Summary
Overview
Work History
Education
Skills
References
Timeline
Generic

Abdel-latif Mustapha

Sydney,Australia

Summary

I’m a motivated and disciplined university student studying Business with a specialisation in Applied Finance. I have practical experience in digital marketing, managing both organic and paid Meta advertising campaigns. My background includes a solid understanding of business, along with hands-on experience in client communication and campaign management.

Overview

3
3
years of professional experience

Work History

Marketing Employee

HealthVue
Sydney, NSW
02.2025 - Current
  • Developed and managed organic and paid Meta advertising campaigns for optimal reach.
  • Oversaw marketing email campaigns, focusing on scheduling and content optimization.
  • Monitored website performance through analytics tools while assisting with Google Ads management.
  • Prepared performance reports and presentations to effectively communicate campaign results.
  • Coordinated social media content and scheduling to support broader marketing initiatives.
  • Engaged customers on social media platforms to enhance brand awareness and loyalty.
  • Regularly updated company website content with current product or service information.
  • Analyzed web traffic data to identify customer trends and inform strategic decisions.

Work Experience

Inteck
Sydney, NSW
07.2022 - 08.2022
  • Supported basic software installations to enhance system functionality.
  • Executed data entry for client records, ensuring accuracy and completeness.
  • Shadowed on-site activities to gain insights into operational procedures.
  • Conducted equipment tests prior to deployment to assure performance standards.
  • Assisted with system setups, contributing to seamless onboarding processes.
  • Aided team in daily operations and administrative tasks for improved efficiency.

Education

Bachelor Degree - Applied Finance

Western Sydney University
Campbelltown
10.2028

HSC -

Elizabeth Macarthur H.S
NarrallenVale
11.2024

Skills

  • Effective communication
  • Quick learner
  • Adaptability
  • Problem solving
  • Time management
  • Positive mindset
  • Sales awareness
  • Team collaboration
  • Customer focus
  • Market research
  • Product marketing
  • Paid advertising
  • Competitor analysis
  • Mobile marketing
  • Campaign management
  • Marketing analytics
  • Advertising campaigns
  • Brand development
  • Audience engagement
  • Target market identification
  • KPI tracking
  • Marketing strategies

References

References available upon request.

Timeline

Marketing Employee

HealthVue
02.2025 - Current

Work Experience

Inteck
07.2022 - 08.2022

Bachelor Degree - Applied Finance

Western Sydney University

HSC -

Elizabeth Macarthur H.S
Abdel-latif Mustapha