ANDREW SPEED
Melbourne,Victoria
Summary
Experienced media professional with a unique range of experience across programmatic sales, agency trade desks, direct sales and media buying. A dedicated hard worker who takes pride in their ability to produce creative solutions to meet and exceed goals in a team environment. Strong communicator with proven skills to collaborate with internal and external stakeholders.
Overview
16
16
years of professional experience
Work History
Programmatic Commercial Analyst
Nine
2023.06 - Current
- Preparing insights and presentations that communicate to stakeholders across the organisation
- Analysing data to evaluate the yield and financial health of activity
- Provide analytical support to wider Sales team.
Group Business Manager - Programmatic
Nine
2017.09 - 2023.05
- Oversee the achievement of revenue targets for Programmatic Sales across the GroupM, IPG Mediabrands, Publicis and Independent patches in NSW and WA
- Coordinating closely with the agency sales, data, operations, research, products, and pricing teams
- Administrating day-to-day operation of my team of direct reports within the Programmatic team.
Group Business Manager - Digital
Nine
2017.02 - 2017.08
- Responsible for sales representation for the Victorian Dentsu Aegis Network across digital and Programmatic activity.
- Coordinating closely with the programmatic sales, data, research, 9Powered, 9Optimum and product teams.
- Identify and pursue business opportunities for digital revenue via traditional digital buys and broader sponsorship and content integration.
Audience and Programmatic Sales Executive
Nine
2016.07 - 2017.02
- Representing audience and programmatic sales across GroupM and Dentsu Aegis.
- Collaborate with IO Sales colleagues to represent Nine in market, respond to briefs and
proactively drive business opportunities. - Responsible for driving audience targeting & performance revenue through programmatic channels.
Digital Manager
Vizeum
2015.10 - 2016.06
- Supporting the Digital Account Director to deliver innovative and insight led solutions to client briefs.
- Planning and Buying across a range of Australian clients including the AFL, SodaStream, Twinings, Tennis Australia, Don Small Goods
- Manage an Executive within the team.
Account Manager
Xaxis
2013.10 - 2015.10
- Evangelist for Programmatic activity within the GroupM agencies.
- Sales representation for Xaxis across 4 Melbourne agencies of Mediacom, Mindshare, Maxis & MEC
- Collaboratively work with agency teams to provide education on Programmatic approaches and benefits.
Advertising Sales Executive
eBay
2012.02 - 2012.10
- Worked across the Publicis Mediavest and GroupM patches in the newly opened Melbourne office.
Coordinator / Digital Executive / Digital Planner
Starcom Mediavest
2008.09 - 2012.01
- Started in the industry at Starcom Melbourne and worked my way from a Coordinator up to a Digital Planner while working on a range of clients including AAMI, Apia, Shannons, Just Car Insurance, Bingle, CIL, Suncorp, Terri Scheer and Holden.
Skills
- Relationship management skills
- Leadership experience
- Negotiation acumen
- Presentation proficiency
- Strong communication skills
References
References available upon request
Timeline
Programmatic Commercial Analyst
Nine
2023.06 - Current
Group Business Manager - Programmatic
Nine
2017.09 - 2023.05
Group Business Manager - Digital
Nine
2017.02 - 2017.08
Audience and Programmatic Sales Executive
Nine
2016.07 - 2017.02
Digital Manager
Vizeum
2015.10 - 2016.06
Account Manager
Xaxis
2013.10 - 2015.10
Advertising Sales Executive
eBay
2012.02 - 2012.10
Coordinator / Digital Executive / Digital Planner
Starcom Mediavest
2008.09 - 2012.01