Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
n of the year
Interests
Timeline
Generic
Ben Rixon

Ben Rixon

Geelong

Summary

Experienced with driving statewide sales initiatives, ensuring consistent revenue growth, and fostering client relationships. Utilizes strategic planning and team leadership to enhance sales performance and market reach. Track record of implementing innovative sales strategies and mentoring high-performing sales teams.

Knowledgeable [Desired Position] with proven track record in managing statewide sales operations, fostering strong client relationships, and driving revenue growth. Successfully led teams to achieve significant sales targets and streamlined sales processes. Demonstrated expertise in strategic planning and team leadership.

Sales management professional with history of effectively overseeing statewide sales strategies, optimizing client engagement, and enhancing revenue streams. Known for collaborative leadership and result-driven approaches, ensuring seamless adaptation to dynamic market conditions. Proficient in strategic sales planning and team development.

Professional sales manager skilled in driving revenue growth through strategic planning and team leadership. Proven ability to build strong client relationships and adapt to changing market conditions. Adept at leading cross-functional teams and delivering results in competitive environments. Strong communication, negotiation, and problem-solving skills.

Multi-faceted Regional Sales Manager promoting excellent record of meeting company-defined quotas through exceptional sales strategy. Mentors employees to develop top-performing team members. [Number]-year progressive career background combined with dedication to corporate growth and development.

Driven Regional Sales Manager with [Number]-year track record of success in increasing revenue, improving operations efficiency, and building high-performance team. Results-oriented problem solver and skilled leader. Self-directed and motivational style.

Successful in partnering with [Name] to analyze customer needs while applying productive solutions to meet expectations. Proficient in establishing service schedules for technicians while providing quotes and negotiating competitive deals.

Regional Manager with advanced leadership and program management abilities. Sales expert offering history of exceeding aggressive revenue goals.

Overview

28
28
years of professional experience

Work History

State Sales Manager VIC /TAS

Fienza
11.2016 - 12.2025
  • Increased sales revenue by developing strategic sales plans and driving team performance.
  • Managed state-wide sales operations to align with corporate goals.
  • Enhanced customer satisfaction by implementing feedback-driven service improvements.

State Sales Manager VIC/TAS

Award Brands/ Novelli
01.2014 - 12.2015
  • Increased sales revenue by developing and executing strategic sales plans.
  • Spearheaded regional sales initiatives for achieving and surpassing targets.
  • Enhanced market presence with targeted promotional campaigns.
  • Exceeded sales goals, aligning team efforts with company objectives.
  • Delivered recommendations to long-term accounts to promote brand awareness to key audience.
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
  • Communicated product quality and market comparisons by creating sales presentations.
  • Demonstrated products to show potential customers benefits and advantages and encourage purchases.
  • Compiled and analyzed data to determine approaches to improve sales and performance.
  • Prepared sales presentations for clients showing success and credibility of products.
  • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Implemented systems and procedures to increase sales.
  • Managed accounts to retain existing relationships and grow share of business.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Built relationships with customers and community to establish long-term business growth.
  • Participated in sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.
  • Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
  • Generated detailed sales reports and forecasts to analyze performance and track progress.
  • Conducted regular performance evaluations for team members to identify areas of strengths and opportunities for improvement, resulting in tailored development plans.
  • Drove revenue growth by identifying upselling and cross-selling opportunities within existing accounts while maintaining a relentless focus on new business acquisition.
  • Implemented robust territory management strategies for optimal resource allocation and maximized coverage of high-potential regions.
  • Cultivated an environment of continuous improvement by encouraging open communication channels among team members for constructive feedback exchanges.
  • Boosted customer satisfaction levels through attentive service, prompt issue resolution, and proactive communication practices.
  • Evaluated competitor activities to refine sales approaches and gain a competitive edge.
  • Analyzed competitor activities to identify opportunities for differentiation and capitalize on market gaps.
  • Analyzed sales data to identify trends and implement corrective actions.
  • Improved customer satisfaction by delivering personalized service and support.
  • Built and maintained strong client relationships to drive repeat business.
  • Developed comprehensive sales strategies for capturing new market segments.

