Hi, I’m
Ashley Pembroke
Summary
I am an accomplished and dynamic professional with extensive experience in Multi-Site Retail Management, Product Management, People Management, Logistics, Sales, and Marketing. My motivation and drive are geared towards delivering exceptional outcomes for both business and community by fostering a positive, respectful culture, encouraging strategic planning. My expertise encompasses the oversight of multiple retail locations, managing products from conception to market, leading and developing teams, ensuring efficient logistics operations, and driving sales and marketing initiatives. I am dedicated to cultivating a positive corporate culture and executing strategic plans that provide significant benefits to both the business and the community.
Overview
17
years of professional experience
Work History
Liberated Brands
REGIONAL MANAGER
08.2015 - Current
Job overview
- Multi-site retail manager across 15 retail stores
- Stores located in shopping centre's, warehouses, industrial locations and airports
- Requires the ability to work across several locations managing different requirements and stakeholders, including but not limited to, centre managers/owners/property managers, centre marketing, security, contractors, and couriers
- Plan, schedule and execute the opening and closing of retails stores as required by the business
- Including all people management (recruitment, retention, re-deployment, redundancy and dismissal), inventory movements and builds, marketing and Visual Merchandise execution and co-ordination of all trades
- Management, recruitment and development of store teams
- Including the development and training for future multi-site managers
- Management of P&L
- Including but not limited to wages, marketing, sales, maintenance and operational costs
- Inventory allocating, planning and control
- Played a vital role in the introduction and implementation of the Outlet SMU program to maximise sales and trade margin
- Logistics and warehouse planning
- Launch, maintain and drive sales through consumer engagement and training
- Development of a new Outlet retail strategy in line with the business's needs and expectations
- Driving compliance across multiple sites to ensure all stores meet company guidelines, policies and procedures
- Including but not limited to workplace health and safety, wage compliance, inventory management, visual merchandising and general housekeeping
Woolworth's Limited – Masters Home Improvement
MERCHANDISE MANAGER
07.2011 - 08.2015
Job overview
- Played an integral role in the opening and daily operations across the Gold Coast stores - 5 locations
- Recruit, develop, manage and train team members, assistant managers, department managers and inventory managers
- Liase with key stakeholders to ensure that products in high demand are always accessible for consumers
- Where products are not available, I assured there are adequate alternatives available to maximise sales and customer satisfaction
- Inventory Management - Prepare, manage and execute stocktake and stocktake investigations to mitigate stock loss, make plans and execute for future stock loss prevention outcomes
- Logistics and warehouse management
- Supported Inventory Managers to ensure stock flow, stock integrity, stock receiving and stock transferring was managed efficiently and effectively
- Contribute to the development of a new consumer experience
Nerang Tiles
COLOUR CONSULTANT
11.2007 - 07.2011
Job overview
- Grew sales by selecting tile options that suited the customers colour palette, budget and project vision
- Presented room designs to clients by hand drawing concepts and designs
- Grew my own client base Including commercial builders, domestic builders, owner builders, renovators, tilers and trade people by building relationships both in the field and on site
- Maintain and grow the consumer's experience
- Product training and coaching
Education
Commercial Arts Training CollegeBrisbane, QLD
from Diploma Interior Design And Decoration
10-2012
St Michael's CollegeGold Coast, QLD
High School Diploma
12-2002
Skills
- Integrity - My actions are guided by honesty, transparency, and ethical principles, ensuring trust and confidence from my colleagues and clients
- Accountable - I am dedicated to delivering on commitments and maintaining a high level of accountability, which drives my continuous improvement and reliability
- Ingenuity - Innovation and creativity are at the heart of my problem-solving approach I am passionate about leveraging ingenuity to develop unique solutions
- Executor – The ability to produce an outcome efficiently and independently
- Collaborative – I believe in the power of teamwork and value the diverse perspectives that each team member brings By fostering an environment of open communication and mutual respect, I strive to achieve collective success and innovation
- Respectful - I am committed to treating everyone with respect, valuing their contributions, and recognizing their unique skills and experiences This respect extends to building inclusive and supportive workplaces, where each individual feels valued and empowered
- Computer Skills - Proficient in Microsoft office Tools, EPICOR, Cegid, Kronos, TIMETEQ and the ability to learn new systems quickly and efficiently whilst maintaining accuracy
Accomplishments
- In 2015 I began my career with Boardriders where I was instrumental in the initiation of the Special Make Up program for the Outlet Retail stores. This program played an integral role in the success of the Outlet Retail stores throughout 2016-2018.
- During my career with Boardriders I have successfully lead my team through 2 company acquisitions proving my ability to adapt and lead a team through change all whilst ensuring the customers needs were at the forefront of all of my decision making.
- As Merchandise Manager at Master's Home Improvement, I played a vital role in the recruitment, training and upskilling of team members across 5 locations. I was also a key player and leader in the development of the most successful flooring department across all Master's locations.
Timeline
REGIONAL MANAGER
Liberated Brands
08.2015 - Current
MERCHANDISE MANAGER
Woolworth's Limited – Masters Home Improvement
07.2011 - 08.2015
COLOUR CONSULTANT
Nerang Tiles
11.2007 - 07.2011
Commercial Arts Training College
from Diploma Interior Design And Decoration
St Michael's College
High School Diploma
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