Summary
Overview
Work History
Skills
Education Certifications Achievements
Relevant Experience
References
Affiliations
Languages
Timeline
Generic

Beldluz -Lucy Paredes Melgar

Cherrybrook,NSW

Summary

A seasoned customer services experienced on frontline, trainer and mentor with more than 15 years. An exceptional communicator with passion in supporting the community and customer service Certified NLP Trainer, Coach and Master Health Practitioner having 16 years experience as a Life and Corporate coach and also with a passion in sales marketing, video producer, editor, graphic design. Also experienced in social media branding. A proven expert in adding value and bottom-line results within corporate environments through marketing management techniques, lead generation in customer service in Coles, Woolworths, Westfield, Myer, David Jones , Big W and others.

Overview

10
10
years of professional experience

Work History

Customer Service - Training Associated Staff

TK MAXX- Retail
02.2022 - Current
  • Responsible on the Register role including: Refunds, Responsible to resolve customer’s complaints, Making decisions to benefit on customers satisfaction, Team leader and training new associates staff for busy period, Team leader during on Christmas period time, Resolving all client problems and complaints quickly and effectively, ensuring service excellence and client satisfaction, Working closely with the store manager to improve and maintain excellent customer service with the associated team.

Visual Merchandiser

Omna Field Solution
07.2021 - 01.2022
  • Responsible for product appearance in various stores throughout designated area, Managing product, displays, promotions and products to attract a customer’s attention, Collaborating with store staff.

Marketing Coordinator

Inspired Property Group
06.2020 - 05.2021
  • Creating and implementing marketing campaigns and strategies, Collaborate with the design team on marketing projects, Conduct surveys on customer response and behaviour to improve strategies further, Collaborate with the marketing team and executives to implement strategies and track the progress of campaigns, Conduct activations and promotional activities, Video Production, including post-production, editing, and marketing, Social Media Marketing Campaign, Knowledge to work on Adobe Photoshop, Adobe Premiere Pro.

Sales Counter

Lancome | Myer and David Jones
09.2019 - 01.2020
  • Planogram support Merchandiser, Greetings customers and taking orders, Building relationship with key stakeholders including clients, Assisting customers with beautician advise and providing quick solutions, Processing payments, Following up orders, Ensuring that each customers leaves the store satisfied, Reaching sales target up to $5000 per day, Experience on Make-up application on clients and Advising on matching skin colour, Maintain a clean and hygienic work area.

Customer Services

Scentre Group | Valet - Westfield
01.2019 - 01.2020
  • Answers incoming customer calls regarding billing issues, product problems, service questions and general client concerns, Responsible for maintaining a high level of professionalism with clients and working to establish a positive rapport with every customer, Update customer information in the customer service database during and after each call, Work with the management team to stay updated on product knowledge and be informed of any changes in company policies, Impact the company’s bottom line by problem solving and turning frustrated clients into happy customers, Parking cars and processing payments, Resolving customer’s complaints.

Sales Counter and Customer Service

Giorgio Armani Fragrances, Myer
08.2019 - 12.2019
  • Ensuring that all customers receive the highest standard of customer service, Approaching and engage all customers, To actively convert customer footfall to sales, Works towards the achievement of sales goals, individual focuses and KPIs applied up to $7000 per day, Build customer relationships and loyalty through active use of CRM program – Customer Relationship Management and database capture, Maintaining and developing a thorough knowledge of all merchandise sold, together with any services that can be provided, Resolve all client problems and complaints quickly and effectively, ensuring service excellence and client satisfaction, To display stock in such a manner as to promote the merchandise and the company image, using company visual guidelines, Ensure that store housekeeping standards are maintained and that shop presentation is always of a high standard.

