Anna Moody
Brisbane,QLD
Summary
Versatile professional holding dual degrees in marketing and film, seamlessly integrating creative acumen with strategic expertise. In the realm of media sales, I consistently surpass revenue targets while fostering lasting client relationships. In film production, my proficiency extends beyond project management to encompass creative problem-solving. A background in government administration adds depth to my understanding of policy frameworks, enhancing strategic decision-making capabilities.
My academic foundation in marketing and film has provided me with a comprehensive skill set, integrating theoretical knowledge with practical application. Known for a meticulous approach to detail, innovative thinking, and adaptability, I am eager to leverage these strengths in a dynamic professional environment.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Account Executive
Paramount (Network 10)
04.2022 - Current
- Managed, monitored and optimised campaigns across linear and digital video across multiple Paramount platforms, including daily performance analysis.
- Providing thorough mid and post-campaign performance reports and engaging client presentations, emphasising key growth opportunities and optimisation strategies.
- Analysing competitor product offerings and assessing Paramount's market position against industry benchmarks to strategically plan and optimise campaigns based on client KPIs.
- Managed, optimised, and reported on multi-million-dollar national accounts across diverse industries including Quick Service Restaurants, Tourism, Retail, Financial, and Legal Services.
- As the primary client contact, efficiently managed daily communication, deadlines, reporting schedules, and presented campaign performance.
Post Production Coordinator
Serve Chilled (The Steve Jaggi Company)
08.2021 - 04.2022
- Streamlined post-production processes by implementing efficient project management strategies.
- Enhanced team collaboration and communication through regular meetings and progress updates.
- Managed budgets, ensuring cost-effective resource allocation and timely completion of projects.
- Negotiated contracts with freelance editors, graphic artists, and other creative professionals to maintain high-quality work within budget constraints.
- Implemented quality control measures to ensure all deliverables met client expectations and industry standards.
- Oversaw the creation of marketing materials such as trailers, promotional videos, and social media content in line with brand guidelines.
Switchboard Administrator (A03)
The Princess Alexandra Hospital (QLD Health)
08.2016 - 08.2021
- Enhanced internal communication by creating a centralized information hub accessible to all staff members.
- Maintained accurate documentation of company policies and procedures for easy reference by all employees.
- Handled sensitive information discreetly, maintaining strict confidentiality at all times as required by company policy or legal regulations.
- Served as a liaison between departments, fostering open communication channels that improved overall organizational function.
- Provided exceptional customer service to both internal and external stakeholders through prompt response times and thorough issue resolution efforts.
- Screened and transferred incoming calls, took down messages, and transmitted information and documents to internal personnel.
Education
Bachelor of Business - Marketing
QLD University of Technology
Brisbane11.2021
Bachelor of Fine Arts - Film, Screen & New Media
QLD University of Technology
Brisbane11.2021
Skills
- Written and Verbal Communication
- Interpersonal Skills
- New Business Opportunities
- Account Servicing
- Customer Service
- Customer Relationship Management
- Data Analysis
- Revenue Generation
- Team collaboration
- Product knowledge
SOFT
- Decision making
- Time management
- CRM software (Operative & Salesforce)
- Microsoft Office Suite
- Media Planning
- Google Ad Manager
- eTam (Data management software)
- IBMS Booking System
- Qliksense Data
- Video Production Basics
HARD
Certification
- Fundamentals of Digital Marketing - (Google Digital Garage)
- Data Visualisation: Storytelling - (LinkedIn)
- Creating a Communication Strategy - (LinkedIn)
Timeline
Account Executive
Paramount (Network 10)
04.2022 - Current
Post Production Coordinator
Serve Chilled (The Steve Jaggi Company)
08.2021 - 04.2022
Switchboard Administrator (A03)
The Princess Alexandra Hospital (QLD Health)
08.2016 - 08.2021
Bachelor of Business - Marketing
QLD University of Technology
Bachelor of Fine Arts - Film, Screen & New Media
QLD University of Technology
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