Summary
Overview
Work History
Skills
Proficiencies
Career Achievements
Timeline
Generic

Brendan Dixon

Rockdale,NSW

Summary

Analytical professional with technical knowledge and critical thinking skills to thrive in data-driven environments. Tackles challenges with positivity and drive to overcome. Works great alone or with others and consistently exceeds expectations.

Overview

8
8
years of professional experience

Work History

Digital Campaign Manager

Concrete Playground
02.2021 - 11.2024
  • Planned, trafficked and delivered over 400 campaigns totaling more than $8M from outset to completion.
  • Implemented and refined key products, including PMP and PG deals, PGXYZ, SeenThis, Azerion and Nova ad units, Outstream video, viewability and infinite scroll.
  • Identified and resolved pageview/impression data duplication, preventing inaccurate reporting of millions of impressions.

Digital Campaign Executive

Nine Media
01.2019 - 02.2020
  • Planned, trafficked and delivered over 350 campaigns totaling more than $4.5M from outset to completion.
  • Redesigned and stress-tested Nine Publishing's most premium data product, generating $2M.
  • Balanced approx. 50% of digital publishing revenue across 11 sales patches for an interim period.
  • Launched new TruSkin Direct product across 5 sites to extend high impact advertising to users.

Digital Campaign Executive

Fairfax Media
10.2018 - 01.2019
  • Onboarded, trained and defined workflow for national sales agency to sell $300k of inventory.
  • Adapted my training plan for a lean environment, covering 4 open roles in preparation for the Nine-Fairfax merger.
  • Audited booking system to identify legacy products, conflicts and other errors, resolving $400K of revenue risks.

Systems Support/Technical Analyst

MCN
10.2016 - 01.2018
  • Reviewed, analysed and communicated advertising schedules for 32 companies across more than 50 channels.
  • Commended by director for resolving over 2500 technical and administrative support requests within the first 6 months.
  • Eliminated 2 hours of nightly overtime by coordinating data ingestion across 7 teams to reduce bottlenecks.
  • Spearheaded solutions for business-wide system shutdowns by liaising with 4+ other departments including senior management and clients.

Skills


  • De-escalation techniques
  • Report writing
  • Information verification
  • Customer service
  • Team collaboration
  • Communication skills
  • Problem-solving
  • Strong teamwork
  • Research
  • Adaptability

Proficiencies

Agile, Lean, Kanban, Waterfall, Scrum, Office Suite, MS Teams, G-Suite, JIRA, Slack, Trello, Asana, Lync, Service Now, Ad Tech, GAM/DFP, Celtra, Bonzai, Sizmek, Grapeshot, IAS, Operative, Landmark, 290+, $31 Million

Career Achievements

  • Digital Campaign Manager, Concrete Playground, 02/01/21, 11/01/24, Planned, trafficked and delivered over 400 campaigns totaling more than $8M from outset to completion., Implemented and refined key products, including PMP and PG deals, PGXYZ, SeenThis, Azerion and Nova ad units, Outstream video, viewability and infinite scroll., Identified and resolved pageview/impression data duplication, preventing inaccurate reporting of millions of impressions.
  • Digital Campaign Executive, Nine Media, 01/01/19, 02/01/20, Planned, trafficked and delivered over 350 campaigns totaling more than $4.5M from outset to completion., Redesigned and stress-tested Nine Publishing's most premium data product, generating $2M., Balanced approx. 50% of digital publishing revenue across 11 sales patches for an interim period., Launched new TruSkin Direct product across 5 sites to extend high impact advertising to users.
  • Digital Campaign Executive, Fairfax Media, 10/01/18, 01/01/19, Onboarded, trained and defined workflow for national sales agency to sell $300k of inventory., Adapted my training plan for a lean environment, covering 4 open roles in preparation for the Nine-Fairfax merger., Audited booking system to identify legacy products, conflicts and other errors, resolving $400K of revenue risks.
  • Systems Support/Technical Analyst, MCN, 10/01/16, 01/01/18, Reviewed, analysed and communicated advertising schedules for 32 companies across more than 50 channels., Commended by director for resolving over 2500 technical and administrative support requests within the first 6 months., Eliminated 2 hours of nightly overtime by coordinating data ingestion across 7 teams to reduce bottlenecks., Spearheaded solutions for business-wide system shutdowns by liaising with 4+ other departments including senior management and clients.

Timeline

Digital Campaign Manager

Concrete Playground
02.2021 - 11.2024

Digital Campaign Executive

Nine Media
01.2019 - 02.2020

Digital Campaign Executive

Fairfax Media
10.2018 - 01.2019

Systems Support/Technical Analyst

MCN
10.2016 - 01.2018
Brendan Dixon