Ruwendra Silva

• Designing graphic, media content for web publications and events.
• Media coverage of events (photography).
• Post production of media content.
• Produced high-quality product packaging designs that successfully captured target audience attention and led to increased sales revenue.
• Developed innovative design concepts that effectively communicated brand identity and boosted overall brand awareness.

• Carry out small scale projects involving in web development and media content creation.
• Production and management of media content.
• Web development.
• Creative thinking for problem solving.
• Business and marketing planning.
• Collaborated with in-house producers to create storyboards, mood boards and thumbnail sketches to represent and visualize ideas prior to execution.

• Implementation of Integrated Marketing Communication Plan for ANIMAGA Expo 2017 through both traditional and digital media.
• Scheduling and arrangement of media representatives around Australia for ANIMAGA Expo 2017.
• Developed comprehensive reports for senior leadership on the effectiveness of media campaigns, informing future decision-making processes.
• Oversaw company media budget, increasing cost efficiency.

• Designing and conceptualizing designs for signage and for printing.
• Printing, Cutting and installation support of signage.
• Worked with clients to gather and define requirements, establish scopes, and manage project milestones.
• Continuously researched industry trends to stay current on emerging technologies and best practices in graphic design.

• Content creation and management for both traditional and digital media during the P-7 product launch.
• Implementation and management of the Social Media Campaigns: Worldwide dealer promotion campaign in 2017, Free Colour Upgrade Campaign for Christmas in 2017 and International Motorcycle Show with Filipaachi in New York, USA.

• Video content production for Experience and Employment Expo 2017, and services available at DeakinTalent.
• Act as an ambassador between students and the DeakinTalent providing information and carrying out workshops to make awareness of the services available.
• Graphic and video content production for DeakinTalent's web portal launch.
• Involvement in rebuilding the Social Media platforms for DeakinTalent with Digital Strategy Team.

• Take the lead role in creating, distributing and promoting flyers to promote the Polis seminar series
• Take the lead role in managing the Polis Twitter account
• Attend the seminar series, and provide interactive Twitter feedback
• Provide a written account of job tasks, to enable continuity in operations after the internship
• Assist with book launches, promotions or discussion events sponsored by Polis
• Perform minor administrative tasks as requested by supervisor or the Polis Director.

• Preparation of a communication plan for Tunstall Square, Doncaster within 11 weeks’ time period to enhance the community engagement in both online and offline methods.
• For elaborated project information please visit project Tunstall Square in portfolio.

• Video production and video content management for course sites in Faculty of Arts and Education
• Revamping the web portal AEQila: Arts and Education, Quality and Innovation in Learning and Assessment.

• Manage the creative design, content creation and marketing activates across NCE RV and NCE Commercial

• Manage Home and RV Neto online store – Home and RV is the retail outlet of NCE RV

• Develop marketing strategies for projects, including company websites and social media.
• End-to-end campaign management including, creation of the campaign plan, execution and reporting.
• Creation of printed and digital marketing collateral.
• Write, proofread and edit creation content across different mediums.
• Collaborate with sales and other relevant departments on marketing initiatives development and implementation.
• Ensure marketing materials undergo regular review and adhere to brand guidelines.
• Conduct competitor analysis and other research to help inform our own plans.
• Measure results and continuously improve to maximise performance.
• Assist the broader Operations Team with any tasks as required.
• Assist with the development of responses to bids, proposals and tenders, as well as new business and key account
  renewals.