Andrew Campbell
NARRABEEN,NSW
Summary
Bringing extensive knowledge and expertise in the HORECA, clubs, accommodation hotels, and leisure industries, I have established strong relationships in these sectors. Throughout my career, I have successfully managed national sales teams, overseen national accounts, and achieved excellence in operations and business management. I have collaborated with category managers to effectively execute joint business plans, conduct range reviews, handle importing processes, and spearhead new product development. My preferred approach involves leveraging data analytics to drive sales growth in high-level customer segments.
Overview
17
17
years of professional experience
Work History
Relationship Manager
Melitta Professionals
03.2024 - Current
- Selling equipment valued between $15,000 - $40,000
- Developing industry contacts and selling capital equipment, service agreements and coffee into the Clubs and Leisure market
- Worked Trade Shows, managing a pipeline and autonomously hunting for business while managing activities through a CRM
- Developed new business using consultative selling techniques and solution-based selling
- Cross-selling, up-selling and addressing customer concerns
- Built and maintained relationships with new and existing clients while providing high level of expertise.
Managing Director
Kingfisher Wines
01.2016 - 01.2024
- Company Overview: KFW was a distribution business selling into the HORECA and retail customers
- Started Kingfisher Wines in 2016 with a half a dozen wineries and five sales agents
- Managed all aspects of the operation including selling to National and Key Accounts, Implement Joint Business Plan and review sales performance and forecast
- Launched innovative products/services that captured new market share while maintaining competitive pricing structures.
- Develop and implement strategies to achieve business goals while managing P&L, Balance Sheet.
- Guide and motivate a team of 5 sales agents
- Delivered consistent revenue growth by identifying new business opportunities and expanding service offerings.
- Developed company's online presence, launching user-friendly website and engaging social media platforms.
- Spearheaded development of new product line, significantly expanding company's offerings and customer base.
National Sales Manager
Single Vineyard Sellers
02.2013 - 01.2016
- Manage National sale team of ten sales BDM’s in NSW, Qld, Vic & WA
- Negotiated and closed agreements with large customers and monitored and analysed performance metrics.
- Collaborate with other department like Operations, Marketing and Finance
- Develop sales strategies to grow revenue, gross profit and minimise risk
- Review sales performance vs budgets in monthly sales meeting
- Developed and implemented effective sales strategies and led nationwide sales team members to achieve sales targets.
Key Account Manager
De Bortoli Wines
03.2008 - 02.2013
- This role managed key on-premise relationships of Stadiums, Accommodation Hotels and sponsorship agreements
- It included setting and achieving JBP goals and objectives state-wide and managing overall health of national accounts within
- Built and maintained strong client relationships to drive business growth
- Set and Goals and Objectives for Key Account Quarterly Business Reviews
- Identify opportunities for promotions, increased distributions, or cross selling
- Negotiated contracts with new Key Account customers or renew agreements
- Collaborated with regional sales reps to service regional national account venues
Education
Dip. of Wine Marketing - Sensory Evaluation, Wine Science, Introduction to Winemaking, Wine Production, Data Analysis, Introduction to Marketing, Management, Organisational Behaviour, Introduction to Law, Commercial Law, Macroeconomic, Consumer Behaviour
Uni of Adelaide
Adelaide, SA6th Form Certificate - Statistics, Accounting, Economics, Business Studies, English, Chemistry
Saint Kentigern College
Auckland, NZSkills
- Leadership & Sales Management
- National Account Management
- Business Management
- New Business Development
- New Product Development
- Data Analytics
Timeline
Relationship Manager
Melitta Professionals
03.2024 - Current
Managing Director
Kingfisher Wines
01.2016 - 01.2024
National Sales Manager
Single Vineyard Sellers
02.2013 - 01.2016
Key Account Manager
De Bortoli Wines
03.2008 - 02.2013
Dip. of Wine Marketing - Sensory Evaluation, Wine Science, Introduction to Winemaking, Wine Production, Data Analysis, Introduction to Marketing, Management, Organisational Behaviour, Introduction to Law, Commercial Law, Macroeconomic, Consumer Behaviour
Uni of Adelaide
6th Form Certificate - Statistics, Accounting, Economics, Business Studies, English, Chemistry
Saint Kentigern College
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