Summary
Overview
Work History
Education
Accomplishments
Timeline
Generic

Bridie Logan

Brisbane

Summary

Driven and agile retail leader with 2.5 years of management experience at lululemon, currently employed as Key Leader and Visual Merchandising Key City Lead. Proven ability to lead high-performing teams, drive strategic retail initiatives, and foster strong community and guest connections. Passionate about continuing growth within lululemon, with a focused interest in Retail Brand Experience (RBE) and Brand & Community.

Overview

4
4
years of professional experience

Work History

Visual Merchandising Key City Lead

Lululemon
07.2024 - Current

- Participate in VM shifts and walk-throughs, provide in-the-moment coaching and support to optimise store performance

- Partner with SM and RM to support store VM in partnership with SSC RBE Team

- Support campaign launches on the ground and remote

- Review and provide feedback to weekly VM forum

- Support O&O projects (ex. Indooroopilly NSO)

Key Leader

Lululemon
05.2024 - Current

Store VM Lead May 2024 - August 2024


- Lead team development, providing coaching, feedback and recognition

- Manage store operations, optimising store performance

- Analyse KPI to track performance and implement daily sales strategies

- Open and close store

Assistant Store Manager

Lululemon
10.2024 - 02.2025

Fixed Term Contract

-Model of excellence in delivering authentic guest experience and brand engagement

- On the ground team coaching and development

- Assess and report on business data, working with management team to execute strategy to drive metrics

- Support recruitment, career development and performance management

- Support in community initiatives and events, fostering relationships with key connections and ambassadors

- Oversea store operations, optimising product management

Visual Merchandising Key City Lead

Lululemon
09.2023 - 05.2024

Assistant Store Manager

Lululemon
10.2022 - 05.2024

Store Manager

Lululemon
06.2023 - 07.2023

7 week fixed term contract


- Managing high-volume store and team of 35 employees

- Connecting and collaborating with three assistant store managers, including development of one new to role

- Oversee scheduling, P&L, QBR, people management, hiring

- Developed and executed business strategy to end quarter at 110% to finance plan

Key Leader | VM Lead

Lululemon
01.2022 - 10.2022

Educator

Lululemon
10.2021 - 01.2022

- Authentically engaging with guests, sharing product education and speaking to brand identity, values and community

Receptionist | Treatment Provider

Tory Urban Retreat
10.2021 - 01.2022

- Oversea spa operations: managing appointments, updating client records, client communication, cleaning

- Facilitating appointments: Floatation Therapy, Hyperbaric Oxygen Therapy, Red Light Therapy, Sauna and Plunge

- Proficiency with Mindbody, MS Office


Education

Conjoint Bachelor of Commerce And Health - (Incomplete) Health Psychology And Management

Victoria University of Wellington
Wellington, New Zealand

Reformer Pilates Instructor Course
Reform Fitness
12-2023

First Aid Level 1
St John - New Zealand
01-2022

NCEA Level 3 -

Wellington East Girls College
Wellington, New Zealand
12-2018

Accomplishments

- VM 2025 Kick-off Offsite | Melbourne 2025

- Indooroopily NSO | Brisbane 2025

- Store Manager Offsite | NZ Q1 2024

- Ambassador Onboarding | NZ 2023

- Ponsonby NSO | NZ 2023

- Facilitate monthly SM product calls and write RM product report | NZ 2023

- Plan and execute ambassador-led events | Wellington 2022-2023

Timeline

Assistant Store Manager

Lululemon
10.2024 - 02.2025

Visual Merchandising Key City Lead

Lululemon
07.2024 - Current

Key Leader

Lululemon
05.2024 - Current

Visual Merchandising Key City Lead

Lululemon
09.2023 - 05.2024

Store Manager

Lululemon
06.2023 - 07.2023

Assistant Store Manager

Lululemon
10.2022 - 05.2024

Key Leader | VM Lead

Lululemon
01.2022 - 10.2022

Educator

Lululemon
10.2021 - 01.2022

Receptionist | Treatment Provider

Tory Urban Retreat
10.2021 - 01.2022

Conjoint Bachelor of Commerce And Health - (Incomplete) Health Psychology And Management

Victoria University of Wellington

Reformer Pilates Instructor Course

First Aid Level 1

NCEA Level 3 -

Wellington East Girls College
Bridie Logan