Amber Kukas
Greystanes,NSW
Summary
High-performing social media manager with over 5 years of industry experience, expertly driving the success of Australian businesses to worldwide exposure. Confident in ability to deliver professional and innovative ideas and strategies. Committed to continuous improvement and team success.
Overview
8
8
years of professional experience
Work History
Social Media Marketing Specialist
Self-Employed
Sydney, New South Wales
10.2019 - Current
- Delivered professional and thorough presentations outlining social media strategies and campaign results.
- Evaluated new emerging media or technologies and made recommendations for application within internet marketing or search marketing campaigns.
- Prepared or edited organizational publications for internal and external audiences.
- Prepared professional, on-point and brand-specific copy for diverse platforms and target audiences.
- Generated ideas and innovated social media marketing strategies for different brands and platforms.
- Leveraged tools to track social trends, identify influencers and devise successful outreach strategies.
Social Media Marketing Specialist
The Socialette
Sydney, New South Wales
08.2019 - 10.2020
- Created graphics and unique and viral content for business' social media accounts, namely Instagram, Facebook and TikTok.
- Incorporated colour theory and proficiently used Facetune and Lightroom apps.
- Organised daily page management including posting stories and posts for clientele.
- Conducted daily page engagement via interaction with social media consumers.
- Engaged with other brands and influencers/bloggers/models and organised collaborations and giveaways.
- Ads management including Facebook and Instagram ads.
- Redesigned website and social media content to make more user-friendly, adding creative touches and photos.
- Engaged positively with online community to gather insights and capitalize on learning opportunities.
- Created and published news and promotional content to increase fan engagement and channel growth.
Coffee Barista
Ramsay Healthcare
Sydney, New South Wales
10.2016 - 02.2020
- Working in a team of 10 people in a fast-paced environment to provide quality service
- Managing complaints from customers and patients
- Responsible for cashier and till transactions, as well as managing the roster for the team;
- Banking responsibilities such as financial summaries, handling of monetary documents, and settlement processes;
- Building customer rapport with frequent customers;
- Preparing, handling, and selling food;
- Working closely to ensure WHS standards are maintained within the cafe.
- Repaired minor issues with equipment and handled troubleshooting tasks to keep coffee machines operational.
- Greeted guests with pleasant smile and superior customer service.
- Addressed and resolved customer concerns to maintain brand loyalty.
- Maintained calm demeanor during high-volume periods and special events.
- Followed health, safety and sanitation guidelines to pass state inspections.
Education
Undergraduate degree - Bachelor of Speech & Hearing Sciences
Macquarie University
Macquarie Park, NSW12.2022
Skills
- Campaign Management
- Community Engagement
- Competitor Analysis
- Event Promotion
- Visual design
- Strategy Development
- Social Media and Promotions
- Audience Targeting
- Content Curation
- Cross-Functional Team Collaboration
- SEO Strategies
Timeline
Social Media Marketing Specialist
Self-Employed
10.2019 - Current
Social Media Marketing Specialist
The Socialette
08.2019 - 10.2020
Coffee Barista
Ramsay Healthcare
10.2016 - 02.2020
Undergraduate degree - Bachelor of Speech & Hearing Sciences
Macquarie University
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