Summary
Overview
Work History
Education
Skills
Certification
Timeline
Hi, I’m

Ailya Ejaz Mirza

Melbourne,VIC

Summary

Proactive manager with demonstrated leadership abilities, strategic planning expertise and problem-solving acumen. Assists senior managers with accomplishing demanding targets by encouraging staff and coordinating resources.

Overview

6
years of professional experience
1
Certification

Work History

Salsoft Technologies

Assistant Manager
06.2022 - 06.2023

Job overview

  • Supervised day-to-day operations to meet performance and quality expectations
  • Mentored team members to enhance professional development and accountability in workplace
  • Managed editorial/planning schedules and delegating assignments to meet coverage demands
  • Increased employee performance and job satisfaction to strengthen retention and engagement
  • Evaluated employee performance and conveyed constructive feedback to improve skills

Salsoft Technologies

Editor & Team Lead
02.2021 - 05.2022

Job overview

  • Managed team of writers and junior editors to deliver accurate and engaging content
  • Prepared, rewrote, and edited pieces to improve readability and impact, and approved final versions for publication
  • Proofread and QA content for factual information and grammatical correctness
  • Led and managed multiple projects from conceptual stage through to launch
  • Communicated directly with writers to collaboratively assess work and guide editorial improvements

Salsoft Technologies

Content Executive
06.2019 - 02.2021

Job overview

  • Produced original, creative content for websites, blogs, articles, biographies, press releases, newsletters, notability articles, reviews, and product descriptions aligning with brand guidelines
  • Worked on projects belonging to various industries including fashion, beauty, real estate, finance, health, tech, etc
  • Wrote content to promote thought leadership, products and services
  • Implemented SEO best practice to drive web traffic and generate leads
  • Managed competing deadlines with efficiency
  • Customized brand message to reach and capture target audience interest and drive engagement

The Citizens Archive of Pakistan

Creative Assistant
09.2017 - 04.2019

Job overview

  • Worked for The National History Museum (Lahore), the first ever digital museum in Pakistan - project headed by Sharmeen Obaid Chinoy, Pakistan's first Oscar winner
  • Scriptwriting for short videos displayed in the museum
  • Video editing and research for social media platforms
  • Coordinating with designers, editors, and illustrators

Manhattan International

Intern - Creative/Strategy
07.2016 - 09.2016

Job overview

  • Surveying stores and interviewing to identify target customers for campaigns
  • Scriptwriting for ads
  • Assisting the strategy and creative team with research

The Brand Consultants

Freelance Photographer/Photo Editor
01.2014 - 12.2014

Job overview

  • Used Adobe Photoshop and Adobe Lightroom to crop, invert and control light and color properties of photos
  • Events and sessions photography
  • Photo editing

Education

SZABIST
Karachi, Pakistan

Bachelor of Science from Media Sciences (Communication Design- Advertising)
2017

University Overview

Aga Khan Higher Secondary School
Karachi, Pakistan

Intermediate from Commerce
2013

University Overview

St. Joseph's Convent High School
Karachi, Pakistan

Matriculation from Science
2011

University Overview

Skills

  • Project management
  • Training and development
  • Copywriting, editing and review
  • Unique content creation
  • Excellent interpersonal communication
  • Problem-solving and decision-making

Certification

  • How To Create Great Online Content, University of Leeds and Institute of Coding - 2020

Timeline

Assistant Manager
Salsoft Technologies
06.2022 - 06.2023
Editor & Team Lead
Salsoft Technologies
02.2021 - 05.2022
Content Executive
Salsoft Technologies
06.2019 - 02.2021
Creative Assistant
The Citizens Archive of Pakistan
09.2017 - 04.2019
Intern - Creative/Strategy
Manhattan International
07.2016 - 09.2016
Freelance Photographer/Photo Editor
The Brand Consultants
01.2014 - 12.2014
SZABIST
Bachelor of Science from Media Sciences (Communication Design- Advertising)
Aga Khan Higher Secondary School
Intermediate from Commerce
St. Joseph's Convent High School
Matriculation from Science
Ailya Ejaz Mirza