Summary
Overview
Work History
Education
Skills
References
Additional Education Certificates
Timeline
Generic

Alannah Derley

Castle Hill,NSW

Summary

Service-oriented professional focused on delivering exceptional customer experiences to drive consistent revenue growth. Coordinates resources to meet expected business and customer demands. Sales expert, organized decision-maker and strategic planner with top-notch interpersonal and communication skills. Business-minded professional tackling any job task with precision. Demonstrates positive attitude and readiness to adapt to different situations. Known for excellent communication with a commitment to achieving company goals and delivering exceptional service.

Overview

23
23
years of professional experience

Work History

General Manager

Exquisite Cakes and That Gingerbread Place
Castle Hill
10.2007 - Current
  • Recruitment of staff and onboarding.
  • Employee development and training ie Government Food Safety Regulation.
  • Arranging agendas, attending & minuting weekly meetings.
  • Arranging team building experiences.
  • Developing and writing job roles and specifications.
  • Managing HR documents and procedures.
  • Worked collaboratively with a team of up to 20 staff with office duties, customer requirements and day to day running of cafe.
  • Administrative and office tasks.
  • Keeping business food manuals up to date with govt regulations.
  • Organising workflow such as couriers and internal deliveries.
  • Customer service including client meetings, sales and new business.
  • Experience with CPG & FMCG and supply chain.
  • Arranging travel, event management and trade shows.
  • Experience with Xero software including invoicing, P & L’s, budgeting.
  • Project Management.
  • Leadership, vision and implementation of long-term success plans.
  • Web strategy development & implementation.
  • Media management including social media.
  • Content production & distribution of all marketing & publicity materials.
  • Stock ordering and management.
  • POS system management.
  • Assisted and implemented the company strategy to develop a startup business to a yearly million-dollar turnover.
  • Managed client relationships - many into long term relationships for the business.
  • Improving selling and negotiation skills to effectively communicate with many diverse Blue-Chip brands such as IBM, Google, Microsoft, Youi Insurance, Afterpay, MCoBeauty, The Iconic and Government Departments etc to creating a business relationship for continuing relationship and orders.
  • Media Management - Managing major events and relationships with media such as Fitzy and Wippa radio show, Saturday Disney, The Living Room, Daily Telegraph etc.
  • Successfully evaluate ROI of attending trade/exhibition shows and designing the stand for trade shows for both businesses. Ie Wedding Expos and Cake, Bake & Sweets Show.
  • Creation of brochures and advertising material for both businesses.
  • Created a pricing schedule which allowed all staff to quote on complex designs.
  • Keeping in touch with current trends to grow the business.

Part Time 2IC /Salesperson

Jay Jays
Winston Hills
05.2007 - 08.2008
  • Responsible for providing a high standard of customer service and satisfaction to achieve store and personal sale targets.
  • Responsible for staff and training.
  • Keeping up to date with product information.
  • Selling benefits and features by being aware and analysing customer needs.
  • Always sale focused and making the most of every sale by encouraging add on’s.
  • Following correct procedures in relation to cash and credit transactions.
  • Confident on register and POS systems.
  • Responsible for ensuring that all customer complaints are dealt with professionally and promptly.
  • Acknowledging all customers.
  • Maintaining a clean, tidy store and immaculate store appearance.
  • Communicating with other stores to assist in customer needs.
  • Stock management.
  • Administration including balancing books, daily banking, receiving transfers, Layby control.
  • Maintaining timesheets and rosters.
  • Preparing window displays in accordance to company briefs.
  • Displaying stock and setting up in store promotions with company guidelines.
  • Learning POS systems, security.
  • Learning business banking, reconciliations.
  • Rostering and wage control.

Traineeship to Room Assistant

Dural Memorial Preschool
Dural
01.2003 - 04.2007
  • Supervision of pre-school children aged 0-5 and of school aged children 5-13.
  • Programming/implementation and supervision of activities.
  • Liaising with parents on children's development.
  • Ran office as required – new parent interviews and queries, answered phone, handled monies, rosters, filing etc.
  • Learning and working on the Accreditation process for Child Care Centres.
  • Became the Team Leader of trainees.
  • Setup application systems & immunisation database for 3 centres.
  • Organised events such as Christmas Concerts and vacation care programs.
  • Setup fundraising activities for the Centre.

Shop Assistant

Coles Norwest
Norwest
04.2002 - 12.2002
  • Stocking shelves.
  • Answering phone.
  • Compiling and placing orders with suppliers.
  • Stocktaking.
  • Promoted to managing the Patisserie section of Coles Norwest whilst still at school.

Education

Masters in Business Management -

Charles Sturt University

Marketing Certificate IV -

Small Business Certificate III -

Business Administration III -

Skills

  • Strong organisation skills
  • Employee relations
  • Efficient Multitasking skills
  • Ability to manage and prioritise tasks
  • High problem-solving skills
  • Regulatory compliance
  • Employee training
  • Skilled negotiator
  • Sales negotiation
  • Sales promotion
  • Administrative management
  • Delegating work
  • Project management
  • Microsoft 365 platform
  • POS & EFTPOS system setup experience and SAAS systems
  • NSW Drivers licence
  • Customer service
  • Supply chain management
  • Media management
  • Social media strategy
  • Job design
  • Staff recruitment
  • Workflow organization
  • Finance experience with Xero finance platform
  • Budgeting and cost control
  • Purchasing and planning
  • P&L management

References

Clients and supplier’s references can be provided upon request.

Additional Education Certificates

  • Kincare Database education
  • Diploma in Children’s Services
  • Certificate III in Children Services

Timeline

General Manager

Exquisite Cakes and That Gingerbread Place
10.2007 - Current

Part Time 2IC /Salesperson

Jay Jays
05.2007 - 08.2008

Traineeship to Room Assistant

Dural Memorial Preschool
01.2003 - 04.2007

Shop Assistant

Coles Norwest
04.2002 - 12.2002

Masters in Business Management -

Charles Sturt University

Marketing Certificate IV -

Small Business Certificate III -

Business Administration III -

Alannah Derley