Summary
Overview
Work History
Education
Skills
Languages
Timeline
Personal Information
Hobbies and Interests
Generic
Anthony Seif

Anthony Seif

Sydney,Australia

Summary

  • Provided Sales, delivery, and technical setup of musical instruments and audio equipment for retail customers, schools, studios, and live events (Predominately on Weekends)
  • Leading Planning for multiple high visible initiatives using Agile methods in a fast-paced environment, organising and motivating Scrum Teams within a Release Train to achieve a high level of performance and to meet our Quarterly Objectives and Key Results.
  • Leading a sequence of events creating a closed loop system to keep the Merchant Village Train on the Tracks using cadences I.e., Daily Stand-up, Sprint Review, Backlog refinement, Retros and Sprint Planning with clear reporting on Objectives and Key Results.
  • Consultative role to assist with mobilising people, process and tools supporting the Agile framework and coaching members of the Squad as needed to optimise the efficiency of the Release Train Team.
  • Act as a champion in blending traditional project management principles and practices with an Agile Development approach to fit initiatives of all sizes with the appropriate level of planning and provide the right balance of agility based on PMI-ACP principles.
  • Build a trusting and safe environment where problems can be raised without fear or blame with a mindset to solving for the problem.
  • A strong stakeholder engagement and relationship management skill, communicating well to all levels and diversities of audience and can influence without direct authority.
  • Program Management expertise initiating/ driving simultaneous projects through the life-cycle using Agile and Waterfall methodologies - delivering to scope, time, budget, and quality.

Overview

17
17
years of professional experience

Work History

Musical Instrument & Events Support Specialist

Drummers Dream and Dream Music
03.2015 - 07.2025

Provided sales, delivery, and technical setup of musical instruments and audio equipment for retail customers, schools, studios, and live events.


Predominately working on Weekends.


Core duties included:


  • General Retail to the public as well as suppliers to Schools, Places of Worship, Venues, Clubs, Pubs and Concert Events
  • Bump in and Bump out using company van to set up and pack down all major gear
  • Backline hire to local and touring Artists and Bands
  • Deliveries and pick-ups to Recording Studios
  • Involved in setting up and pack downs for various Clinics and Workshops at varying venues
  • Re-skinning of drum kits with various drum heads
  • Setting up of P.A. Speakers, Mixer and Audio Equipment
  • Home Deliveries to Retail Customers

Scrum Master

Westpac
05.2019 - 06.2025
  • Led multiple projects using Agile/Scrum methodology, resulting in improved team efficiency and a reduction in time to market
  • Ensured sprint deliverables and objectives were met on time and within budget
  • Collaborated with product owners to prioritize tasks and ensure product requirements were met
  • Monitored team performance and identified areas for improvement, resulting in a increase in productivity
  • Developed and maintained a shared vision of the product, ensuring team alignment to the goals and objectives of the project
  • Implemented processes and procedures to ensure compliance with Agile/Scrum principles
  • Resolved conflicts and challenges within the team in a timely and effective manner
  • Facilitated retrospectives to identify areas of improvement and ensure continuous improvement
  • Mentored and coached team members to improve their understanding of Agile/Scrum principles and best practices
  • Facilitated daily stand-up meetings, sprint planning, sprint retrospectives, and other agile ceremonies

Senior Project Manager

Westpac
02.2012 - 05.2019
  • Monitored project progress and created weekly status reports for senior management
  • Collaborated with stakeholders to define project scope, objectives, and deliverables
  • Developed and implemented an integrated project management plan that included budgeting, resource allocation, and scheduling
  • Successfully managed a project budget of $X million, staying within budget and on schedule
  • Developed and implemented a risk management plan that identified and mitigated project risks
  • Established effective communication channels with stakeholders, resulting in improved project visibility and transparency

Risk Advisor

Westpac
09.2008 - 02.2012
  • Providing Line 2 Risk advisory, control and monitoring function to Westpac Chief Technology Office (CTO) and Enterprise Program Management Office (EPMO).
  • This role sets out to establish frameworks, policies, limits and processes for the management, monitoring and reporting of risk across Westpac Group Strategic Investment Portfolio's, Programs and Projects.
  • It also evaluates and opines on the adequacy and effectiveness of Line 1 controls and application of frameworks and policies and, where necessary, requires improvement and monitors the Line 1 progress toward remediation of identified deficiencies.

Education

Bachelor of Information & Communication Technology - Business Information Systems and E-commerce

University of Wollongong
03.2004

High Powered Facilitation - undefined

rogenSi

Advisors that ADD Value - undefined

rogenSi

Certified SAFe 4 Agilest - undefined

Scrum. Org
08.2025

ICAgile Certified Professional - undefined

Scrum.Org
08.2025

PRINCE2 Practitioner - undefined

PM-Partners
08.2025

Project Management Advanced - undefined

PM-Partners
08.2025

Skills

  • Interpersonal Communication Skills
  • Digital Transformation
  • JIRA
  • Agile Methodology
  • Confluence
  • Program Management
  • Event Logistics & Equipment Handling
  • Technical Setup & Maintenance
  • Time Management & Multi-Tasking
  • Physical & Operational Efficiency
  • Customer Service & Sales Expertise

Languages

Arabic

Timeline

Scrum Master

Westpac
05.2019 - 06.2025

Musical Instrument & Events Support Specialist

Drummers Dream and Dream Music
03.2015 - 07.2025

Senior Project Manager

Westpac
02.2012 - 05.2019

Risk Advisor

Westpac
09.2008 - 02.2012

High Powered Facilitation - undefined

rogenSi

Advisors that ADD Value - undefined

rogenSi

Certified SAFe 4 Agilest - undefined

Scrum. Org

ICAgile Certified Professional - undefined

Scrum.Org

PRINCE2 Practitioner - undefined

PM-Partners

Project Management Advanced - undefined

PM-Partners

Bachelor of Information & Communication Technology - Business Information Systems and E-commerce

University of Wollongong

Personal Information

Title: Agile Delivery Lead/ Scrum Master

Hobbies and Interests

  • Community Works
  • Real Estate
  • Trading
  • Travel
  • Sport & Fitness
Anthony Seif