ANANDA SUBRAMANIAM
Sydney,Australia
Summary
Leader with over 10 years of experience driving business growth through analytics-focused strategies in energy, transportation, and automotive sectors. Expertise in leveraging business insights to achieve measurable revenue increases. Demonstrated success in engaging C-suite executives, managing client relationships, and leading cross-functional teams.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Manager
Ingrity Pty Ltd
Sydney, Australia
01.2025 - Current
- Led the reporting strategy for a large-scale solar firm, enabling transparent decision-making.
- Designed a policy renewal propensity model, increasing targeted retention initiatives.
- Built financial reporting systems (P&L, balance sheet) for a growth-stage energy company.
- Developed a sales pipeline dashboard for a construction firm, boosting closure speed by 15%.
Senior Process Manager
EClerx Digital Pvt Ltd.
Singapore, Singapore
07.2020 - 12.2024
- Directed marketing analytics for a leading ride-hailing firm, managing three data scientists.
- Reduced CAC by 10% via Marketing Mix Model, optimizing spend.
- Created Breakeven Efficiency framework to prioritize profitable channels.
- Built customer segments to drive promotions, cross-sell, and product launches.
Assistant Manager Data Science
WNS global services
Bengaluru, India
08.2018 - 07.2020
- Developed fraud detection model improving claims efficiency.
- Minimized claim costs by pinpointing claims exceeding normal processing times through predictive modeling.
- Enhanced NPS via Key Driver Analysis on claims experience.
Decision Scientist (Certified)
Mu Sigma Business solutions
Bengaluru, India
05.2015 - 07.2018
- Led 5-member team and developed pricing strategies for US automotive client.
- Enhanced ROAS by 3.5% through strategic customer segmentation using segmentation modelling
- Built price elasticity model generating $500K revenue uplift.
- Developed a purchase propensity model increasing campaign conversions by 2.5%.
Education
B.Tech - Information Technology
Anna University
Chennai, Tamil Nadu01.2015
H.S.C - Higher Secondary
Srimathi Sundaravalli Memorial School
Tamil Nadu01.2011
High School Diploma -
Srimathi Sundaravalli Memorial School
Tamil Nadu01.2009
Skills
- Problem solving
- Stakeholder Management
- Strategic Planning
- Statistics
- Machine Learning
- Data analysis
- Financial reporting
- Marketing analytics
Certification
- Microsoft Certified: Fabric Analytics Engineer Associate
- Microsoft Certified: Azure Data Engineer Associate
- Mu Sigma Decision Sciences Certificate
Accomplishments
- Awarded the 'Own Up' Living up to your Value award for taking ownership of client reporting practices
- Was awarded 'Transformed our organization' award for showing 'Thought Leadership'
- Awarded Impact award (highest award in Mu Sigma) for excellent client delivery and support
- Awarded Special Prize for emerging as topper in Mathematics, Physics, Social Science in Class XII, XI, X respectively
- Participated in National Science Olympiad and Won Distinction Certificate for 2 years (2009, 2010)
Timeline
Manager
Ingrity Pty Ltd
01.2025 - Current
Senior Process Manager
EClerx Digital Pvt Ltd.
07.2020 - 12.2024
Assistant Manager Data Science
WNS global services
08.2018 - 07.2020
Decision Scientist (Certified)
Mu Sigma Business solutions
05.2015 - 07.2018
B.Tech - Information Technology
Anna University
H.S.C - Higher Secondary
Srimathi Sundaravalli Memorial School
High School Diploma -
Srimathi Sundaravalli Memorial School
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