Brendan Forsythe
Narellan,NSW
Summary
Dynamic Store Manager with a proven track record at Big W, excelling in customer service and team leadership. Enhanced customer satisfaction through effective training and innovative merchandising strategies. Skilled in inventory management and loss prevention, fostering a culture of accountability and performance excellence among staff. Committed to driving operational success and developing future leaders.
Professional retail management professional with proven track record in leading store operations and driving sales growth. Strong focus on team collaboration and achieving results, ensuring reliability and adaptability to changing needs. Expertise in inventory management, customer service, and staff training, coupled with excellent problem-solving and communication skills. Enthusiastic about creating positive shopping experience and optimizing store performance.
Overview
14
14
years of professional experience
Work History
Store Manager
Big W
10.2023 - Current
- Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
- Managed inventory control, cash control, and store opening and closing procedures.
- Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
- Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
- Assisted with hiring, training and mentoring new staff members.
- Improved customer satisfaction through staff training in customer service and product knowledge.
- Maintained proper product levels and inventory controls for merchandise and organized backroom to facilitate effective ordering and stock rotation.
- Conducted regular performance reviews for staff members, providing constructive feedback and opportunities for growth.
- Maintained open lines of communication with corporate headquarters, sharing pertinent information about store performance and requesting support when needed.
- Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
- Reported issues to higher management with great detail.
- Supporting Area Managers with guidance and support
- Developing leaders
- Proven history of developing future leaders
Store Manager
Big W
08.2017 - Current
- Completed point of sale opening and closing procedures.
- Mentored new hires during their onboarding process, ensuring they were well-equipped to excel in their roles from day one.
- Rotated merchandise and displays to feature new products and promotions.
- Maximized sales by creating innovative visual merchandising displays and store layouts.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Managed financial aspects of store operations, including budget planning, expense tracking, and accurate record-keeping to maintain fiscal responsibility.
- Promoted team collaboration, performance, and efficiency by fostering healthy environments focused on mutual success.
- Upheld and communicated store programs and standards to employees for optimal quality, freshness, safety and cleanliness.
- Streamlined store operations to reduce costs, negotiating with suppliers for better pricing and optimizing staff schedules for peak times.
- Managed inventory levels to minimize waste and ensure product availability, supporting customer satisfaction and sales efficiency.
- Streamlined communication between staff and management, ensuring that all team members were informed of policy changes and promotions.
- Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
- Reduced operational risks while organizing data to forecast performance trends.
- Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
- Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
- Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
- Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
- Maintained open lines of communication with corporate headquarters, sharing pertinent information about store performance and requesting support when needed.
National Investigations Lead
Big W
03.2025 - 03.2025
- Self-motivated, with a strong sense of personal responsibility.
- Worked effectively in fast-paced environments.
- Skilled at working independently and collaboratively in a team environment.
- Proven ability to learn quickly and adapt to new situations.
- Excellent communication skills, both verbal and written.
- Strengthened communication skills through regular interactions with others
- Monitored CCTV footage regularly for suspicious activity, enabling swift response to potential threats or incidents.
- Led a team of loss prevention associates, providing guidance and support in their daily tasks and responsibilities.
- Reduced inventory shrinkage through meticulous monitoring of merchandise and thorough investigations.
- Collaborated with store management to create effective action plans for addressing identified vulnerabilities.
- Enhanced employee awareness of loss prevention practices by conducting regular training sessions.
- Conducted audits on high-risk merchandise, ensuring proper inventory control measures were in place.
- Established strong relationships with local law enforcement agencies, improving communication and collaborative efforts to prevent retail crime.
- Spearheaded internal investigations when necessary, preserving the integrity of the organization and protecting its assets from potential harm.
- Analyzed data from various sources to identify patterns, trends, and areas of concern related to theft or fraud within the store environment.
- Assisted law enforcement with apprehending shoplifters and provided detailed reports for successful prosecution.
- Supervised surveillance, detection and criminal processing related to theft and criminal cases.
- Participated in regional loss prevention meetings to stay up-to-date on industry trends and best practices for safeguarding business assets effectively.
- Worked closely with law enforcement in investigating and solving theft and fraud cases.
- Implemented robust access control systems at critical points throughout the facility, minimizing unauthorized entry risks.
- Investigated and documented thefts and suspicious activity to improve issue prevention.
- Observed video surveillance systems for prompt emergency response.
- Liaised with law enforcement and security personnel in issue investigation.
Department Manager
Big W
12.2010 - 08.2017
- Oversaw inventory management processes, maintaining optimal stock levels while minimizing waste and losses due to shrinkage or obsolescence.
- Collaborated with other departments to ensure seamless coordination in achieving company-wide objectives.
- Improved customer satisfaction rates through attentive service, prompt issue resolution, and continuous process improvements.
- Maintained a professional work environment by addressing conflicts proactively and fostering open communication among staff members.
- Established clear performance expectations for staff members which led to increased accountability.
- Evaluated employee performance fairly and accurately, rewarding hard work while addressing areas needing improvement.
- Implemented cross-training initiatives for employees, increasing overall departmental knowledge and versatility.
- Enhanced department efficiency by streamlining processes and implementing time-saving strategies.
- Led a team of professionals to consistently achieve or exceed performance targets.
- Developed strong relationships with suppliers, securing better deals and ensuring timely deliveries.
- Managed projects efficiently from inception to completion ensuring timely delivery within budget constraints.
- Cultivated strong relationships with key stakeholders, ensuring support for departmental initiatives and goals.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Maintained professional demeanor by staying calm when addressing unhappy or angry customers.
- Established team priorities, maintained schedules and monitored performance.
- Defined clear targets and objectives and communicated to other team members.
Education
High School Diploma -
Southern Cross K-12
Ballina, NSW12-2006
Skills
- Customer service
- Problem-solving
- Customer relations
- Multitasking and organization
- Training and mentoring
- Team leadership
- Outstanding communication skills
- Team leadership and coaching
- Inventory management
- Retail inventory management
- Employee training
- Inventory control
- Leadership development
- Operations management
- Recruiting and hiring
- Employee scheduling
- Operations
- Team development
- Verbal and written communication
- Budget administration
- Security system monitoring
- Risk management
- Process improvements
- Culture development
- Employee terminations
- Project management
- Merchandise planning
- Leading staff meetings
- Flexible schedule
- Sales coaching
- Performance reviews
- Loss prevention
- Customer response
- Product merchandising
- Retail sales techniques
- Sales strategies
- Strategic thinker
- Relationship building and management
- Documentation and reporting
- Work Planning and Prioritization
- Staff management
- Policies and procedures
Timeline
National Investigations Lead
Big W
03.2025 - 03.2025
Store Manager
Big W
10.2023 - Current
Store Manager
Big W
08.2017 - Current
Department Manager
Big W
12.2010 - 08.2017
High School Diploma -
Southern Cross K-12
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