Anna Trivilin

Luxury Escapes is one of the fastest-growing travel companies globally, operating a streamlined e-commerce model from offices in Sydney and Melbourne.

Sales and marketing are two sides of the same coin. During my time at Luxury Escapes, I cultivated the habits of successful sales professionals, enhancing my understanding of both disciplines.

Key points:

• Selling to high value customers( $150k customer lifetime value) international tours, hotels and flights.
• Surpassing the monthly target of $400K.
• Extensive knowledge of Salesforce, customized admin portal and inventory system.
• Provided timely feedback from customers to the product development team, contributing valuable insights into potential improvements or enhancements.
• Spoke to suppliers in native language to establish relationships and solve issues.
• Worked closely with cross-functional teams such as operations, finance, and logistics to ensure smooth order fulfillment processes for customers.
• Handled administrative aspects of sales by completing customer contracts, accepting and processing payments.
• Attended monthly sales meetings and quarterly sales trainings.

Led the development of a new brand identity for Better Batt, an Australian e-commerce business selling replacement batteries for a range of electronics with more then 1,799 reviews on Product Review.

Better Batt had outgrown the dated template they'd been using since day one and needed a new brand identity to reflect their position as Australia's #1 online supplier of batteries for consumer electronics.

I delivered the new brand identity while maintaining a high conversion rate at 8.53%. This was a complex project and took over a 1 year to complete as the vitality of the business depended on the high conversion website.

Key points:

• Selected and worked closely with Humaan, an award-Winning Digital Product Agency based in Sydney, to deliver the best customer-friendly, high conversion e-commerce website template.
• Created original copy for email marketing using the HubSpot platform to support product launches and promotions.
• Launched successful digital marketing campaigns that achieved goals for increased website traffic through SEO and PPC.
• Coordinated product photoshoots in China at the Canton Fair.
• Trained the customer service team on the new functionalities of the website travelling to the Philippines on a regular bases.

Andrade Gutierrez is the second largest construction company in Brazil, with over a thousand projects carried out domestically and globally. It has branches in 44 countries and a net income of 8 billion BRL.

I successfully navigated a highly competitive selection process with over 700 candidates to secure a position as a Marketing Trainee, supporting the branch office in Gurgaon, India.

Key points:

• Participated in brainstorming sessions that formulated, implemented and monitored marketing initiatives to select trainees working at the Delhi office. We received 480 applications in 2 weeks from all across Asia, Europe and Latin America.
• Leveraged my proficiency in Portuguese to enhance internal communication processes, ensuring that important information was shared efficiently among team members.
• Created reports to track performance of marketing campaigns and suggest improvements.
• Managed budget for marketing initiatives, carefully keeping spending within allocated limits.
• Assembled reports and presentations to share insights and recommendations with stakeholders.

Award-winning advertising agency with a diverse portfolio of clients, including car dealerships, health insurance providers, retail clothing, real estate firms, and FMCG brands.

Managed the creation of catalogues, visual merchandising and TV commercials for the Esplanada Group Brasil S/A , a retail clothing company with 37 store across the country.

Key points:

• Used consultative sales techniques to pinpoint customers' advertising needs and close on short-term and long-term contracts.
• Acted as liaison between the agency creative department and the client's marketing team.
• Evaluated campaign success using various metrics, delivering detailed reports to clients on a regular basis.
• Worked with designers and production staff to create high-quality and brand-specific ads.

Award-winning advertising agency with a diverse portfolio, representing clients in sectors such as supermarkets, electronics retail, and FMCG brands.

Key points:

• Managed the creation of catalogues, Tv commercials, retail campaigns for the Edson Queiroz Group that specialises in the bottling and supplying of water in Brazil. The group's gross revenue is R$12.2 billion.
• Selected and trained two assistants to create precise and comprehensive briefings for the creative team.
• Worked with designers and production staff to create high-quality and brand-specific ads.
• Improved agency-client relations, providing exceptional customer service throughout the account management process.

• Professional Development Studies: Sales Training - Grant Cardone Enterprises, 2019 - completed all videos of the paid platform, attended to multiple seminars and done a private mentoring with Grant Cardone to the value of $50k
• Professional Development Studies: read important biographies, marketing and sales books.