Surfing, Skateboarding, CrossFit, Weightlifting & Gymnastics
Adam Mackay
Palm Beach
Summary
- Highly qualified Health and Fitness professional with over 20 years of experience in gym management, coaching and developing of gym managers, personal trainers, group exercise instructors, elite and amateur athletes
- Further education in Training and Assessment (Workplace Training and Assessment Cert IV) has enhanced my ability to communicate and educate people.
- Responsible for all areas of Marketing and Sales for CrossFit Richmond taking it to one of the most prestigious CrossFit gyms in Australia.
- Adaptable in senior leadership roles but really enjoy being part of a team and succeeding within that team environment.
Overview
28
28
years of professional experience
1
1
Certification
Work History
Strength & Conditioning Coach
Palm Beach Currumbin Austalian Football Club
02.2025 - Current
- Educated athletes on proper lifting technique, reducing the risk of injury during weight room sessions.
- Enhanced athlete performance by designing and implementing customized strength and conditioning programs.
- Develop & lead senior & reserve players through all warm-ups for training sessions and game day's
- Developed and implemented programs focused on improving power, speed and endurance.
- Created a positive training environment by fostering strong relationships with athletes, coaches, and support staff.
- Liaise with team physiotherapists on structuring rehabilitation program's and coaching rehab players through prescribed rehab exercises
Trainer
National Health & Fitness Academy
01.2024 - Current
- Teaching & coaching adult students of all ages and ethnic backgrounds in the Personal Training course.
Head Coach
CrossFit Hawthorn
01.2024 - Current
- Provide development plans and feedback to coaching staff to assist with their development and growth and the gym quality program.
- Lead strength & conditioning sessions for CrossFit members.
- Perform 1on1 coaching for key clients.
Managing Director
WOD Design
07.2016 - Current
- Providing business mentoring to CrossFit gym management personnel globally including: Development of training solutions for CrossFit gyms; Guidance on developing and executing training programs; and Professional development of coaches.
Trainer & Assessor
Box Hill Institute
01.2024 - 12.2024
- Company Overview: Sport & Recreation
- Teaching & assessing Sport & Recreation to year 11 & 12 VCAL students.
- Education design - Designing assessment tasks implemented in the Sports Science units for the Diploma of Sport & Recreation.
- Sport & Recreation
Managing Director and Head Coach
CrossFit Richmond
01.2010 - 12.2023
- Managing a Strength & Conditioning facility, timetable and coaching staff, for members, school students and elite athletes.
- Conducting classes and personal training in an engaging and energetic style to motivate participants.
- Development and implementing strength and conditioning programs and training cycles corresponding to individual capacity and goals.
- Conduct training and education on fitness for school groups.
- Implementing and conducting measuring and testing of gym participants.
- Recruiting, mentoring and ongoing professional development of 30+ coaching staff.
- Ensuring staff engagement, retention and quality of the delivery of CrossFit and other programs.
- Ensuring and measuring business growth, revenue and membership.
- Deliver Australian Institute of Fitness curriculum and weekly classes for TAFE students for Cert III and IV Fitness certification.
- Operation of Strength & Conditioning gym, including conducting 50 sessions per week for more than 200 members for 13 years.
- Achieve excellent safety standards, no workplace injuries and zero Covid-19 transmissions or impacts during the peak of the pandemic.
- Selected by CrossFit HQ to host and conduct all CrossFit level 1 and 2 certifications in Victoria.
- Selected by CrossFit HQ to host and conduct all weightlifting, gymnastics and CrossFit kids certification seminars for Victoria.
- Hosting on site of Channel 9 Australian Ninja Warrior trials.
- Coaching and training of members who successfully achieved positions in the Australian Army SAS and Victoria Police SOG.
- Achieved individual world wide ranking of 264 for CrossFit athlete status out of 1762 in the 40 to 44 age group.
Trainer and Assessor
Victorian Fitness Academy
01.2022 - 12.2022
- Teach and assess Certificate III & IV in Fitness to year 11 and 12 VCAL students on site at Narre Warren P12 College.
High Performance Manager
Melbourne Girls College
01.2017 - 12.2020
- Develop and manage the strength and conditioning program for the junior and senior girls rowing teams (70 students).
- Delivery of periodical strength and conditioning programs.
- Development of injury rehabilitation plans whilst liaising with physiotherapists to implement modifications to training.
