BROOKE TIPTON
Melbourne,Australia
Summary
Innovative Global Visual Merchandise Manager experienced in driving high-impact visual strategies and leading teams to create cohesive, customer-focused retail environments across global markets. Delivered impactful brand presentations while demonstrating operational insight and commercial awareness. Committed to quality work and exceeding expectations in challenging assignments.
Overview
2
2
years of post-secondary education
11
11
years of professional experience
Work History
Global Visual Merchandise Manager
LOVISA
01.2020 - Current
- Lead global visual merchandising strategy and execution across all international markets.
- Introduced innovative visual concepts that enhanced customer engagement and contributed to positive commercial outcomes.
- Partnered with buying, planning, marketing, and operations to create cohesive presentation strategies that align with brand objectives.
- Coached and developed VM team to ensure high-standard, scalable execution across all markets.
- Oversee global VM execution for peak periods, promotional campaigns, and seasonal launches.
- Develop global VM guidelines, training materials, communication directives, and implementation processes.
Visual Merchandiser (Support Centre)
LOVISA
11.2018 - 01.2020
- Executed VM guidelines across national and international store networks, ensuring visual coherence and brand representation.
- Executed VM guidelines across national and international store networks.
- Supported campaign windows, floor layouts, and seasonal transitions.
- Delivered in-store VM training to enhance brand consistency and elevate visual merchandising standards across regions.
- Partnered with departments with buying and planning to align product and visual priorities.
Flagship & Multi-Site Store Manager
LOVISA
01.2016 - 11.2018
- Managed high-volume and flagship stores with strong performance across sales, service, and presentation.
- Managed across multiple stores including Chadstone, Melbourne Central, Doncaster, Victoria Gardens
- Led, trained, and developed large retail teams to exceed operational and commercial goals.
- Functioned as a pilot store for new VM directives and product layouts.
- Oversaw recruitment, training, and compliance to build a high-performing retail team.
- Trained and developed team members for enhanced customer service.
- Managed daily operations, ensuring operational efficiency and customer satisfaction.
- Piloted new VM directives and product layouts to enhance visual merchandising effectiveness.
- Promoted to Support Centre VM for strong leadership and VM capabilities.
Education
Certificate 3 Hair & Beauty - Hair And Beauty
Boxhill Institute
Melbourne , Victoria 02.2008 - 12.2009
Mount Waverley Secondary College
Melbourne, Victoria Skills
- Campaign & Window Execution
- Store Layouts & Space Planning
- Brand Consistency & Standards
- Multi-Site Retail Operations
- Project & Workflow Management
- Commercial & Analytical Thinking
- Adobe InDesign
- Excel, word and PowerPoint
- Leadership & Team Development
- Cross-Functional Collaboration
- Training development
- Global communication strategies
Timeline
Global Visual Merchandise Manager
LOVISA
01.2020 - Current
Visual Merchandiser (Support Centre)
LOVISA
11.2018 - 01.2020
Flagship & Multi-Site Store Manager
LOVISA
01.2016 - 11.2018
Certificate 3 Hair & Beauty - Hair And Beauty
Boxhill Institute
02.2008 - 12.2009
Mount Waverley Secondary College