THI NHU QUYNH BUI
Sydney,NSW
Summary
Passionate marketer with a background in crafting compelling social media campaigns and driving business growth. Eager to leverage my skills in customer insights and big campaign ideas to contribute to innovative marketing strategies in diverse industries.
Overview
2
2
years of professional experience
Work History
Sales Assistant
The Flower Lab
01.2022 - 10.2022
- Assisted customers in selecting appropriate flowers and arrangements based on their preferences and occasions.
- Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
- Maintained visually appealing and organized storefront, ensuring cleanliness and arrangement freshness.
- Built relationships with customers to encourage repeat business.
- Assessed customer needs and utilized suggestive selling techniques to drive sales
Marketing Communication - Trainee
Saint Gobain
10.2022 - 09.2023
- Created engaging content for Facebook pages and internal groups, including the Vinh Tuong and Saint-Gobain brands, with a focus on SEO optimization
- Recorded and edited customer testimonials and basic videos to increase sales and attract customer
- Coordinated with external agencies to plan and execute marketing campaigns, enhancing brand recognition
- Developed monthly content timeline for Saint-Gobain website and
- Facebook posts to showcase Saint-Gobain's sustainable initiatives through visual media
- Utilized social media analytics tools, including Facebook
- Engagement Analysis, Google Analytics, Social Mentions, and
- SimilarWeb, to track key performance indicators and refine content strategies
- Conducted primary research through surveys and interviews, providing valuable insights for business decisions.
- Shadowed senior team members to learn all related jobs and tasks.
Co Founder
Sunset Bay Retreat
01.2023 - Current
- Demonstrated strong writing skills by crafting engaging and informative content tailored to the hotel's brand identity and promoting its amenities, services, and local attractions to increase hotel awareness.
- Managed and coordinated hotel event workshops, overseeing all aspects from planning to execution. This included liaising with vendors, coordinating logistics, and ensuring smooth operations on the day of the event.
- Recorded videos, captured photos, and edited multimedia materials showcasing the hotel and nearby attractions
- Managed OTA (online travel agency) bookings, including platforms like Booking.com and Traveloka, to optimise the hotel's online presence and bookings
- Oversaw reservations, check-ins, and check-outs, optimising occupancy rates and revenue.
Research Assistant
BUI THI NHU QUYNH
11.2023 - 01.2024
- Leveraged data from various sources, including local government statistics, foot traffic tracking tools, and on-site observations, to estimate number of people passing by location on daily and hourly basis
- Generated creative ideas for decorating cafes to prepare for upcoming festivals, ensuring each event was celebrated in unique and festive atmosphere
- Results and Achievements
- Successfully attracted increased foot traffic and customer engagement during festival periods, leading to higher sales and customer satisfaction
- Received positive feedback from customers and visitors for café's festive decorations and themed events, enhancing the café's reputation and brand image
Education
Bachelor of Digital Marketing - Business
Rmit University
Hanoi Vietnam05.2022
Foundation - Bachelor in Media And Advertising
UNSW
Randwick, NSW10.2020
Skills
- Business Development
- Strategic Partnerships
- Customer Relations
- Listening Skills
- Multi-tasking strength
- Meeting deadlines
Timeline
Research Assistant
BUI THI NHU QUYNH
11.2023 - 01.2024
Co Founder
Sunset Bay Retreat
01.2023 - Current
Marketing Communication - Trainee
Saint Gobain
10.2022 - 09.2023
Sales Assistant
The Flower Lab
01.2022 - 10.2022
Bachelor of Digital Marketing - Business
Rmit University
Foundation - Bachelor in Media And Advertising
UNSW
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