Summary
Overview
Work History
Education
Skills
Languages
Languages
Certification
Timeline
Generic
AIYDA KHAN

AIYDA KHAN

Melbourne,Australia

Summary

Experienced and energetic communications professional with over six years of experience effectively managing marketing projects from conception to completion. Experienced in preparing and overseeing online and print marketing campaigns, resulting in an increase in partner relations for the company.

Bringing forth a proven track record of achieving favorable outcomes for clients. A strong leader who works well under pressure, and understands the complexities of a tricky brief. Pragmatic and result oriented, I am determined to build a market presence in the next company I join.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Social Media and PR Specialist

Floorworld
Melbourne, Victoria
05.2023 - Current
  • Developed and implemented social media strategies to increase brand awareness and engagement.
  • Created, edited, and managed content for various social media platforms including Facebook, Instagram, LinkedIn, YouTube.
  • Monitored emerging trends in digital media and marketing.
  • Analyzed key metrics to measure the success of campaigns on a regular basis. Identified target audiences and developed customer personas for campaigns.
  • Researched influencers in relevant industries to collaborate with for promotional activities. Created social media calendar, requiring scheduling social media posts and marketing campaigns.

Operations Manager

Cutout
Rowville
07.2021 - 12.2022
  • Developed and implemented operational procedures to ensure quality standards are met.
  • Monitored and improved efficiency of processes, team performance, and customer service. Coordinated with other departments including sales, marketing, finance, human resources. to ensure efficient operations.
  • Resolved customer complaints in a timely manner while ensuring customer satisfaction remains at optimal levels.
  • Coordinated and monitored the receipt, storage, and dispatch of goods within the warehouse.
  • Utilized effective sales strategies to meet monthly sales targets.
  • Collaborated with internal teams on product launches and advertising strategies.

Marketing Coordinator

FloorworldEmotor / Moneybro
01.2021 - 03.2021
  • Composed daily posts for social media and helped build corporate presence on Facebook and Instagram
  • Built new materials libraries with fresh imagery, copy and graphics to enhance marketing campaigns
  • Tracked and reported on marketing campaign responses.

Marketing Assistant

Kitopi
Dubai
11.2019 - 01.2020
  • Helped sales and marketing meet business objectives through customer advocacy programs and initiatives.
  • Proofread and finalized marketing communications and documentation prior to release.
  • Created proposals for service and product strategies based on marketing data.

Editor

Corporate Misfits
08.2019 - 11.2019
  • Online blog; Research and pitch ideas and coordinate communication within the contributors
  • Prepared, rewrote and edited pieces to improve readability and impact.

Public Relations Intern

BPG Cohn & Wolfe
Dubai
04.2019 - 06.2019
  • Monitored media coverage on events and media releases to create press clippings.
  • Updated and maintained public relations department press list and contacts.
  • Assessed and prioritized departmental reporting needs, functions and strategies and reported findings to management.

Journalism Intern

Wheels Magazine
Dubai
10.2016 - 12.2016
  • Created tightly written articles crafted from reliable sources.
  • Developed connections with public relations contacts, providing exemplary sources for feature stories.

Editor

Torque Middle East
Dubai
09.2015 - 01.2016
  • Managed multiple writing and editing assignments in dynamic environment within stated timelines.
  • Worked closely with graphic, photo and video teams to plan and produce compelling content.

Education

Masters of Communications - Public Relation

Deakin University
12.2020

Bachelors of Arts - PR & Journalism

Murdoch University
10.2018

Skills

  • Communication Skills
  • Implement Social Media Campaigns
  • Creative Writing
  • Leadership
  • Event Planning
  • Content Writing
  • Performance Reporting
  • Reliable & Trustworthy
  • Organizational Skills
  • Emergency Response
  • Campaign Management
  • Content Creation
  • Communication Planning
  • Self Motivation
  • Writing, editing, and proofreading

Languages

  • English
  • Hindi

    • Languages

    English
    Native/ Bilingual
    Arabic
    Limited
    French
    Limited
    Urdu
    Native/ Bilingual

    Certification

    • Practitioner of Neuro Linguistic Programming, Time Line Therapy and Hypnotherapy - Certified by ABNLP, ANLP, AHB & Time Line Therapy Association™ : 2015

    Timeline

    Social Media and PR Specialist

    Floorworld
    05.2023 - Current

    Operations Manager

    Cutout
    07.2021 - 12.2022

    Marketing Coordinator

    FloorworldEmotor / Moneybro
    01.2021 - 03.2021

    Marketing Assistant

    Kitopi
    11.2019 - 01.2020

    Editor

    Corporate Misfits
    08.2019 - 11.2019

    Public Relations Intern

    BPG Cohn & Wolfe
    04.2019 - 06.2019

    Journalism Intern

    Wheels Magazine
    10.2016 - 12.2016

    Editor

    Torque Middle East
    09.2015 - 01.2016

    Masters of Communications - Public Relation

    Deakin University

    Bachelors of Arts - PR & Journalism

    Murdoch University

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