AMANDA MPITA
Sydney,NSW
Summary
I am a results-oriented Traffic Manager and Project Manager with a proven track record of successfully orchestrating and optimising workflow processes to enhance operational efficiency. Adept at coordinating diverse teams, managing project timelines, and ensuring seamless communication between creative, account, and production departments. I am skilled in implementing innovative strategies to streamline project delivery and exceed client expectations. I have a keen eye for detail, excellent organisational abilities, and a commitment to meeting deadlines without compromising creative excellence. I seek to leverage a comprehensive understanding of advertising operations to drive successful campaign executions and contribute to an ambitious organisation's continued growth and success.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Digital Project Manager
Artifact Advertising Agency
04.2016 - 12.2018
- Worked on a wide variety of Brands
- Responsible for briefing in projects and allocating them to the right talent
- Acted as the point of contact for various partner agencies for all marketing activity
- Digital media banners, video and GIF content creation
- Emailer campaigns for retail purposes
- Safety boards artwork creation and printing of posters and vehicle manuals
- SEO campaigns as well as social media campaigns such as the UCL sponsorship.
Customer Service Representative
04.2013 - 02.2016
- Assisted an average of 260 customers per shift by answering questions, responding to inquiries, and handling requests by phone
- Served as a liaison for customers, management, and sales team
- Served the High valued customers assisting them with the product-related and technical issues
- Investigated and resolved customer inquiries and complaints in a timely and empathetic manner
- Assisted customers promptly via telephone.
Marketing Coordinator
Untu Microfinance
10.2012 - 03.2013
- Worked on the re-branding of the company
- Worked with print houses to manage the process of designing and printing banners, brochures, books, billboards, and road signage, office branding decals, business cards, and frames
- Organized the booking and setting up of marketing exhibitions, trade shows, road shows, the preparation of point of sales, video content required and well as printed marketing material
- Tracked and reported on marketing campaign responses and carried out different surveys
- Proofread marketing documentation to check for spelling, grammar, and syntax errors
- Travelled nationally to meet with customers and suppliers
- Collaborated with outsourced developers and SEO consultants to develop and maintain the website and run SEO campaigns
- Managed Facebook and YouTube campaigns.
Traffic Manager
Cure Collective
Current
- Assigning, tracking, and managing task progress
- Holding daily meetings to discuss pending tasks and identify roadblocks
- Conducting regular project status meetings to share progress updates
- Planning new projects, setting timelines, and establishing tasks
- Reviewing timelines with the account executive
- Coordinating with vendors and contractors to ensure timely project delivery
- Managing project-related documentation such as status reports
- Identifying potential risks and developing effective risk mitigation strategies
- Continuously improving processes to increase project efficiency
- Monitor project budgets and take necessary action to address overages
- Reviewing project phases and timelines and scheduling changes with account or project managers
- Analyse budget spending with account managers to get client approval
- Track time and utilisation rates to optimise resource allocation
- Plan and forecast upcoming projects.
Traffic Manager
Wesley Mission
- Providing delivery and execution of marketing strategy, projects and support in line with agreed levels of client servicing or project brief (as agreed with Group Executive Managers, Executive Managers, and General Managers)
- Providing project planning, delivery, marketing support and reporting in a timely and professional manner
- Building and maintaining relationships with clients or stakeholders through regular communication
- Developing project delivery planning and marketing strategies in collaboration with Senior Marketing Officer
- Educating and engaging clients and stakeholders in the Wesley Marketing project management approach
- Ensuring all projects are delivered to budget and seek opportunities to minimise expense wherever possible
- Participating in reviewing and maintaining industry-specific and internal audit processes, as per Wesley Mission’s standard policy and procedures
- Attending project management and other meetings as required.
