Bell Xun YAP
Knoxfield,Australia
Summary
Project Manager and Business Development Manager with a strong background in wide format print and retail displays. Experienced in managing projects across government, retail, and art exhibitions. Skilled in customer relationship management, project scheduling, and risk assessment to deliver successful marketing projects for blue-chip clients.
Overview
17
17
years of professional experience
Work History
Project Manager, Business Development Manager
Flexalite Pty Ltd
Dingley Village, VIC
06.2024 - 03.2025
- Project manage a blue-chip client's projects. (Mainly Retail Display, and Exhibition Space)
- Seek out new clients.
- Manage workflow and run a Fabric Printing department of Flexalite
- Attended tradeshows and conferences to network with potential clients.
- Negotiated contracts with vendors, suppliers, partners, and customers.
- Researched target markets to understand the needs of current and potential customers.
- Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
- Resolved customer complaints regarding sales and service. Provide professional advice for client.
- Generated leads and capitalized on valuable business opportunities to bring in new company revenue and improve bottom line profit.
- Maintained open and ongoing communication with clients to meet needs and expectations.
- Analyzed customer feedback to identify areas for improvement in products and services offered.
- Negotiated and closed high-value contracts with new and existing clients to increase market share.
- Organized meetings between senior management and prospective customers.
- Identified and pursued upselling and cross-selling opportunities within the existing client base.
- Managed budgets and resources efficiently to maximize return on investment.
Project Manager, Business Development Manager
Calgraphics (Australasia) Pty Ltd
Kilsyth, VIC
06.2023 - 05.2024
- Manage projects of blue-chip clients (Fuel and Retail Industry)(E.g 7-Eleven Rebranding and Officeworks Rebranding.)
- Discuss customer project requirements, project timelines, and client budgets.
- Ensure suitable/specified stocks for the project are used, and confirm correct corporate colour-matching is achieved across all prints.
- Identify opportunities within the projects that we can provide up-sell / Cross sell.
- Identify the existing risks within projects, and what impact each risk will have
- Prepare, internally coordinate and submit tender for large government projects
- Coordinate and schedule works for my install team and subcontractors, and organise all pre-installation requirements (e.gSMWS documents, Site access and job details, inductions, tools/consumable checklist, PPE, Vetting subcontractors, etc)
- Some cold calling and re-initiate contacts with inactive clients
- Some administration and misc duties, press-check, factory tours, product research, packing coordination, order new stocks for testing
Project Manager, Business Development Manager, Sales Executive
Southern Impact Pty Ltd / Peak Digital Pty Ltd
Mt Waverly, Carrum Downs, VIC
02.2021 - 06.2023
- Manage projects of blue-chip clients
- (E.g Rail Projects VIC, V-line, Dept of Health VIC, Level Crossing Removal Project, Finsbury Green, Museums Victoria, Arts Centre Melbourne, VISY Recycling, and more.)
- Processing customer requests and discussing project timeline and client budgets
- Organise and coordinate my team to conduct site inspections and site measures
- Quoting, including sourcing best material and comparing different supplier quotes
- Identify opportunities within the projects that we can provide further services for
- Coordinate and schedule works for my install team and subcontractors, and take care of pre-install requirements, (e.g Prepare maps and job details, tools checklist PPE, site inductions and SWMS based on install requirements)
- On rare occasions will do simple installation work that are urgent and have non-negotiable timelines
- Manage and oversee production of prototype units, communicate between customer and production team of any changes and suggest improvements
- Some administration and misc duties, press-check, factory tours, product research, packing, urgent deliveries
National Accounts Manager, Business Development Manager, Project Manager
Design to Print International Pty Ltd
Mordialloc, VIC
05.2018 - 01.2021
- Manage accounts of blue-chip clients (e.g National Gallery of VIC, Museums Victoria, Plush Sofa, Icebreakers, MontBlanc, Lancel, Hallmark, Royal Melbourne Hospital etc.)
- Co-manage other blue-chip client on project-by-project basis (e.g BP petrol stations, IKEA campaigns, Costco new store fitouts & Hickory Build new building decals)
- Day-to-day activities include: process client new orders, quoting/estimating, plan out & manage project timeline & keep track and manage project budget
- Problem-solve any issues that may arise in the duration of the project
- Software: I am familiar with the FileMaker System, Print IQ System, and ZOHO CRM System.
- Coordinate and plan national marketing campaign roll outs, organise project Installation & interstate distributions requirements
- Provide ‘above and beyond’ level of customer-service (Pre-sales and aftersales service, also gives professional advice and recommendation catering to customer needs)
- Shortlisting & arranging meetings with potential new customers for a self-introduction meeting showcasing our products and services
- Conduct site inspections, site measures and client consultation visits
- Ability to triage (coordinate, assess work activities based of project priorities) between a number of client’s projects based on project datelines, and production team’s capacity
- Organise safety inductions for staffs, have a high level of knowledge on VIC workplace safety requirements
- Job site safety and company certifications and accreditations (e.gISO 9001 and ISO 14001)
- Manage sourcing & procurement activities from overseas and local suppliers(Includes negotiation of a best deal, can even source very specialized obscure stocks/parts)
- Language translation service, mainly translate English & Mandarin with our overseas suppliers
- Other administrative duties, phone inquiries, document filing, data entry, product research, production activities, deliveries, and packing.