Key Account and Area Manager

Novelli an Awards Brand company
02.2008 - 12.2015
  • From a completely unknown client base and industry, I now present to an extensive client base with successful results dealing with all key stakeholders from store management to internal and external sales consultants, goods inwards, clerks to drivers, and ultimately senior management
  • Provide “end to end” customer service, ensuring our customers’ requests are met and timelines are achieved within my facility
  • Deliver education/ training and involve our new staff to assist in closing their gaps in their current knowledge within the product suite and processes
  • Established long term, consistent relationships with our client, not short sharp sales
  • Provide feed-back on product performance both good and bad through to the service and Tech Dept
  • To ensure any product issues are contained and rectified
  • I have a solid understanding of issues outside of the sales department, including quality feedback, aesthetic design and personal ability to push through for end user requirements
  • Developed, maintained and reported on area budgets
  • Use SMART planning to focus short term activities to achieve long term goals
  • Ability to present well worked scenarios to move forward in decisions

Hire and Production Manager

Music Workshop
11.2005 - 11.2007
  • Oversee daily operations of the hire and production department of a multifaceted business
  • Co-ordinate and administer major and minor events, including festivals, musical and theatrical performances, private functions and parties
  • Solicit new business contracts, establish and maintain client relations and ensure that client needs and wants are appropriately met
  • Ensure optimum equipment and staffing levels are supplied to achieve target profits whilst delivering a very high level of service
  • Responsible for purchasing and maintaining a wide range of technical equipment
  • Logistical co-ordination of crews, employees and subcontractors, including arrangement of transport and accommodation within strict time frames and adhering to internal and clients OH & S schedules
  • Manage, mediate with and co-ordinate staff in a demanding, fast paced environment
  • Direct involvement in the employment and integration of new staff
  • Development of improved work practices to ensure a safe and happy work environment including the implementation of a new computerised hire system
  • Responsible for the development and usage of event driven budgets with weekly GP reports

General Manager

Audio Live
10.2004 - 11.2005
  • Administration of the day to day running of the business including the use of MYOB
  • Co-ordination of equipment, performers, subcontractors and cross hires
  • Logistical organisation of crews of up to 30 people, including arranging transport and accommodation, assigning roles and duties to staff within strict time constraints
  • Sound production for a variety of local, national and international entertainers
  • Responsible for the safety and security of the entertainment, their instruments and equipment
  • Building team work, appraising staff performance and problem solving
  • Prior to my appointment as General Manager, I worked as a sub-contractor for 5 years
  • During this period I worked at numerous events including: Port Fairy Folk Festival, National Celtic Festival, Pako fest, Bayside Festival, Freeza Youth Shows, Warrnambool Fun for Kids, Swan Hill Festival, as well as various hotel and theatre shows

Assistant Supervisor (Tech Heads Program)

Courthouse Youth Arts Centre
05.2005 - 10.2005
  • Plan and deliver on the job training relating to modules associated with Certificate ll in Live Theatre, Production and Events, including development of individual learning plans, incorporating all key learning objectives
  • Develop and document lesson plans for the on the job training delivered, including Key Competencies Assessments
  • Ensure general welfare and safety of participants including adherence to CYAC Health and Safety Policies
  • Logistical arrangements of other staff and organisations, participants and equipment

Operations Manager (Seasonal)

Surfcoast Holiday Cinemas
11.2002 - 01.2005
  • Developing and implementing operations systems: movie selection and programming, customer service, marketing, pricing and cash handling, staff training and rostering
  • Creative design of marketing materials including flyers, advertisements and point of sale
  • Front of house duties: ticketing and sales, cash and inventory handling and daily reconciliation
  • Technical duties: full audio/visual set-up and pack down, providing fault analysis and maintenance during season including projectionist duties
  • Business analysis; customer demographics and financial management

