Alecia McConnachy
Cranbourne East,VIC
Summary
Dynamic retail leader with extensive experience at Seed Heritage, specializing in staff management and customer satisfaction. Proven ability to exceed sales forecasts and implement effective merchandising strategies. Expertise in sales analysis and conflict resolution, fostering a collaborative team environment to drive operational success and enhance customer engagement.
Overview
17
17
years of professional experience
Work History
Cluster Manager
Seed Heritage
Fountain Gate & Armadale, VIC
06.2025 - Current
- Managed store operations across 4 locations to ensure consistent brand standards.
- Trained and mentored staff, improving service quality and fostering a high-performing team.
- Developed and implemented strategies to improve customer engagement and satisfaction.
- Analyzed sales data to identify trends, optimizing product placement for increased sales effectiveness.
- Analyzed data regularly to evaluate trends or changes that could impact service delivery or operations within the cluster.
- Oversaw inventory management processes to maintain optimal stock levels.
- Managed budgets for the cluster, ensuring financial targets were achieved within agreed timelines.
- Evaluated and managed performance of shop managers and supervisors, ensuring alignment with operational goals and standards.
- Participated in recruitment activities such as interviewing potential candidates for positions within the cluster.
- Provided leadership, training and mentoring to newly hired employees to share knowledge of brand values, standards and expectations.
Store Manager
Seed Heritage
Fountain Gate, VIC
08.2023 - 06.2025
- Exceeded sales forecast figures regularly through superior customer care.
- Successfully went from 1.3million MAT to 2.4million in a year.
- Developed and implemented effective merchandising strategies to enhance product visibility.
- Streamlined cost management to effectively maintain targeted wage percentage.
- Implemented strategies to maintain high staff motivation in store.
- Facilitated regular communication with team members to align on tasks and objectives.
- Fostered harmonious working relationships with staff to enhance team collaboration.
- Maintain security standards in store by developing staff awareness, effective customer service and store gridding.
- Assessed reports to evaluate performance, develop targeted improvements and implement changes.
- Effective store planning to ensure a smooth running store.
- Resolved conflicts promptly to promote a positive environment for customers.
- Trained new managers that joined our region with continuous mentoring.
- Dedicated to expanding customer bases by building lasting relationships.
Customer Care Team Leader
Brandbank
Melbourne, Vic
04.2023 - 08.2023
- Addressed customer needs with effective service and timely problem resolution.
- De-escalated customer issues with proven conflict mediation and problem-solving abilities.
- Assisted high volume of customers daily, maintaining positive attitude and prioritizing customer satisfaction.
- Navigated multiple computer systems and applications to find information.
- Set clear job expectations and trained staff to strengthen team cohesion and accountability.
- Supported staff through in-service training, providing mentorship and additional resources.
Store Manager
Seed Heritage
03.2016 - 04.2023
- Exceeded sales forecast figures regularly through superior customer care.
- Developed and implemented effective merchandising strategies to enhance product visibility.
- Identified cost-reduction opportunities while maintaining targeted wage percentages.
- Planned store operations effectively to ensure smooth daily functions.
- Maintained security standards in store by developing staff awareness, effective customer service and store gridding.
- Promoted harmonious working relationships with staff to enhance team collaboration.
- Assessed reports to evaluate performance, develop targeted improvements and implement changes.
- Trained new managers that joined the region with continuous mentoring.
- Resolved conflicts promptly to promote a positive environment for customers.
- Travelled to other store locations to effectively run stocktakes.
- Providing feedback to state/area managers on relevant issues.
- Dedicated to expanding customer bases by building lasting relationships.
Assistant Store Manager
Decjuba
11.2014 - 12.2015
- To help develop and motivate the team in store
- Assist the manager in achieving an increase in sales targets
- Maintain all aspects of store presentation and stock control
- Assist customers when asked for styling advice on the product
- Offer exceptional customer service to differentiate and promote the company brand
- Communicate information to customers about product quality, value and style
- Provide relevant feedback about store performance when required
- Motivate and coach the team to ensure a positive and successful environment
- Maintaining general cleanliness of store
- Leading and maintaining exceptional customer service
- Assisted in daily store operations and team management.
- Trained and developed staff on customer service techniques.
- Coordinated inventory management and merchandise displays.
- Assisted in daily store operations and team management.
- Trained and developed staff on customer service techniques.
- Coordinated inventory management and merchandise displays.
- Assisted in daily store operations and team management.
- Trained and developed staff on customer service techniques.
- Coordinated inventory management and merchandise displays.
Sales Associate
Zara
07.2012 - 11.2014
- Responsible, training & Support, Assist in managing store teams throughout shifts
- Obtain knowledge of all products within my section
- Help customers select products that best fit their personal needs
- Responsible, training & Support, Assist in managing store teams throughout shifts
- Keep the shop floor clean and maintained neatly
- Build customer confidence by actively listening to their concerns and giving appropriate feedback
- Directed strategic marketing initiatives that enhanced product presentation and maximized sales
- Supported team during two interstate store openings, traveling to various locations to train staff and conduct workshops
Colorist and hair stylist
Your Crowning Glory, Murrumbeena
12.2008 - 08.2011
- Excellent customer service
- General cleaning duties
- Meeting and greeting clientele
- Handling of client bookings
- Data Entry
- Handling of emails
- Answering incoming phone calls/Making phone calls
Education
Some College (No Degree) -
Lyndhurst Secondary College
MelbourneSkills
- Retail strategy
- Store operations
- Budget management
- Loss prevention
- Performance metrics
- Operational efficiency
- Stockroom management
- Staff development
- Team leadership
- Customer satisfaction
- Complaint resolution
- Time management
References
On Request.
Timeline
Cluster Manager
Seed Heritage
06.2025 - Current
Store Manager
Seed Heritage
08.2023 - 06.2025
Customer Care Team Leader
Brandbank
04.2023 - 08.2023
Store Manager
Seed Heritage
03.2016 - 04.2023
Assistant Store Manager
Decjuba
11.2014 - 12.2015
Sales Associate
Zara
07.2012 - 11.2014
Colorist and hair stylist
Your Crowning Glory, Murrumbeena
12.2008 - 08.2011
Some College (No Degree) -
Lyndhurst Secondary College