Account and Administration Clerk
Papeterie Pty Ltd
Punchbowl, NSW
08.2016 - 08.2017
- Daily Tasks involves offshore stock re-ordering, and ensure smooth importation and customs clearing of the goods(Tasks includes importing containers, stock warehousing and logistics coordination)
- Implemented a new storage management and stock control system for our warehouse.
- Handle basic bookkeeping and accounts reporting of company accounts. (MYOB System)
- Conduct some product testing and randomized quality checks to ensure products are as specified and adhere to import standards.
- Set up an official, formal testing method for our products, and report to our customers.
- Help build and set up company website, and product catalogue, have them professionally photographed.
- Handle other office administrative duties, (e.g Reception, filing, invoicing, warehouse and office management, deliveries co-ordination)
Service Administrator
Axent Holdings Pty Ltd
Clayton, VIC
08.2012 - 05.2016
- Oversee and manage preventative maintenance and repairs on assets and projects (V/line & Vicroads projects);
- Generate quotes and invoices (using MYOB system);
- Prepare cashflow summary, review/cross check and submit monthly claims to clients; (MS Excel)
- Liaise and update clients on status of repairs and their maintenance progress;
- Customer-service, resolving customer queries / complaints on our products and services (Generate reports regarding faults and defects, and analyze data to determine cause of fault)
- Compare quotes and organise contractors to complete site visits;
- Create operation manuals, S.O.P., policies and procedures booklet for Service Department.
- Create and implement Internal stock controls procedures (To keep track of stock used, repaired, replenishment);
- Setting up new locked up service stock area and it’s managing system;
- Applied for company pre-qualifications and certificates (e.g Company audits ISO9000);
- Document Control (Checks technician paperwork including Scanning, Data-entry and Archiving of documents);
- Organise internal training sessions to provide further product knowledge, and improvement for staffs’ work efficiency and morale;
- Assisted technicians with product QA and testing;
- Other MISC duties (Including some project management, reception duties, mandarin translation, deliveries and packing.)
Entrepreneur
MyGenki Trading Pty Ltd
Box Hill, VIC
01.2011 - 08.2012
- Handle Importing & Exporting activities between China, Australia and Malaysia
- Attend tradeshows and visit new potential new customers and suppliers.
- Negotiate contract terms and sales commissions with customers and suppliers
- Perform all admin duties (Including Bookkeeping, bank reconciliation, invoicing and budgeting)
- Perform due diligence on all my Import/Export projects, (e.g Engage lawyers and accountants for business advice on various business decisions and dealings)
- Organise freight for international and domestic shipment (Including Customs Clearance)
- Conduct on-site quality inspections on goods to be imported/ exported
Managing Director’s Personal Assistant (PA)
Techco Engineering Sdn Bhd
Petaling Jaya, Selangor Malaysia
08.2009 - 01.2011
- Organise and plan director’s travel schedule and meetings
- Handle administration duties and also overseas new sales enquiries
- Main work activities involve procurement activities and offshore product sourcing)
- Cross-check and analyze various business contracts written between ourselves and our suppliers/clients.
- Prepare and submit various reports to managing director weekly
- Tasked to travel overseas independently to trade exhibitions to source for new products & new supplier contacts from China (2010 & 2011)
Business Consultant (Sales Department)
Wexpot Sdn Bhd
Subang Jaya, Selangor Malaysia
06.2009 - 08.2009
- Cold-called potential customers;
- Meet with customers and gives presentation on our products and services;
- Addresses customer’s queries on company’s product specs and product varieties;
- Prepare monthly sales report to immediate supervisor
Product Developer (Fresh Graduate Role - Trainee)
The Complete Garden Holdings Pty Ltd
Bendigo, VIC
05.2008 - 07.2008
- Learned about franchising activities, bar-coding system and importation of goods from overseas;
- Liaised with suppliers (manufacturers) in China to improve existing product’s quality, and change product design of current products;
- Developed new product ideas through collaboration with suppliers, also explore OEM collaboration;
- Updated company’s website and online catalogue;
- Did stock-take activities at main warehouse/ depot off-site;
- Did mandarin translation work between managers and Chinese suppliers
Co-Founder / Entrepreneur
Guide Map Pty Ltd
Bendigo, VIC
11.2007 - 04.2008
- Set up and register company and apply for import permits;
- Prospecting/ Cold calling for new customers
- Coordinating and importing goods from China/ Malaysia to Australia;
- Negotiate price and delivery terms between customers and suppliers;
- Translation work for both Chinese and Australian companies (Including translating business documents and contracts);
- Organize product samples, and conduct a thorough assessment on samples.
