Alex Torrens

Work in a Small team environment; key responsibilities include:

SALES
- B2B Dealers Network to develop long-time relationships with customers.
- Visiting regularly our Dealer Network.
- Manage Boat Shows from A to Z.
- Prepare proposals and quotes for specific projects.
- Troubleshoot with our customers (B2B), and Boat owners (B2C) for Technical Support.
- Project Manager long-term projects like boat builds.
- Sales reporting KPI.
- Cold calling.

MARKETING
- Elaborate annual pricelist.
- Update and generate content on the website.
- Create a monthly Newsletter.
- Create Social media campaigns.

SUPPLY CHAIN
- Prepare and Issue Purchase orders.
- Monitor supplier performance, resolving issues.
- Maintain Inventory levels.

• World leader Sailmaker, production and service loft for all Brazil. The loft is also representative of B&G, Harken, Profurl and New England Ropes. Responsible of the supply chain for the loft, purchasing, importing and stocking all the supplies needed for sail production and boat construction (Electronics, Hardware, rigging).
  
  Projects developed:
  > Implementing ERP on the company (Common Software).
  > Finance Cost controller, developing cost breakdown and new KPI.
  > Business plan for 2015-2017
  
  Also involved in the sales and after sales area;
  > Boat measuring.
  > Sail quoting.
  > Sail trials

• Developed business for the Spanish market managing over 900 vacation apartments in major cities.

• Consultant for the internationalization of Catalan companies, advising on export strategies and market studies.

• Responsible for logistics and purchasing for a racing team participating in the Barcelona World Race.

• Sales consultant in a real estate company, responsible for property sales and rental management.