Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Ateeq Sheikh

Castle Hill

Summary

Accomplished senior sales professional with a distinguished 20-year B2B career in Cyber Security, Cloud, IT, and CE sectors. Recognised for exceptional leadership, solution selling, and exceeding revenue targets. Thrives in national sales and account management roles, driving growth in dynamic industries like Fintech, SaaS, and Tier 1 retail. Adept at building strong client relationships, identifying opportunities, and achieving outstanding results. Seeking to leverage proven track record of excellence in cyber security and public cloud sales to make a significant impact and surpass expectations.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Strategic Business Development & Account Growth

Intalock Cyber Security
2023.09 - Current
  • Define account plans and strategies that enable sales velocity in partnership with Sales Engineers, Inside Reps, Customer Success Managers, Professional Services and Exec Sponsors.
  • Drive new logo growth across key verticals, Financial Services, Property, Retail.
  • Develop sales pipeline across, GRC, Data Security, SIEM, MDR, SOC.
  • Navigate the enterprise to map stakeholders, build champions, generate buy-in and close deals with C-level decision makers.
  • Develop and leverage customer relationships to understand use cases, create demand and expand usage within new businesses, teams and departments.
  • Develop quarterly and annual account plans to ensure you maximise revenue growth in your territory and exceed your customer and personal goals.
  • Prove out top-down selling motions & methodologies.
  • Key Achievements:
  • Created persuasive proposals to win new business opportunities successfully, resulting in substantial increases in revenue growth year over year.
  • Over achieved FY24 Budget achieving $2.58M in revenue @27.2% GP.
  • Generated $317K of new revenue within first 3 Months @ 48% GP.
  • Secured GPT to managed SOC and MDR with CTI uplift for 3 year term @ $820K TCV.
  • Drove double digit expansion across PS, MS, SOC with new logo acquisition with SCP, Phoenix, Taylor Fry.
  • Built out successful sales plan with key vendor partners, Splunk, Crowdstrike, Rapid7, SentinelOne, Netskope.
  • Exceeded professional services revenue and gross profit budget across each quarter.
  • Set revenue record for assurance services with 32 days billed @$77K for SCP.
  • Secured SCP to managed SOC/SIEM and MDR with CTI uplift for 3 year term @ $460K TCV, closed on September 2nd 2024.

CLOUD SALES MANAGER

Newfold Digital/ Anchor Australia
2022.07 - 2023.07
  • Develop go to market strategy for strategic partners, AWS, Cloudflare, VMware
  • Build out sales plan for enterprise accounts across key verticals, SaaS, Fintech, ISV, Channel Partners
  • Articulate Anchor's value proposition to C-Level executives and corporate decision makers
  • Drive Anchor growth & expand market presence, by securing 20 new logos per annum
  • Achieve budgeted sales, along with achieving monthly & quarterly sales targets
  • Be an evangelist for cloud technology, passionately advocate for its adoption and drive cloud transformations for SMB & Enterprise organisations
  • Achieve AWS and Cloudflare badges certifications, continually be learning & improving technical knowledge
  • Create solutions for new clients across 3 core Cloud partners, AWS, Cloudflare, VMware
  • Build & maintain key relationships within Enterprise, SMB & C-suite partners within B2B channel
  • Provide daily, quarterly and monthly business plans to management as requested
  • Forge strong collaborative relationships with internal teams, such as Product, Marketing, and Customer Success, to create tailored solutions that effectively tackle clients' individual requirements & obstacles
  • Effectively manage contract negotiations to ensure that customers are satisfied and readily adopt Anchor's cutting-edge technologies
  • Identify, nurture, close complex deals - managing end-to-end sales cycle with objective to achieve assigned sales targets
  • Key Achievements:
  • Leveraged network to create new sales opportunities, Dominos, Gale Pacific, Winc, Goodman Fielder
  • Secured $150K AWS deal with Catalyser for development of app & hosting across multiple AWS locations
  • Increased total TCV by 66% by working on 3 year fixed contract terms
  • Achieved targeted customer outreach of 15 meetings per week
  • Achieve certifications across key partner brands, 5 x sales certifications and 20 cloud based product in AWS, Cloudflare, VMware
  • Increased deliverable profit margin by 17% within first 12 months
  • Successfully developed end to end project sales program with key distribution partners, AWS, Cloudflare, VMware, Data Dog, Equinix.