Brand Ambassador & Visual Merchandiser

Retail L’OR Espresso Coffee Machine
01.2019 - 08.2019
  • Display merchandise with visual appeals to attract customers, Coordinate with stores manager on key visual merchandising efforts, Anticipating and maximising customer interest, reaction, and expectations with visual displays, Creating displays that are creative, on-trend, and appealing, Integrate brand images in visual presentations throughout the stores, Innovate and implement seasonal merchandising presentations, Initiate unique visual presentations, Monitor merchandise inventories, Ensure replenishment of fast-selling items, Coordinate with stores manager on key visual merchandising efforts, Working with direct customers providing education instruction about coffee machine, Serves customers by helping them select the right product/ coffee machine, Drives sales through engagement of customers, suggestive selling, and sharing product knowledge, Greets and receives customers in a welcoming manner, Responds to customers’ questions, Directs customers by escorting them to racks and counters, Provides outstanding customer service, Documents sales by creating or updating customer profile records, Alerts management of potential security issues, Assists with inventory, including receiving and stocking merchandise, Keeps clientele informed by notifying them of preferred customer sales and future merchandise of potential interest.

Brand Ambassador & Visual Merchandiser

Coles and Woolworths
07.2018 - 07.2019
  • Planning and developing merchandising strategies, Analysing sales figures, customers reactions and market trends to anticipate product needs, Collaborating with buyers, suppliers, distributors and analysts products, quantities and time-scales, Promotes various brands and products including Costello cheese, Nature’s Way drinks, Purina, Milo and etc., Executes various promotions and marketing techniques to ensures KPI sales are reached.

Marketing Consultant and Video Producer

Mind For Life
01.2018 - 06.2018
  • Implements and executes organisation marketing and promotional strategies, Utilises various social media platforms to market organisation and create positive image and brand awareness, Monitors organisation reputation; takes necessary steps to effectively manage and maintain positive reputation, Utilises consumer behaviour and customer psychology techniques to create effective marketing programs, Creates, films, and edits organisation promotional videos.

Radio Show Presenter/Producer

Local Radio Stations: Sydney, Parramatta, North Shore & Hills
01.2016 - 01.2018
  • Produces radio shows for three local radio stations; promotes station through radio show presentations, Manages station volunteers to deliver organisation mission and goals.

Marketing Manager

Mind For Life
01.2017 - 12.2017
  • Developing company marketing strategy to achieve and adhere to company objectives; creates and publicises materials to align with marketing strategy and plans, Plans and implements promotional campaigns; co-ordinates marketing campaigns with sales activities, Manage lead generation campaigns; monitors campaign results and makes necessary improvements, Responsible for managing company brand and corporate identity.

General Sales Manager

Mind For Life
01.2015 - 01.2017
  • Implements and manages organisational marketing campaigns; manages organisation events and projects, Conducts educational presentations to community groups and individuals in need of physical and mental health support, Ensures the timely delivery of projects and that sales targets are consistently met, Recruits volunteers; trains staff.

In Home Support

Hammond Care
01.2014 - 01.2015
  • Assistant with Personal Care – showering and all personal care needs, Taking clients out to Doctors appointments or shopping, Light Domestic Assistance – helping with basic meal preparation and light domestic duties.

Skills

  • Budget Management
  • Excellent listener
  • Friendly, courteous, and service oriented
  • Poised under pressure
  • Staff Training & Coaching
  • Recruiting and Hiring Talent
  • Quality Assurance
  • Executive Coaching/Training
  • Adaptive
  • Solid written and verbal communicator
  • Sales/Marketing
  • Social Media Management
  • Customer Service
  • Filming & Video
  • Employee relations
  • Production Reputation Management
  • Leadership
  • Mentoring
  • Project Management
  • Nonprofit Management
  • Excellent Communication skills
  • Training and Development Skills
  • Budgeting Skills
  • Public Speaker

Education Certifications Achievements

  • Real Estate -Assistant Agent - Certification of Registration NSW
  • Diploma, Human Resources Management, | TAFE 2019
  • Certificate, IV Screen & Media—Filming/TV Production, 2018
  • Certificate of Achievement, Youth Leadership Program—Max Potential, 2013
  • Master’s Certificate, Practitioner NLP Coach, 2011
  • Master’s Certificate, Hypnotherapy Practitioner, America Hypnotherapy Association, 2011
  • Master’s Certificate, Time Line Therapy Practitioner, 2011
  • Pastry Chef Certification IV, 2011
  • Statement of Achievement, Abuse Counselling, 2010
  • Course, Import and Export, 2008
  • Course, Small Business Management, 2005