Manager

National Hotel
11.1997 - 11.2002
  • Development and management of Front of House, Back of House and Accommodation operations systems, including marketing, promotions, administration, general maintenance and cleaning
  • Developing and maintaining an enthusiastic team of 25+ staff
  • Business analysis, banking, stock control, liaising with contractors and suppliers
  • Responsible for staff, patrons, large amounts of cash, security and venue
  • Also liaising with police, communicating diplomatically and decisively in a multitude of situations
  • Maintenance of a much-specialised hotel culture and philosophy through the booking of specific live entertainment, DJ’s and artists
  • Creation of an appropriate venue environment and ambience via the control of lighting, temperature, sound style and volume levels
  • This also included décor selection
  • Responsible for the organization of all special events: Including and not limited to: bingo, trivia, dance, comedy, poetry and sumo
  • Liaise with function clientele including birthdays, fundraising events etc
  • Advertising poster design and marketing execution, creating press releases, awareness campaigns and the overall promotion of the venue

Education

Bachelor of Science - Acc/ Eco/ Comp/ Comp

Melbourne University
Parkville, VIC

Skills

  • Sales strategy
  • Market analysis
  • Territory management
  • Team leadership
  • Sales forecasting
  • Customer relationship
  • Revenue growth
  • Product knowledge
  • Negotiation skills
  • Sales training
  • Account management
  • Client acquisition
  • Relationship building
  • Sales presentations
  • Pipeline management
  • Sales goals
  • Contract negotiation
  • Brand awareness
  • Sales reporting
  • Customer retention
  • Networking skills
  • Strategic planning
  • Regional growth
  • Price strategy
  • Customer feedback
  • Sales tracking
  • Business development
  • Data analysis
  • Client satisfaction
  • Goal setting
  • Sales targets
  • Sales meetings
  • CRM software
  • Sales reviews
  • Sales coaching
  • Competitor analysis
  • Customer service
  • Effective multitasking
  • Deal closing
  • Decision-making
  • Customer support
  • Training and mentoring
  • Goals and performance
  • Business development and planning
  • Team building
  • Analytical thinking
  • Conflict resolution
  • Sales leadership
  • Staff training
  • Staff management
  • Performance evaluation
  • Negotiation and persuasion
  • Sales expertise
  • Market research
  • Product expertise
  • Forecasting and reporting
  • Relationship selling
  • Quote preparation
  • Upselling and cross selling
  • Presentation

Accomplishments

  • Increased sales [number]% by developing new marketing initiatives.
  • Supervised team of [Number] staff members.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.

Affiliations

  • Affiliations

n of the year

super seller when all others failed

Interests

  • Cooking
  • I like trying new recipes and food trends
  • Enjoy experimenting with different ingredients and flavors in the kitchen
  • Photography
  • Music
  • Camping
  • Community Cleanup
  • Youth mentor, providing guidance and support to empower the next generation of leaders
  • Fundraising Events
  • Volunteer Work
  • I participate in low-impact exercises to strengthen core muscles
  • Mindfulness Practices
  • Passionate about balancing physical health with mental and emotional wellness
  • Regularly practice mindfulness and meditation for overall wellness
  • DIY and Home Improvement
  • I like working with my hands and fixing things
  • Personal Development and Self-Improvement

Timeline

State Sales Manager VIC /TAS

Fienza
11.2016 - 12.2025

State Sales Manager VIC/TAS

Award Brands/ Novelli
01.2014 - 12.2015

Key Account and Area Manager

Novelli an Awards Brand company
02.2008 - 12.2015

Hire and Production Manager

Music Workshop
11.2005 - 11.2007

Assistant Supervisor (Tech Heads Program)

Courthouse Youth Arts Centre
05.2005 - 10.2005

General Manager

Audio Live
10.2004 - 11.2005

Operations Manager (Seasonal)

Surfcoast Holiday Cinemas
11.2002 - 01.2005

Manager

National Hotel
11.1997 - 11.2002

Bachelor of Science - Acc/ Eco/ Comp/ Comp

Melbourne University
Ben Rixon