Calista Prince
Melbourne,VIC
Summary
Focused Account Executive offering background in campaign planning and management across Broadcast TV. Courteous and cordial with history increasing business opportunities through outstanding marketing initiatives and communication platforms. Dedication to customer service, brand development and business/media strategy.
Overview
6
6
years of professional experience
Work History
Account Executive - Ad Sales
Network 10 Paramount
Melbourne, Victoria
03.2022 - Current
- Developed and implemented strategic sales and branding strategies to drive product growth.
- Implemented best practices for tracking effectiveness of campaign success by measuring digital metrics and client return on investment.
- Developed presentations and other materials to illustrate campaign performance for use in management meetings.
- Trained and developed media consultants to build sales presentations and proposals for local, regional and national accounts.
- Provided support to internal teams in the development of creative assets for client campaigns.
- Maximized employee retention by creating positive work environment.
Dance Instructor and Media Planner
Studio V School of Dance
Melbourne, Victoria
01.2018 - 01.2024
- Carried out balanced program of instruction and work time to give students optimal learning experiences.
- Collaborated in team-based environment to uphold instruction quality and continuity of service to clients.
- Maintained attendance, fees and rehearsal schedules for classes.
- Assisted in designing costumes for performances according to the theme or story line chosen.
- Built positive relationships with students, parents, colleagues and administrators.
Receptionist/General Manager of Operations
Bulleen Health and Fitness
Melbourne, Victoria
03.2019 - 03.2022
- Balanced accounts and conducted nightly audits to maintain PCI compliance and reporting standards.
- Provided excellent customer service by addressing guest inquiries promptly and professionally.
- Generated reports detailing daily actions, guest numbers, accounting expenses and income and room service usage.
- Hosted office meetings with staff to answer questions, resolve issues and keep employees informed of changes.
- Encouraged and motivated members to attend group fitness classes to boost profitability.
Education
Bachelor - Media And Communications
Swinburne School of Technology
Victoria10-2022
High School Diploma -
Our Lady of Mercy College
Victoria10-2017
Certificate in SFD Dance Teaching -
Southern Federation of Dance
01-2019
Skills
- Written and Verbal Communication
- Attention to Detail
- Customer Relationship Management (CRM)
- Creative/Sales Strategies
Languages
English
Full Professional
Italian
Limited
Accomplishments
- Certificate of Academic Achievement in Professional Communication Practices 2020
References
References available upon request.
Timeline
Account Executive - Ad Sales
Network 10 Paramount
03.2022 - Current
Receptionist/General Manager of Operations
Bulleen Health and Fitness
03.2019 - 03.2022
Dance Instructor and Media Planner
Studio V School of Dance
01.2018 - 01.2024
Bachelor - Media And Communications
Swinburne School of Technology
High School Diploma -
Our Lady of Mercy College
Certificate in SFD Dance Teaching -
Southern Federation of Dance
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