NATIONAL BUSINESS DEVELOPMENT MANAGER

LG Business Solutions Australia
2021.06 - 2022.07
  • Drive LG Cloud & SaaS across B2B (Major Accounts + QSR)
  • Develop go to market strategy to expedite & maximise LG ID/IT B2B sales moving forward
  • Build out sales plan for enterprise accounts across key verticals, QSR, Retail, Channel Partners
  • Drive market share increase of 15% across key product sub-vertical of AV/IT hardware
  • Drive LG B2B Sales Strategies (in line with management) across key distribution accounts & key channel partners
  • Achieve budgeted sales of $22m p.a, along with achieving monthly & quarterly sales targets
  • Identify & anticipate needs of clients, deliver services that meet & exceed client expectations & commit to continuous improvement in planning, process & service
  • Build & maintain key relationships with Enterprise, SMB & C-suite partners within B2B channel
  • Manage Plan & Promote sales incentives through Distribution and Channel partners
  • Provide daily, quarterly and monthly business plans to management as requested
  • Identification, recruitment and on-boarding of new sales partners
  • Detailed account analysis working through opportunity pipeline and swot with key internal & external stakeholders
  • Develop quarterly plans for key partners to achieve sales targets & key KPI
  • Monitor sales performances on weekly basis of key enterprise accounts
  • Provide regular product competitive information, including local market trends, price movement, competitive strategies to Head of IT & B2B
  • Key Achievements:
  • Achieved 4 quarters of sales targets within first year, becoming first LG B2B employee to achieve all sales targets throughout probation period
  • Nominated for outstanding sales achievement award, due to receive award at start of Q3
  • Leveraged network to gain key enterprise accounts such as KFC, Yum, McDonald's
  • Secured $4.5m deal with KFC for ranging of LG outdoor digital menu boards inclusive of cloud content management software & data analytics (75%HW/25%SW)
  • Secured largest single B2B deal at $9.75m with Hungry Jacks for end to end digital hardware & drive thru cloud analytics software, on fully comprehensive 3 year contract
  • Achieved targeted customer outreach of 20 meetings per week
  • Established new key partnerships with Coates Signco, resulting in 50% increase in annual revenue
  • Increased key vertical market share by 35% within first 12 months
  • Overachieved FY22 sales target 6 months ahead of plan
  • Successfully developed end to end project sales program with key distribution partners, Dicker Data, Midwich
  • Leading global project team on self-serve robotics & QSR automated payment systems.

NATIONAL ENTERPRISE MANAGER

Sprintquip Australia
2020.07 - 2021.05
  • Develop Tier 1 retail business, Woolworth's, Coles, Costco, Caltex, McDonald's, Hungry Jacks
  • Drive double digit revenue growth across Tier 1 retailers
  • Delivery of financial metrics - ensuring agreed budgeted Net Sales and profit goals are met through effective management of assigned customer business
  • Identification, recruitment and on-boarding of new channel partners
  • Detailed account analysis working through opportunity pipeline and swot with key internal & external stakeholders
  • Quarterly business account reviews, using Miller Heiman sales methodology, (Blue Sheets)
  • Provide analysis, identification and qualification of opportunities across aligned portfolio of customers/leads
  • Daily CRM reporting on sales, inventory, financials, warehousing, purchasing and operations
  • Deliver product and sales presentations to new account opportunities
  • Key Achievements:
  • Secured Costco cash automation contract encompassing all stores across ANZ valued at $840K
  • Launched web lantern cloud software into enterprise accounts, secured 3-year end to end agreements with Costco & Woolworth's driving guaranteed revenue
  • Secured exclusive agreement with Servpro making Sprintquip preferred supplier to 2000 independent petrol stations
  • Increased retail cash automation market share by 13% within first 6 months
  • Achieved 150% of budget for 20/21FY
  • Implemented rollout of QSR Kiosk systems into Australian market
  • Secured Contactless Cash Kiosk into BWS, Dan Murphy stores with national pilot program.
  • Increased team productivity by implementing streamlined processes and effective communication strategies.

Education

Bachelor of Commerce, Marketing -

University of Canberra

Skills

  • Leadership
  • Cloud Computing
  • Cyber Security
  • Go-to-Market Strategy
  • Solution Selling
  • Presentation and Facilitation
  • Stakeholder Management
  • New Business Development
  • Professional Services
  • Enterprise Sales
  • Market and Competitive Analysis
  • Account Management
  • Contract Negotiation
  • Business Planning

Certification

  • AWS Cloud Practitioner Essentials, 04/01/2023
  • Cloud Economics Accreditation, AWS Financial Principals, 04/01/2023
  • Migration Ambassador 2023 (Business), 04/01/2023
  • SAP On AWS (Business), 04/01/2023
  • Sales Accreditation (Business), Cloud Computing, 03/01/2023
  • Well Architected Proficient, 09/01/2022
  • Cloudflare Accredited Sales Professional, Cloud Sase, Zero Trust., 08/01/2022
  • Equinix Certified Sales Professional I (5.0), 08/01/2022
  • Miller Heiman Strategic Selling (Blue Sheet Sales), 10/01/2020

Timeline

Strategic Business Development & Account Growth

Intalock Cyber Security
2023.09 - Current

CLOUD SALES MANAGER

Newfold Digital/ Anchor Australia
2022.07 - 2023.07

NATIONAL BUSINESS DEVELOPMENT MANAGER

LG Business Solutions Australia
2021.06 - 2022.07

NATIONAL ENTERPRISE MANAGER

Sprintquip Australia
2020.07 - 2021.05

Bachelor of Commerce, Marketing -

University of Canberra
  • AWS Cloud Practitioner Essentials, 04/01/2023
  • Cloud Economics Accreditation, AWS Financial Principals, 04/01/2023
  • Migration Ambassador 2023 (Business), 04/01/2023
  • SAP On AWS (Business), 04/01/2023
  • Sales Accreditation (Business), Cloud Computing, 03/01/2023
  • Well Architected Proficient, 09/01/2022
  • Cloudflare Accredited Sales Professional, Cloud Sase, Zero Trust., 08/01/2022
  • Equinix Certified Sales Professional I (5.0), 08/01/2022
  • Miller Heiman Strategic Selling (Blue Sheet Sales), 10/01/2020
Ateeq Sheikh