Summary
Overview
Work History
Education
Skills
Websites
Certification
Timeline
AdministrativeAssistant
Alliluddin Shaik

Alliluddin Shaik

Melbourne,VIC

Summary

Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Marketing Automation Specialist

Chep Network
07.2019 - Current
  • Proficient in using Salesforce Marketing Cloud, including Journey Builder, Email Studio, Automation Studio, Cloudpage Studio, Data Extensions, SQL queries, reporting and Mobile Studio
  • Building email templates and reusable email components that render well on all email clients using HTML and CSS
  • Email personalization, segmentation, campaigns and dynamic content through scripting languages like JavaScript and AMPscript
  • Implementing B2B and B2C campaigns/journeys
  • Experience in Oracle Eloqua, including campaign, segment, dynamic content, landing page and form building, data web hook interaction, reporting
  • Experience in managing web content and web analytic tools such as Google Analytics
  • Collaboration with internal teams and clients to deliver campaign projects on time with high-quality results.
  • Coordinated with cross-functional teams to create cohesive campaign strategies that drove successful outcomes.
  • Tracked key performance indicators to measure success of campaigns.
  • Successfully trained and mentored junior team members, fostering a collaborative environment that encouraged professional growth.
  • Developed A/B testing strategies to continually improve email open rates and click-through rates.

Education

Masters in Information and Communication Technology -

Latrobe University
Melbourne, VIC

Bachelor in Computer Science Engineering -

JNTU
India

Skills

  • Campaign Development
  • Campaign Management
  • Target Audience Analysis
  • Landing Page Design
  • CRM Integration
  • Database Management
  • Content Management
  • Client Relationship Management
  • CRM Software
  • Direct Mail Campaigns
  • Marketing Analytics
  • Computer Proficiency

Certification

  • Developing Microsoft SQL Server Databases(Microsoft Certified Professional)
  • Programming in HTML5 with JavaScript and CSS3(Microsoft Certified Professional)

Timeline

Marketing Automation Specialist

Chep Network
07.2019 - Current

Masters in Information and Communication Technology -

Latrobe University

Bachelor in Computer Science Engineering -

JNTU

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Alliluddin Shaik