Brand Manager Mission enterprise integration
Salvation Army
- Represent the brand of The Salvation Army as the peak brand for all Mission Enterprise marketing activities
- Ensure compliance with national brand standards and alignment of all Mission Enterprise brand standards as a subset
- Integrate marketing activities of Mission Enterprises into the annual organisation-wide marketing plan
- Oversee the briefing and delivery of Mission Enterprise marketing requirements through internal and external resources
- Manage the allocation of content and design resources for Mission Enterprise requirements
- Report to department leadership on Mission Enterprise marketing activities including investment and results
- Management of creative and media agencies including media planning, creative development and post-analysis for Mission Enterprise campaigns
- Identify opportunities for broader organisational integration of Mission Enterprise marketing activities
- Where relevant, implement risk mitigation strategies that may negatively impact brands
- Manage relationships across marketing functions existing in Mission Enterprise business units to ensure an accurate view of activity is captured and approved at a national level
- Liaise with Mission Enterprise marketing teams to understand priorities and requirements to inform SLAs and marketing strategy
- Represent the Mission Enterprise business units across the Brand Department
- Represent the Brand Department through the development of aligned marketing strategies for Mission Enterprise business units
- Build relationships with all Mission Enterprise marketing team members to create a broader marketing team environment
- Provide horizontal leadership across Brand Department by developing strong workgroups
- Participate as an active collaborator across other Brand and Campaign teams, providing support as required
- Build strong collaborative, respectful and productive relationships with all stakeholders, especially Marketing teammates, business partners, suppliers
- Act as a connection point for social media enquiries relevant to Mission Enterprises, ensuring brand voice is consistent in all channels.
Traffic Manager
Salvation Army
- Started off as the Marketing project manager for 6 months before moving to the Traffic manager role
- Responsible for ensuring the effective planning, execution, and evaluation of assigned marketing campaigns/projects
- Provide strategic advice and counsel to help meet the communications needs of internal clients and ensure effective customer service and project management
- Making sure all projects follow agreed team workflow & documentation requirements
- Recording campaign expenses
- Invoicing and making sure suppliers are paid on time
- Managing the process of creating and sending out content to the media buyers
- Liaising with project owners and designers, web team and copywriters
- Receiving briefs and managing the whole process from start to end
- Setting up and participating in brainstorming sessions
- Carrying out Work in Progress meetings to make sure that every stakeholder has all they need and are working towards delivering the project on time
- Making sure creative Briefs and other documentation accurately reflect the client’s request and capture all relevant information
- Advancing projects in a team environment under minimal supervision
- Working with project owners to prioritize projects in the pipeline and making sure they are all completed on time
- Making sure all relevant approvals take place, and stakeholders are appropriately informed of relevant project information with opportunity for input as required (from suppliers to internal clients and media buyers)
- Making sure campaign calendars for each campaign are developed with realistic timelines for all parties (eg
- Community Fundraising, media buying dates, internal clients, external clients).
Education
BCOMM - Marketing And Management
Monash South Africa
Post Graduate Marketing Diploma - Marketing
The Chartered Institute Of Marketing - Cookham, England
Skills
- Project Management
- Project tracking
- Work flow planning
- Schedule Management
- Resource Allocation
- Project Planning
- Budget Control
- Project scope analysis
- Meeting facilitation
- Project Scheduling
- Project scope
Certification
- Cambridge Diplomas
- Office Procedures (Level 1 and 2)
- Effective English for Business Communication (Level 1, 2 and 3)
- Business Finance
- Marketing and Human Resources Management
References
- Kirrilee Trist, Former Marketing executive Manager, Wesley Mission, 0400 058 000
- Kem Pobjie, Former Design Manager, Salvation Army, kempobjie@gmail.com, 0466 537 124
- Sandy Smith, Client service director, Artifact Advertising, sandy@artifact.co.za, +278 820 0773
- Clive Msipa, CEO, Untu Microfinance, clive.msipha@untu-capital.com, +263 731003502/ +2634308746
Timeline
Traffic Manager
Cure Collective
Current
Digital Project Manager
Artifact Advertising Agency
04.2016 - 12.2018
Customer Service Representative
04.2013 - 02.2016
Marketing Coordinator
Untu Microfinance
10.2012 - 03.2013
Traffic Manager
Wesley Mission
Brand Manager Mission enterprise integration
Salvation Army
Traffic Manager
Salvation Army
BCOMM - Marketing And Management
Monash South Africa
Post Graduate Marketing Diploma - Marketing
The Chartered Institute Of Marketing - Cookham, England
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