Relevant Experience

  • Customer Service - Training Associated Staff, TK MAXX- Retail, 02/2022, Current, Responsible on the Register role including: Refunds, Responsible to resolve customer’s complaints, Making decisions to benefit on customers satisfaction, Team leader and training new associates staff for busy period., Team leader during on Christmas period time., Resolving all client problems and complaints quickly and effectively, ensuring service excellence and client satisfaction., Working closely with the store manager to improve and maintain excellent customer service with the associated team.
  • Visual Merchandiser, Omna Field Solution, 07/2021, 01/2022, Responsible for product appearance in various stores throughout designated area., Managing product, displays, promotions and products to attract a customer’s attention, Collaborating with store staff.
  • Marketing Coordinator, Inspired Property Group, 06/2020, 05/2021, Creating and implementing marketing campaigns and strategies., Collaborate with the design team on marketing projects., Conduct surveys on customer response and behaviour to improve strategies further., Collaborate with the marketing team and executives to implement strategies and track the progress of campaigns., Conduct activations and promotional activities., Video Production, including post-production, editing, and marketing, Social Media Marketing Campaign, Knowledge to work on Adobe Photoshop, Adobe Premiere Pro.
  • Sales Counter, Lancome |Myer and David Jones, 09/2019, 01/2020, Planogram support Merchandiser, Greetings customers and taking orders., Building relationship with key stakeholders including clients, Assisting customers with beautician advise and providing quick solutions, Processing payments, Following up orders, Ensuring that each customers leaves the store satisfied, Reaching sales target up to $5000 per day, Experience on Make-up application on clients and Advising on matching skin colour, Maintain a clean and hygienic work area
  • Sales Counter and Customer Service, Giorgio Armani Fragrances, Myer, 08/2019, 12/2019, Ensuring that all customers receive the highest standard of customer service., Approaching and engage all customers., To actively convert customer footfall to sales., Works towards the achievement of sales goals, individual focuses and KPIs applied up to $7000 per day., Build customer relationships and loyalty through active use of CRM program – Customer Relationship Management and database capture., Maintaining and developing a thorough knowledge of all merchandise sold, together with any services that can be provided., Resolve all client problems and complaints quickly and effectively, ensuring service excellence and client satisfaction., To display stock in such a manner as to promote the merchandise and the company image, using company visual guidelines., Ensure that store housekeeping standards are maintained and that shop presentation is always of a high standard.
  • Customer Services, Scentre Group |Valet - Westfield, 01/2019, 01/2020, Answers incoming customer calls regarding billing issues, product problems, service questions and general client concerns, Responsible for maintaining a high level of professionalism with clients and working to establish a positive rapport with every customer, Update customer information in the customer service database during and after each call, Work with the management team to stay updated on product knowledge and be informed of any changes in company policies, Impact the company’s bottom line by problem solving and turning frustrated clients into happy customers, Parking cars and processing payments, Resolving customer’s complaints
  • Brand Ambassador & Visual Merchandiser, Retail L’OR Espresso Coffee Machine, 01/2019, 08/2019, Display merchandise with visual appeals to attract customers., Coordinate with stores manager on key visual merchandising efforts., Anticipating and maximising customer interest, reaction, and expectations with visual displays, Creating displays that are creative, on-trend, and appealing, Integrate brand images in visual presentations throughout the stores., Innovate and implement seasonal merchandising presentations., Initiate unique visual presentations., Monitor merchandise inventories., Ensure replenishment of fast-selling items., Coordinate with stores manager on key visual merchandising efforts., Working with direct customers providing education instruction about coffee machine, Serves customers by helping them select the right product/ coffee machine, Drives sales through engagement of customers, suggestive selling, and sharing product knowledge., Greets and receives customers in a welcoming manner., Responds to customers’ questions., Directs customers by escorting them to racks and counters., Provides outstanding customer service., Documents sales by creating or updating customer profile records., Alerts management of potential security issues., Assists with inventory, including receiving and stocking merchandise., Keeps clientele informed by notifying them of preferred customer sales and future merchandise of potential interest.
  • Brand Ambassador & Visual Merchandiser, Coles and Woolworths, 07/2018, 07/2019, Planning and developing merchandising strategies., Analysing sales figures, customers reactions and market trends to anticipate product needs., Collaborating with buyers, suppliers, distributors and analysts products, quantities and time-scales., Promotes various brands and products including Costello cheese, Nature’s Way drinks, Purina, Milo and etc., Executes various promotions and marketing techniques to ensures KPI sales are reached.
  • Marketing Consultant and Video Producer, Mind For Life, 01/2018, 06/2018, Implements and executes organisation marketing and promotional strategies., Utilises various social media platforms to market organisation and create positive image and brand awareness., Monitors organisation reputation; takes necessary steps to effectively manage and maintain positive reputation., Utilises consumer behaviour and customer psychology techniques to create effective marketing programs., Creates, films, and edits organisation promotional videos.
  • Marketing Manager, Mind For Life, 01/2017, 12/2017, Developing company marketing strategy to achieve and adhere to company objectives; creates and publicises materials to align with marketing strategy and plans., Plans and implements promotional campaigns; co-ordinates marketing campaigns with sales activities., Manage lead generation campaigns; monitors campaign results and makes necessary improvements., Responsible for managing company brand and corporate identity.
  • General Sales Manager, Mind For Life, 2015, 2017, Implements and manages organisational marketing campaigns; manages organisation events and projects., Conducts educational presentations to community groups and individuals in need of physical and mental health support., Ensures the timely delivery of projects and that sales targets are consistently met., Recruits volunteers; trains staff.
  • Radio Show Presenter/Producer, Local Radio Stations: Sydney, Parramatta, North Shore & Hills, 2016, 2018, Produces radio shows for three local radio stations; promotes station through radio show presentations., Manages station volunteers to deliver organisation mission and goals.
  • In Home Support, Hammond Care, 2014, 2015, Assistant with Personal Care – showering and all personal care needs, Taking clients out to Doctors appointments or shopping, Light Domestic Assistance – helping with basic meal preparation and light domestic duties.
  • Independent NLP Coach/Master Practitioner, The New You – NLP (Business), 2015, 2015
  • Youth Coach, Max Potential Community, 2013, 2013
  • Mental Health Practitioner/Counsellor, Various Companies: The New You – NLP, HCF More, Hammond Care, 2008, 2017

