Bianca Kozakis
Cheltenham
Summary
Highly motivated and confident marketer with exceptional communication skills and a passion for delivering results. Driven by a challenge, I have proven experience adapting to change and remaining agile in my work approach whilst maintaining the highest of standards. A deep passion for Marketing.
Overview
11
11
years of professional experience
Work History
Marketing Executive
Scentre Group - Westfield
Melbourne, VIC
11.2022 - Current
- Lead key centre campaigns from concept to execution, managing timelines and large budgets.
- Implement the local digital strategy across owned, earned, and paid channels to meet customer needs.
- Leading and creating content across social channels.
- Assisting with management of the marketing budget, including sourcing quotes, creating purchase orders and processing invoices.
- Collaborate with agencies and suppliers to deliver high-quality creative assets on time and within budget.
- Analyse insights and research data to understand customer needs.
- Fulfill Duty Manager responsibilities on a rotating weekend and evening roster, ensuring customer experience, safety, and emergency leadership.
SEO Client Results Manager
Mad Scientist Digital
Prahran, VIC
07.2020 - 10.2022
- Primarily, manage a portfolio of 15+ clients from a variety of different scopes.
- Skilled in stakeholder engagement and relationship management.
- Support MSD marketing campaign projects including; coordinating respective social media platforms such as Instagram, Facebook and LinkedIn, generating content ideas, and implementing creative strategies in alignment with brand identity.
- A member of the team responsible for company rebranding, assisting the Marketing Manager in developing customer personas, execution of new logo/identity, UX mapping and website navigation.
- Lead SEO projects including; transition, on-page and local.
- Uphold client-based retention through determining respective client needs.
- Conducting SEO audits for prospective clients and partners including; competitor research, analysis of current market position, and SEO optimisation strategies.
Sales Associate
Ralph Lauren
Melbourne CBD
01.2018 - 01.2019
- Report to Store Manager
- Deliver exceptional customer service to the highest standard.
- Drive store sales to achieve set targets and individual KPIs.
- Replenish stock and coordinate VM display changes.
- Team leader and supported onboarding of new team members.
Administrative Assistant/Executive Assistant to Operations Manager
Area Specialist Real Estate
Aspendale, VIC
06.2014 - 01.2018
- Executive Assistant duties including general administration support and office management.
- -Completed final role as following successful work experience placement, coordinated internal events and function planning.
- Day to day support and key holder.
- Made the decision to employ me after my motivation and work ethic demonstrated throughout a week of Work Experience.
- Executive Assistant to the Operations Manager; involved in banking, digital marketing.
Education
Bachelor of Business - Public Relations
Deakin University
10.2020
Parkdale Secondary College
12-2016
Skills
- Skilled in stakeholder engagement and relationship management
- Experienced in marketing, including event management, brand management, digital and social media, and public relations
- Customer-focused, with the ability to make decisions, take accountability, and drive high-quality results
- An excellent communicator with strong negotiation and execution skills, paying close attention to detail
Timeline
Marketing Executive
Scentre Group - Westfield
11.2022 - Current
SEO Client Results Manager
Mad Scientist Digital
07.2020 - 10.2022
Sales Associate
Ralph Lauren
01.2018 - 01.2019
Administrative Assistant/Executive Assistant to Operations Manager
Area Specialist Real Estate
06.2014 - 01.2018
Bachelor of Business - Public Relations
Deakin University
Parkdale Secondary College