Education
BBA - International Business
La Trobe University
VIC, Australia02.2008
BBA - Business Studies
Copenhagen Business School
Copenhagen Denmark07.2007
High School Diploma -
Melville Senior High School
Western Australia, Australia12.2004
Skills
- Project management
- Budget management
- Risk assessment
- Contract negotiation
- Market research
- Problem solving
- Feasibility analysis
- Customer relations specialist
- Project scheduling
- Task prioritization
- Procedure development
- Inventory control
- Milestone tracking
- Stakeholder communications
References
- Andrew Robertson, Managing Director, Peak Digital Pty Ltd,
Tel: 0431 803 727, Email: Andrew@peakdigital.com.au
- Danny Lay, Business Development Manager, Calgraphics (Australasia) Pty Ltd,
Tel: 0433 174 697, Email: danny@calgraphics.com.au
- Mr. Gianni Favaro, Managing Director, Design to print international Pty Ltd,
Tel: +03 9587 9181, 0410 436 722, Email: Gianni@designtoprint.com.au
- Ms. Wu Ping, Director, Papeterie Pty Ltd,
Tel: +02 9790 0867, 0418 204 070, Email: sales@washroomsupply.com.au
- Mr. Michael Zammit, Service Manager/ Projects Manager, Axent Holdings Pty Ltd,
Tel: +03 9565 4500, 0467 600 220, Email: michael@axent.com.au
- Ms. Thong K. W., Managing Director, Techco Engineering Sdn Bhd (Malaysia),
Tel: +6012 370 8133, Email: Techco_eng@yahoo.com
- Mr. Peter & Mrs. Rebecca Shoebridge, Managing Directors, The Complete Garden Holdings Pty Ltd,
Tel: +61 3 5443 3551, Email: thecompletegarden@bigpond.com
- Mr. Daniel Guo, Managing Director, Guidemap Pty Ltd,
Tel: +61 3 54440847, Email: guoxiren@yahoo.com.cn
Language Fluency
- English
- Mandarin
- Cantonese
- Malay
- Minimal level of Hokkien
Awards And Leadership Roles
- JUL 2010 to JUN 2011, Toastmasters Club (Malaysia), Club Treasurer,
Learned about basic bookkeeping, and bank reconciliations;,
entrusted with our club’s cash reserve;,
Monitored and controlled club’s expenses,,
In charge of fee collections and other all financial transactions of the club
- JUL 2004, Professionalism Award (Australian Business Week Competition),
Made real world business decision in a computer simulated economy;
Design, Plan and Launch a mock products, Includes creating a marketing campaign for the products;
Won the ‘Professionalism Award’ as a team
- JUN 2004, Year 12 Certificate of Commendation, (Offered to only one student each year for excellence in Arts);
My artworks participated in multiple art exhibitions and galleries in Perth (as individual work, and also as group projects); Sold a few of my artwork to the school.
- JAN 2004 to DEC 2004, Student Council (Public Relations Officer) of Melville Senior High School,
Bridging Australian students with new migrant students in school;,
Minor translation work for school staff and migrant students;,
Give announcements to all students at weekly school assembly of our Student Council activities;
- JAN 2003 to Dec 2003, Student Council of Melville Senior High School,
Student representative/ spokesman for Melville High School, Resolve student-teacher related conflicts and issues
Timeline
Project Manager, Business Development Manager
Flexalite Pty Ltd
06.2024 - 03.2025
Project Manager, Business Development Manager
Calgraphics (Australasia) Pty Ltd
06.2023 - 05.2024
Project Manager, Business Development Manager, Sales Executive
Southern Impact Pty Ltd / Peak Digital Pty Ltd
02.2021 - 06.2023
National Accounts Manager, Business Development Manager, Project Manager
Design to Print International Pty Ltd
05.2018 - 01.2021
Account and Administration Clerk
Papeterie Pty Ltd
08.2016 - 08.2017
Service Administrator
Axent Holdings Pty Ltd
08.2012 - 05.2016
Entrepreneur
MyGenki Trading Pty Ltd
01.2011 - 08.2012
Managing Director’s Personal Assistant (PA)
Techco Engineering Sdn Bhd
08.2009 - 01.2011
Business Consultant (Sales Department)
Wexpot Sdn Bhd
06.2009 - 08.2009
Product Developer (Fresh Graduate Role - Trainee)
The Complete Garden Holdings Pty Ltd
05.2008 - 07.2008
Co-Founder / Entrepreneur
Guide Map Pty Ltd
11.2007 - 04.2008
BBA - International Business
La Trobe University
BBA - Business Studies
Copenhagen Business School
High School Diploma -
Melville Senior High School
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