Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
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Ahmed Abumarzouq

Chief Financial Officer
Kardinya,WA

Summary

Pragmatic professional with solid experience in leadership roles, well-versed in assessing risk, developing solutions and implementing positive changes to achieve sustainability in challenging conditions. Adept at implementing strategic business plans and improving operations. Skilled in financial management and stakeholder relations. Collaborative and dedicated to building and leading talented and motivated individuals.

Overview

24
24
years of professional experience
4
4
years of post-secondary education

Work History

Chief Finance Officer

THE STATE LIBRARY OF WA
Perth, WA
02.2021 - Current
  • Responsible for the functions of the Chief Finance Officer of the SLWA as prescribed in the Financial Management Act 2006, Treasurer’s Instructions, and other relevant legislation requirements
  • Provide prominent level strategic and technical advice to the CEO, the Board of Directors, and its committees
  • Manage the relationship with the Department of Local Government, Sports and Cultural Industries, Treasury and the Office of the Auditor General
  • Responsible for implementing external audit recommendations in the management letter
  • Responsible for developing the financial management policies for the library and working proactively and collaboratively with other business unites to build financial management capabilities
  • Responsible for preparing the annual financial statement, managing the budget, monitoring the key Performance Indicators and the providing analysis and reporting to the Board and its Committees
  • Implemented the Procurement Act 2020 for the State Library and restructured the Finance Business Unit and created—as well as populated—a Procurement Function
  • Developed a Business case for One Library Card for a Library Management Platform to be used State-wide and submitted to the newly created Digital Capability Fund
  • Oversee the monitoring of SLWA Key Performance Indicators and the provision of analysis and reporting to the Library Board and its Committees

Senior Business Analyst / Project Manager

City Of Wanneroo
Wanneroo, WA
06.2017 - 02.2021
  • Lead the project team to procure and implement New Financial Management Information System.
  • Financial Process Improvements: Led the implementation of the Enterprise Performance Management (EPM) as part of the Oracle ERP implantation to plan, forecast, budget and report on financial performance
  • Supervised the preparation of the financial activity statement, annual financial report, LTFP off the EPM
  • Designed new COAs in accordance with best practice and robustness to handle growth over ensuing 20 years
  • Prepared forward-looking reporting capability in adherence to LGA, FMR, Local Government Accounting Manual and Accounting Standards
  • Led Change management throughout the organisation and educated Directors and Managers on the benefits of the new Financial Management Information System
  • Influenced stakeholders by demonstrating practical examples of how reports could be generated in real time from a contemporary Financial Management System, as the single source of financial truth
  • Designed and implemented the communication plan.

Chief Operating Officer

PALESTINE TELECOMMUNICATION CO
Nablus, Palestine
03.2005 - 11.2016
  • Report to: General Manager
  • Accountable to: thousands of stockholders
  • Representative: Hand-picked by CEO to lead transformation financially and operationally
  • Direct and Indirect reports: 350
  • Summary: financial accounting, reporting, budgeting, forecasting analysis, financial planning, hiring, business development, contract negotiations, business planning
  • Company: Publicly traded national telecommunications provider in Palestine with 1300 employees and revenues of $170M+
  • Recipient, Paltel SPARK—Ideas Generation Award (2006) recognising invaluable idea contributing to the advancement of company interests
  • Win: Led company through enormous evolutionary change—establishing strong culture, brand and quality services
  • Win: Presided over a 900% increase in net profit in 7 years
  • Fixed-line up 36%, 14-fold increase in ADSL customers
  • Win: Achieved 100+% of KPIs across three consecutive years
  • Restructured the company and created—as well as populated—a new commercial department
  • Hired leader for the data division to drive new services and worked with unions to create special programs for mature or uneducated workers
  • Lobbied and won government approval for a price rise in fixed monthly fees that boosted annual revenues in a largely stagnant and saturated market
  • Surpassed KPI to increase annual revenues by US$3M—delivering US$4.2M
  • Delivered a leaner operation and averted technological talent voids by outsourcing 40% the technical department through an independent company with strong SLAs
  • Initiative allowed company to proceed with full-speed-ahead data and fibre connectivity and saved costs of new technical hires and tools
  • Vastly improved customer service responsiveness
  • Introduced a customer care department and raised level of service to ensure all enquiries are answered within 24 hours and faults fixed in 36 hours
  • Launched the company’s first telemarketing and tele-sales channel targeting residential and SOHO customers
  • Transformed out-dated call centre into productive sales and customer care/awareness team of campaigners
  • Managed the compilation and generation of quarterly and annual financial statements and other financial reports.

Chief Finance Officer

HADARA TECHNOLOGIES, Territories
Ramallah, Palestinian Territory
04.1999 - 02.2005
  • Reported to: Board of Directors
  • Direct Reports: 7 (Technical Manager, HR Manager, Head of Accounting, Websites and Hosting Manager, Sales and Marketing Manager, Senior Engineers)
  • Mandated to build the operation to profitability within two years
  • Led the start-up through the turbulence of initial establishment—from seeking finance to purchase hardware and hire staff, to battling the lack of infrastructure so crucial to business operations
  • Win: First customer signed within four months—two months ahead of schedule
  • Win: Within 6 years, the business had become the largest ISP in Gaza
  • Win: Company was acquired in 2005—providing initial investors with a significant ROI
  • Meeting Profit Target: Delivered small profit to investors to meet second-year operating deadline
  • Acquisition Leadership: Devised strategy to accommodate Board of Directors request to cash-out original investments and deliver returns
  • Commenced integrated marketing strategy to double the business and take on market leader Paltel
  • After six months, Paltel’s Chief Executive Officer offered a market recapturing buy-out
  • Led deal negotiations—securing investors 25% more than original request price and a contact clause for all PIS employees to remain employed
  • 75% of the employees remain to the present day
  • Technology Innovation: Launched the first ecommerce website in Palestine to accept credit card payments online
  • Within 12 months, attracted 5900 customers contributing $39,800 in monthly revenues
  • Revenue Growth and Product Development: Increased sales threefold and doubled penetration rate via the first pre-paid, premium-rate charge, internet card payment system
  • By 2005, the card product accounted for almost a third of residential account revenue
  • Low Risk, High-Achievement Strategy and Money Management: Grew business from $25K to $2.9M in six years
  • Sought untapped sales opportunities, uncovered niche markets, and sold to new segments

Education

Bachelor of Science - Accounting

Louisiana Tech University
Ruston, LA
02.1991 - 02.1995

Diploma - Negotiation And Competitive Decision-Making

Harvard Business School - Executive Education
Boston, MI

Skills

    Strategic planning

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Affiliations

  • Chartered Accountants Australia, and New Zealand (2019-Present)
  • CPA Australia (2011–Present)
  • American Institute of Certified Public Accountants (1998–Present)


Timeline

Chief Finance Officer

THE STATE LIBRARY OF WA
02.2021 - Current

Senior Business Analyst / Project Manager

City Of Wanneroo
06.2017 - 02.2021

Chief Operating Officer

PALESTINE TELECOMMUNICATION CO
03.2005 - 11.2016

Chief Finance Officer

HADARA TECHNOLOGIES, Territories
04.1999 - 02.2005

Bachelor of Science - Accounting

Louisiana Tech University
02.1991 - 02.1995

Diploma - Negotiation And Competitive Decision-Making

Harvard Business School - Executive Education

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Ahmed AbumarzouqChief Financial Officer