Amy Ross
ELERMORE VALE,NSW
Summary
Dynamic copywriter with a proven track record at Amy Lattin Copywriter, enhancing campaign performance through engaging content and strategic messaging. Skilled in copyediting and project management, I excel in delivering high-quality results under tight deadlines while fostering strong client communication. Passionate about driving engagement and optimizing brand presence across digital platforms.
Overview
2026
2026
years of professional experience
Work History
Copywriter
Amy Lattin Copywriter
- Reviewed final copy to ensure accuracy and correct grammar errors.
- Boosted campaign performance by developing engaging and persuasive copy for print, digital, and social media platforms.
- Customized brand message to reach and capture target audience interest and drive engagement.
- Formatted copy to align with project-specific guidelines.
Resourcer
Trinity People
- Optimized resource allocation by assessing project requirements and assigning appropriate personnel.
- Successfully managed tight deadlines by skillfully balancing limited timeframes against available human capital while still achieving quality results.
- Implemented resource management software to centralize information and improve overall visibility into project progress.
- Maintained detailed records of all allocated resources, facilitating accurate reporting and forecasting for future projects.
Customer Connection Lead
Complete Customer Focus
03.2020 - Current
Business Analyst
Silfen
12.2019 - 03.2021
- Actively participated in team meetings to share knowledge, exchange ideas, address challenges, and collaborate on potential solutions.
- Developed high-quality documentation to support training efforts, helping employees fully understand new systems and procedures.
- Identified opportunities for improvement by analyzing differences between existing processes and desired outcomes.
- Improved business processes by analyzing current practices and recommending optimization strategies.
Recruitment Officer
UGL Rail
01.2010 - 12.2011
- Conducted thorough pre-employment screenings, including reference checks, background verifications, and skills assessments, ensuring compliance with all legal regulations and company policies.
- Continuously refined recruitment strategies based on industry trends, emerging technologies, and shifting organizational needs, ensuring ongoing alignment with overall business objectives.
- Facilitated timely feedback exchanges between candidates and hiring managers throughout the selection process, fostering positive candidate experiences regardless of outcome.
- Enhanced candidate experience by implementing streamlined recruitment processes and personalized communication strategies.
Software Services Consultant
Sage Micropay
03.2005 - 04.2011
- Managed complex projects, ensuring on-time completion within budget constraints while exceeding client expectations.
- Spearheaded initiatives aimed at increasing brand awareness within target markets, driving significant growth in leads from prospective clients.
- Provided expert guidance on product offerings and services, enabling clients to make informed decisions based on their unique needs.
- Participated in professional development opportunities, staying current with industry trends and best practices.
Recruitment Consultant
Blue Arrow Commercial Led Lighting
01.2003 - 12.2004
- Built strong relationships with clients through regular communication and understanding their unique needs.
- Negotiated competitive compensation packages on behalf of clients and candidates to ensure successful placements.
- Improved client satisfaction by consistently providing high-quality candidates for various positions.
- Coordinated interviews between clients and candidates to ensure seamless scheduling and communication throughout the process.
Recruitment Consultant
HealthStaff Recruitment
01.2002 - 12.2004
- Built strong relationships with clients through regular communication and understanding their unique needs.
- Negotiated competitive compensation packages on behalf of clients and candidates to ensure successful placements.
- Improved client satisfaction by consistently providing high-quality candidates for various positions.
- Coordinated interviews between clients and candidates to ensure seamless scheduling and communication throughout the process.
Branch Manager
HealthStaff Recruitment
01.2002 - 12.2004
- Continuously monitored branch performance against key performance indicators, taking corrective actions as needed to ensure objectives were met or exceeded.
- Maintained friendly and professional customer interactions.
- Improved customer satisfaction ratings by enhancing service quality and resolving client issues promptly.
- Oversaw daily operations for streamlined efficiency, ensuring timely execution of tasks and optimal resource allocation.
Recruitment Consultant
Trinity People
01.2001 - 12.2002
Education
Graduate Diploma - Educational Psychology
University of Sydney
Sydney, NSW12.2000
Bachelor Of Arts -
Sydney University
12.1999
Skills
- Copywriting
- Creative storytelling
- Content writing
- Copyediting
- Social media copywriting
- Content strategy
- Proofreading
- Editing and review
- Email marketing
- Social media campaigns
- Call-to-action crafting
- Project management
- Social media content
- Content development
- Blog post writing
- Case study development
Timeline
Customer Connection Lead
Complete Customer Focus
03.2020 - Current
Business Analyst
Silfen
12.2019 - 03.2021
Recruitment Officer
UGL Rail
01.2010 - 12.2011
Software Services Consultant
Sage Micropay
03.2005 - 04.2011
Recruitment Consultant
Blue Arrow Commercial Led Lighting
01.2003 - 12.2004
Recruitment Consultant
HealthStaff Recruitment
01.2002 - 12.2004
Branch Manager
HealthStaff Recruitment
01.2002 - 12.2004
Recruitment Consultant
Trinity People
01.2001 - 12.2002
Copywriter
Amy Lattin Copywriter
Resourcer
Trinity People
Graduate Diploma - Educational Psychology
University of Sydney
Bachelor Of Arts -
Sydney University
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