- Significant improvement of each student's athletic performance due to the strength and conditioning program.
- Embedded professional training methods that became adopted behaviors by students.
Strength and Conditioning Coach
Scotch College
01.2016 - 12.2018
- Develop and coach strength and conditioning programs for the senior boys rugby team.
- Organise, plan and undertake coaching sessions.
Director and Training Manager
Pure life health and fitness
07.2004 - 11.2010
- Provide 40+ 1on1 and group training sessions per week.
- Coach professional athletes including Zoe Clarke (Women's World Surfing League), Matt Lumley (Standup Paddle Boarder), Lorraine Huber (Downhill extreme skier), Paul Ingrassia (Mixed Martial Arts fighter), Tim Cooper (Beach Volleyball player).
High Performance Manager
Yamaha Motocross Team
01.2007 - 12.2009
- Development of the seasonal strength and conditioning program for team riders including Cheyne Boyd (Australian Champion), Matt Moss and Ford Dale.
- Conduct all strength and conditioning sessions.
Personal Training Manager
Powerhouse Gym
01.2003 - 12.2004
- Company Overview: Pacific Beach, California, USA
- Recruitment, management and mentoring of all personal trainers for the Powerhouse Gym.
- Pacific Beach, California, USA
Strength and Conditioning Assistant
Melbourne Tigers Basketball Club
01.2003 - 12.2004
- Assisting to deliver strength and conditioning sessions.
- Assist to develop and implement program goals.
Field Combat Medic
2 Commando Company Australian Army Reserves
01.1997 - 12.2003
- Training and educating military personnel on First Aid.
- Field incident response and carrying out first aid.
Strength and Conditioning Intern and Research Assistant
Essendon Football Club
01.2003 - 10.2003
- Work with High Performance Manager John Quinn for strength and conditioning sessions and analysis of data.
Education
TAE Cert IV - Training & Assessment - Fitness Teacher
Bachelor Of Applied Science - Human Movement, Exercise & sport Science
University of Ballarat
Ballarat, VICSkills
- Team leadership
- Client relationship management
- Program design and implementation
- Project implementation
- Strategic engagement approaches
- Fitness facility management
- Proficient in analyzing business requirements
Key Professional Competencies
- Leadership and developing relationships to achieve organizational, team and individual goals.
- Developing and implementing programs that include a top down and bottom up engagement approach.
- Demonstrated knowledge of gym management with participants at all levels of the spectrum and the business requirements.
Certification
- Australian Strength and Conditioning Association Level 1
- Australian Weightlifting Federation Level 2
- Cert 3 & 4 in Fitness & Personal Training
- Certified CrossFit Level 3 Coach
- CrossFit Weightlifting Level 1
- CrossFit Strongman coach Level 1
- CrossFit Gymnastics Level 1
- CrossFit Kids Level 1
- TAE Cert IV in Training & Assessment - Fitness Teacher
- Current Working with Children Check
- Current First Aid and CPR
Interests
Timeline
Strength & Conditioning Coach
Palm Beach Currumbin Austalian Football Club
02.2025 - Current
Trainer
National Health & Fitness Academy
01.2024 - Current
Head Coach
CrossFit Hawthorn
01.2024 - Current
Trainer & Assessor
Box Hill Institute
01.2024 - 12.2024
Trainer and Assessor
Victorian Fitness Academy
01.2022 - 12.2022
High Performance Manager
Melbourne Girls College
01.2017 - 12.2020
Managing Director
WOD Design
07.2016 - Current
Strength and Conditioning Coach
Scotch College
01.2016 - 12.2018
Managing Director and Head Coach
CrossFit Richmond
01.2010 - 12.2023
High Performance Manager
Yamaha Motocross Team
01.2007 - 12.2009
Director and Training Manager
Pure life health and fitness
07.2004 - 11.2010
Personal Training Manager
Powerhouse Gym
01.2003 - 12.2004
Strength and Conditioning Assistant
Melbourne Tigers Basketball Club
01.2003 - 12.2004
Strength and Conditioning Intern and Research Assistant
Essendon Football Club
01.2003 - 10.2003
Field Combat Medic
2 Commando Company Australian Army Reserves
01.1997 - 12.2003
TAE Cert IV - Training & Assessment - Fitness Teacher
Bachelor Of Applied Science - Human Movement, Exercise & sport Science
University of Ballarat
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