April Loy
Sydney,NSW
Summary
With recent experience in software sales, it has allowed me to absorb selling skills in a technical and dynamic environment.
This is through my proven track record in enhancing sales pipelines and fostering client and partner relationships, evidenced by surpassing targets at Fivetran.
Having experience in multiple industries, this has built my communication skills and made me adaptable and comfortable with new situations.
Looking to progress in my sales career to achieve bigger and badder sales targets!
Overview
3
3
years of professional experience
Work History
Business Development Representative
Fivetran
03.2023 - Current
- Consistently met or exceeded sales targets, contributing significantly to the overall success of the team.
- Worked closely with aligned Account Executives to strategically connect into target accounts
- Expanded business through effective network development, identifying new, and prospective clients.
- Developed business pipeline using cold and warm techniques.
- Developed strong relationships with key industry partners for mutually beneficial collaborations.
- Secured SMB new business through OLPs and maintaining those relationships
Sales Development Representative
Fivetran
08.2022 - 03.2023
- Built and managed accurate sales pipeline to maintain high volume of activity.
- Used data analytics to identify and track sales trends and develop actionable insights.
- Established relationships with prospects and customers to promote product understanding and drive sales growth.
- Achieved and exceeded monthly and annual sales targets.
- Maintained extensive knowledge of company products and services to provide top-notch expertise to customers.
- Refined sales pitch techniques based on ongoing evaluation of results, continuously adapting and improving for optimal outcomes.
SEM & PPC Executive
RGC Advertising
08.2021 - 08.2022
- Worked closely with sales teams to develop targeted lead generation campaigns that increased pipeline opportunities.
- Analyzed account performance data, making necessary adjustments to optimize results.
- Increased ad campaign performance by optimizing keyword selection and ad copy.
- Developed effective landing pages, increasing conversion rates for PPC campaigns.
Education
Bachelor of Commerce - Marketing
Macquarie University
Sydney, NSWSkills
- Cold-calling, Pipeline Generation
- Relationship Building
- Objection Handling
- Identifying Business Pain Points Through Discovery
Fun Stuff!
- Active Oztag Player (10+ Years)
- Confident Kindergarten Cantonese
- Food Snob
Timeline
Business Development Representative
Fivetran
03.2023 - Current
Sales Development Representative
Fivetran
08.2022 - 03.2023
SEM & PPC Executive
RGC Advertising
08.2021 - 08.2022
Bachelor of Commerce - Marketing
Macquarie University
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