April Erskine

• Enhanced community engagement through targeted marketing campaigns and initiatives.
• Executed promotional events by coordinating cross-functional team efforts effectively.
• Managed marketing budget allocations for Darebin Arts programming and project events.
• Created impactful marketing and branding collateral to support organizational goals.
• Crafted engaging copy for various channels, increasing audience connection and response.
• Facilitated website platform transition for Darebin Arts to improve user experience.
• Streamlined delivery of materials for programming events and promotional collateral.
• Conducted market trend analysis to drive strategic planning and decision-making.
• Boosted social media engagement by 35% through innovative content strategies.

• Enhanced brand visibility through integrated marketing campaigns and audience engagement.
• Boosted online presence by managing social media platforms effectively.
• Drove attendance at promotional events, strengthening stakeholder relationships significantly.
• Maintained brand reputation by leading timely crisis communication efforts.
• Achieved increased ticket sales through successful product promotion collaborations.
• Executed strategic marketing campaigns, resulting in heightened brand awareness.

Enhanced community engagement through participation in Darebin Council's Arts Ambassador Committee.

Facilitated discussions on cultural initiatives to promote local arts and community involvement.

Collaborated with diverse stakeholders to shape inclusive programs benefiting the local arts scene.

Provided recommendations for arts projects aligning with community needs and council objectives.

Represented community interests in sub-committee meetings, advocating for underrepresented artists and initiatives.

Contributed insights that influenced policy decisions regarding arts funding and community resources.

Assisted in organizing community events to raise awareness of local artistic talents and opportunities.

• Executed integrated marketing campaigns through collaboration with cross-functional teams.
• Facilitated workshops for artists on effective marketing strategies and practices.
• Managed budget allocations for marketing projects to ensure cost-effective execution.
• Enhanced website performance for artists, boosting search engine rankings and web traffic.
• Crafted tailored marketing plans, utilizing both traditional and digital tactics.