Forward-thinking Regional Manager well versed in sales, team and business leadership. Decisive and hardworking leader skilled in making proactive, insightful updates to policies and procedures. Prepared to leverage over 20 years of world class customer experience to positively impact business operations.
Overview
24
24
years of professional experience
Work History
Regional Manager
Bevilles Jewellers Pty Ltd
06.2020 - 08.2023
Commenced as a Relaunch Manager and later promoted to Regional Manager (in January 2022) with one of Australia’s leading Jewellery retailers, Bevilles Jewellers, responsible for 7 stores in Victoria with a staff base of over 100
My key focus has been to drive top line sales through effective recruiting new talent into the business, coaching and developing team to improve sales performance and customer experience standards
I have been working diligently to ensure operational excellence and developing my team to understand how they can improve overall profit contribution to the business through tightening up controls and process around managing costs
I have optimised rosters and work to reduce wage costs
Since my appointment sales performance has increased by an average of 14% (year on year)
Led the region as the highest performing region in the company and received the title as Top Regional
Manager of the Year 2022
I have implemented regular coaching and training sessions, monthly planning meetings, store action plans and weekly reporting on results across the region
I continually review category performance and product mix working with our buyers to make changes needed to improve results
Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
Achievements:
Top Regional Manager of the Year 2022 & 2023
Successfully implemented succession plans for key roles
Proven ability to develop high performance teams
Successfully implemented sales techniques and diamond training to boost sales
Set the standard by establishing strong store practices around rewarding sales performance, team work, continuous improvement, team development and succession planning.
Store Manager
American Swiss Jewellery, Highpoint Shopping Centre
10.2018 - 03.2020
Overseeing the sales and operations of my team, including prioritizing staff workload
Leading, inspiring and motivating my team to achieve sales and KPI results
Recruiting, managing and coaching my team to achieve/exceed sales targets
Managing wage and expense targets
Maximising profit contribution
Ensuring visual merchandising of the store consistently meets company standards
Dedicated brand ambassador, building customer loyalty and encouraging my team to foster personalised customer relationships
Achievements:
Consistently met or exceeded store sales targets since store opening in October 2018
Successfully implemented succession plans for key roles
Given the role to oversee our Werribee store while managing Highpoint store
Responsible for a staff base of 20.
Cluster Manager
Salera’s Jewellers Pty Ltd
01.2017 - 01.2018
Trained facility managers on company policy and procedure for similar performance throughout cluster.
Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
Opened and closed location and monitored shift changes to uphold successful operations strategies and maximize business success.
Defined clear targets and objectives and communicated to other team members.
Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
Cultivated positive rapport with fellow employees to boost company morale and promote employee retention.
Boutique Store Manager
Salera's Jewellers
01.2015 - 01.2018
Created comfortable and inviting boutique environment to make customers feel welcomed and happy to make purchases.
Showed associates how to improve customer interactions and increase sales with successful communication and consultative strategies.
Prepared yearly and quarterly budgets as well as effective strategies to consistently meet financial targets.
Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
Store Manager
Salera's Jewellers
01.2012 - 01.2015
A diverse, multi-disciplinary position, with a high client service emphasis, where the primary objective was to increase sales, and provide leadership and direction to a team of support personnel
Duties:
Prepared daily sales budget and implemented key performance measures for daily, weekly and monthly reports
Interacted and negotiated extensively with clients, jewellery suppliers and sales representatives
Managed employees including recruiting, supervising, training and guiding a team of 30 staff
Reviewed and selected products for promotional initiatives (visual merchandising and catalogue development) to attract, secure and expand client spending
Ensured efficient and effective internal control activities relating to cashing, returns, pricing and exchanges
Controlled inventory levels and reduced staff overtime hours
Organised loyalty programs and VIP in-store events for client members
Administered various reporting and recording activities, including review of stock levels and profit reports for specific departments
Achievements:
Doubled store sales turnover from $1.2 million to $2.4 million in twelve months
Sustained highest profit level across all stores, company-wide
Established key role assisting Buyers with product selection
As part of my development, Salera's promoted me to oversee three stores (Epping, Werribee and Highpoint) while running my own
Responsible for a staff base of 45
Store Manager
Bevilles Jewellers Pty Ltd
01.2008 - 01.2012
Managed inventory control, cash control, and store opening and closing procedures.
Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
Completed point of sale opening and closing procedures.
Rotated merchandise and displays to feature new products and promotions.
Maximized sales and minimized shrinkage through excellent customer service and adherence to standard practices.
Trained new employees on proper protocols and customer service standards.
Interacted well with customers to build connections and nurture relationships.
Assistant Store Manager
Bevilles Jewellers
01.2004 - 01.2008
Managed opening and closing procedures and recommended changes to enhance efficiency of daily activities.
Rotated merchandise and displays to feature new products and promotions.
Maintained positive customer relationships by responding quickly to customer service inquiries.
Supervised and evaluated staff to help improve skills, achieve daily objectives, and attain advancement.
Responded to customer concerns, working with manager to significantly raise customer satisfaction ratings.
Interviewed, hired, and trained staff associates and equipped to comply with company policies and procedures.
Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
Diamond Consultant
Bevilles Jewellers
01.2000 - 01.2004
Oversaw the sales and operations of my team, including delegation and prioritization of staff workload
Ensured store and team budgets were achieved on a daily, monthly, and quarterly basis
Weekly meetings and coaching conducted for all staff with regards to staff performance, transactions, morale, relevant promotions and other company communications
Responsible for in-store marketing and merchandising of products
Achievements:
Progression of promotions from Consultant to Assistant Store Manager to Store Manager
Generated sales of greater than $750,000 per annum and received awards in recognition of exceeding sales targets
Improved store KPIs by regular coaching, role playing and strategic rostering
Introduced sales of consignment diamond stock
Consistently scored stock counts of above 98% in monthly audit reports
Education
Associate Diploma - Marketing
Holmesglen Institute
Chadstone, VIC
VIC - undefined
Presentation College of Windsor
Skills
Able to Identify
Opportunities
Decision Making Skills
Empowering Teams
Negotiation Skills
Time Management
Timeline
Regional Manager
Bevilles Jewellers Pty Ltd
06.2020 - 08.2023
Store Manager
American Swiss Jewellery, Highpoint Shopping Centre