Amberlie Binks

Key Achievements & Responsibilities:

Materials & Communications

• Developed the annual office/communications budget.

• Drafted and facilitated electorate communications including newsletters, pensioner kits, targeted DLs, and advertising in line with communications strategy.

• Implemented advertising campaigns in consultation with the Communications and Media Advisor.

• Liaised with printers, designers, and consultants to ensure quality delivery.

• Tracked and managed delivery of election commitments.

Strategic Ministerial Engagement & Event Planning

• Coordinated ministerial visits, meetings, and announcements in consultation with advisors.

• Advised and supported staff and MP on complex and strategic local issues, including controversial matters.

• Liaised with ministerial offices to provide high-quality advice and assistance on federal and local politics.

• Ensured smooth execution of events, logistics, and stakeholder communication.

Political & Electoral Support

• Served as AEC liaison, providing electoral analysis, strategy, and campaign documents.

• Worked with Community Engagement Officers to develop and implement fundraising plans.

• Built and maintained relationships with party units including NSW Branch Officers, NSW Left, state affiliates, Labor Councils, and electorate branches.

• Assisted in identifying opportunities for the MP to promote and engage with constituents through events and activities.

Financial Management & Reporting

• Maintained accurate YTD budgets, tracking all invoices and payments.

• Managed finance records across MP entitlements, staff entitlements, EO expenditures, and advertising budgets.

• Prepared and certified IPEA reports, ensuring compliance with reporting deadlines.

• Oversaw Electorate Office record-keeping system and ensured audit-ready documentation.

Professional Summary

Dedicated and creative hairdresser with [X years] of experience running a successful self-employed business. Skilled in all aspects of hair styling, colouring, and treatment while also managing day-to-day business operations including finance, marketing, customer service, and stock control. Recognised for building long-term client relationships through exceptional service, trend knowledge, and personalised care.

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Key Skills

• Haircutting, styling, colouring, and treatments

• Bridal and event hair styling

• Client consultation and personalised service

• Business administration & bookkeeping

• Marketing, promotions & social media management

• Appointment scheduling & diary management

• Stock ordering & supplier negotiation

• Customer service & relationship management

• Health, safety, and hygiene compliance

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Professional Experience

Self-Employed Hairdresser

Amberlie Binks Hair

Business Management & Operations

• Established and grew a self-employed hairdressing business, managing all aspects from client services to financial administration.

• Handled budgeting, invoicing, and bookkeeping, ensuring accuracy and compliance with tax obligations.

• Implemented marketing campaigns through social media, word of mouth, and promotions, increasing client base and repeat bookings.

• Maintained supplier relationships and managed stock levels for hair products, colour, and salon equipment.

• Oversaw scheduling, client bookings, and efficient time management to maximise productivity.

Hairdressing & Client Services

• Delivered high-quality haircuts, colour services, treatments, and styling tailored to client preferences.

• Provided professional consultation to recommend suitable styles, colours, and treatments.

• Delivered specialised services such as bridal hair and formal styling.

• Built a loyal client base through consistent, personalised, and professional service.

• Ensured salon hygiene and safety standards were always upheld.

Key Achievements

• Successfully built a steady, loyal client base with strong repeat business.

• Increased revenue year-on-year through customer referrals and improved marketing.

• Recognised by clients for professionalism, creativity, and personalised care.