Summary
Overview
Work History
Education
Skills
Timeline
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Brock Reddacliff

Gold Coast,QLD

Summary

Signs & Graphics Industry professional with a passion for product, applications and education. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Overview

11
11
years of professional experience

Work History

State Sales Manager

ORAFOL Australia
10.2021 - Current
  • Increased sales revenue by developing and implementing strategic sales plans, targeting key accounts, and monitoring market trends.
  • Led sales team for exceptional results through coaching, mentoring, and performance management.
  • Streamlined sales operations with improved processes, tools, and technologies to enhance efficiency and drive higher productivity.
  • Developed strong relationships with key clients, resulting in long-term partnerships and increased account loyalty.
  • Achieved consistent sales growth by identifying new markets, expanding product offerings, and executing targeted prospecting efforts.
  • Analyzed competitor activities to identify opportunities for differentiation and capitalize on market gaps.
  • Implemented robust territory management strategies for optimal resource allocation and maximized coverage of high-potential regions.
  • Established clear sales targets and provided regular feedback to the team regarding their progress towards meeting objectives.
  • Boosted customer satisfaction levels through attentive service, prompt issue resolution, and proactive communication practices.
  • Drove revenue growth by identifying upselling and cross-selling opportunities within existing accounts.
  • Participated in sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.
  • Implemented systems and procedures to increase sales.

Business Development Manager

ORAFOL Australia
08.2020 - 09.2021
  • Build strong relationships with customers
  • Increased client base by identifying new business opportunities and cultivating strong relationships with key decisionmakers.
  • Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
  • Reached out to potential customers via telephone, email, and in-person inquiries.
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Managed accounts to retain existing relationships and grow share of business.
  • Identifying gaps in the existing customer purchases and introduce new product lines to achieve sales growth.

Sales Executive

Amari Plastics
09.2015 - 06.2020
  • Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
  • Streamlined sales process to improve efficiency, reduce cycle time, and close deals faster.
  • Delivered exceptional customer service, resulting in a high percentage of repeat business and client referrals.
  • Conducted comprehensive market research to identify emerging trends and adjust sales approach accordingly.
  • Participated in industry trade shows, representing the company professionally and generating valuable leads for future business growth.
  • Collaborated with internal teams, such as product development and customer support, to ensure seamless client experience throughout the sales process.
  • Created and implemented successful sales campaigns to drive leads and increase sales.
  • Monitored and adjusted pricing based on market trends and customer feedback to meet expectations and increase sales.
  • Evaluated costs against expected market price points and set structures to achieve profit targets.
  • Answered customer questions about products and services, promoted key products.
  • Provided industry knowledge & best practises to customer to build trust.
  • Conducted dual calls with manufacturers to fulfil customer needs
  • Engage with manufacturers to deliver bespoke products to deliver on requirements.
  • Collaborate with customers and manufacturers throughout product fault scenarios and provide resolutions.

Internal Sales Representative

BJ Ball
11.2012 - 07.2015
  • Enhanced client satisfaction by providing exceptional customer service and addressing inquiries promptly.
  • Provide high level product information to customers.
  • Boosted sales revenue by identifying potential leads and successfully converting them into loyal customers.
  • Developed strong relationships with clients, leading to increased repeat business and consistent sales growth.
  • Process sales orders for picking and packing and have the stock dispatched around the country.
  • Calculate costs and margins and provide quotes to clients, including freight, cutting, sheeting, delivery and stock transfer costs.
  • Utilise & maintain CRM
  • Participated in industry events, establishing a professional presence that expanded networking opportunities and generated new leads for the company.
  • Offer support to internal and external sales teams.
  • Offer IT technical support for any issues that may arise in the office.
  • Lodge customer product faults in CRM for resolution

Education

High School Diploma -

Albany Creek High School
Brisbane, QLD
11.2004

Skills

  • Technical Understanding
  • Competitor Analysis
  • Territory Management
  • Sales Presentations
  • CRM Proficiency
  • Decision making
  • Relationship building
  • Market analysis
  • Analytical thinking
  • Product knowledge
  • Cross-functional collaboration
  • Problem solving
  • Organizational skills

Timeline

State Sales Manager

ORAFOL Australia
10.2021 - Current

Business Development Manager

ORAFOL Australia
08.2020 - 09.2021

Sales Executive

Amari Plastics
09.2015 - 06.2020

Internal Sales Representative

BJ Ball
11.2012 - 07.2015

High School Diploma -

Albany Creek High School

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Brock Reddacliff