Bikalpa Bharati
Brisbane,QLD
Summary
IT and business graduate with experience in BTL marketing, CRM, and database management. Skilled in customer engagement, campaign support, and data analysis, with a proven ability to work effectively under pressure. Strong communicator and team player, eager to contribute to marketing and business growth.
Overview
2
2
years of professional experience
Work History
Digital Marketing Database Management/ CRM Trainee
Digital Dynamic Pvt. Ltd.
Kathmandu, Nepal
11.2022 - 03.2023
- Assisted in managing customer relationships through CRM software to enhance client engagement.
- Clean duplicate or incorrect data.
- Upload leads into CRM
- Segment customers (location, age, behavior, etc.)
- Track customer interactions.
- Assign leads to sales teams
- Track open rate, click rate, conversions
- Analyze campaign results & identify customer trend.
Junior Officer Marketing
Sipradi Trading P. LTD. (TATA Motors)
Kathmandu, Nepal
03.2022 - 10.2022
- Collaborated with cross-functional teams to ensure smooth execution of promotional events.
- Managed departmental budgets effectively, ensuring optimal allocation of resources for necessary equipment and training.
- Coordinates with vendors and promoters
- Generated reports detailing findings and recommendations.
- Created and managed project plans, timelines and budgets.
- Organizes on-ground campaigns.
- Manages product promotions and activations.
Intern
Central Bank of Nepal
Kathmandu Nepal
02.2021 - 03.2021
- Sorted and organized files, spreadsheets, and reports.
- Gained hands-on experience in various software programs, increasing proficiency and expanding technical skill set.
- Developed organizational skills through managing multiple tasks simultaneously while adhering to strict deadlines.
- Utilized banking software to manage records and maintain accurate documentation.
Education
Masters in Information System - Business Analytics
Kings Own Institute
Sydney, NSW10-2025
BBA - Marketing
Tribhuwan University
Kathmandu, Nepal 03-2021
Higher Secondary Education, Australian Year 12 - Business Studies
Golden Gate International College
Kathmandu, Nepal03-2016
SLC (Nepal) – Equivalent To Australian Year 10 -
Learning Realm International
Kathmandu, Nepal05-2014
Skills
- Brand activation & on-ground promotions
- Trade marketing support
- In-store merchandising
- Customer engagement & product demonstrations
- Event coordination assistance
- POS material management
- Sales promotion & lead generation
- Market survey & competitor analysis
Timeline
Digital Marketing Database Management/ CRM Trainee
Digital Dynamic Pvt. Ltd.
11.2022 - 03.2023
Junior Officer Marketing
Sipradi Trading P. LTD. (TATA Motors)
03.2022 - 10.2022
Intern
Central Bank of Nepal
02.2021 - 03.2021
Masters in Information System - Business Analytics
Kings Own Institute
BBA - Marketing
Tribhuwan University
Higher Secondary Education, Australian Year 12 - Business Studies
Golden Gate International College
SLC (Nepal) – Equivalent To Australian Year 10 -
Learning Realm International