References

Available upon request

Affiliations

Salsa and Bachata Dancer

Languages

Spanish
Professional

Timeline

Customer Service - Training Associated Staff

TK MAXX- Retail
02.2022 - Current

Visual Merchandiser

Omna Field Solution
07.2021 - 01.2022

Marketing Coordinator

Inspired Property Group
06.2020 - 05.2021

Sales Counter

Lancome | Myer and David Jones
09.2019 - 01.2020

Sales Counter and Customer Service

Giorgio Armani Fragrances, Myer
08.2019 - 12.2019

Customer Services

Scentre Group | Valet - Westfield
01.2019 - 01.2020

Brand Ambassador & Visual Merchandiser

Retail L’OR Espresso Coffee Machine
01.2019 - 08.2019

Brand Ambassador & Visual Merchandiser

Coles and Woolworths
07.2018 - 07.2019

Marketing Consultant and Video Producer

Mind For Life
01.2018 - 06.2018

Marketing Manager

Mind For Life
01.2017 - 12.2017

Radio Show Presenter/Producer

Local Radio Stations: Sydney, Parramatta, North Shore & Hills
01.2016 - 01.2018

General Sales Manager

Mind For Life
01.2015 - 01.2017

In Home Support

Hammond Care
01.2014 - 01.2015
Beldluz -Lucy Paredes Melgar