Summary
Overview
Work History
Education
Skills
Affiliations
Personal Information
Work History
Education
Interests
Timeline
Generic

Cameron McLary

Pottsville

Summary

A dynamic and motivated Sales Consultant with extensive experience in Renewables and Solar Sales


Long-term conversion rate in top 15% of the highest performing solar consultants (based on available records from Arkana Energy, Instyle Solar, NDF Group


Experienced energy specialist with strong focus on delivering impactful solutions in energy sector. Skilled in energy efficiency analysis, renewable energy technologies, and regulatory compliance. Valued team collaborator with proven ability to adapt to changing project requirements and drive results. Known for reliability, effective communication, and strategic problem-solving


Overview

24
24
years of professional experience

Work History

Energy Consultant

Helcro Solar
07.2024 - 12.2024
  • Reduced overall energy consumption through the implementation of tailored energy-saving solutions.
  • Assisted clients in navigating the complex process of applying for and securing government incentives, tax credits, and rebates to offset the cost of energy efficiency improvements.
  • Leveraged sales CRM software platform to track and notate sales interactions and follow up activities.
  • Demonstrated creative and efficient use of software tools, analytical methods and computer models to develop solutions.
  • Conducted thorough market evaluations and analyzed energy usage patterns to determine potential savings.
  • Evaluated renewable energy options for clients and provided recommendations on potential investments based on return projections.
  • Maintained a high level of industry knowledge by attending conferences, webinars, and workshops, sharing insights with colleagues and clients to drive ongoing innovation.
  • Implemented cutting-edge software tools for tracking real-time energy usage data, allowing clients to make more informed decisions about their consumption habits.

Consutant

Adapt Energy
01.2024 - 06.2024
  • Evaluated client needs and expectations, establishing clear goals for each consulting engagement.
  • Liaised with customers, management, and sales team to better understand customer needs and recommend appropriate solutions.
  • Collaborated with cross-functional teams to successfully deliver comprehensive solutions for clients.
  • Managed client relationships through regular check-ins and updates on project progress.

Senior Energy Consultant

NDF Group
04.2023 - 12.2023
  • Attended appointements, maximising conversion rate
  • Accepted responsibility to process all lead/enquries personally, allocation of consultations, phone sales appts, and information provision
  • Conducted market evaluations and analyzed supplier opportunities, establishing direct supply agreements with market leading manufacturers
  • Revised internal processes relating to lead capture, communication and qualifying
  • Established lead sources of far higher quality
  • Offered detailed fact-finding, research and analysis on energy industry topics to support senior staff
  • Liaised with the marketing team to drive enquiry and brand recognition
  • Managed all aspects residential sales

Solar Energy Consultant

Arkana Energy Group
01.2022 - 04.2023
  • Notable ability to negotiate client outcomes
  • Achieved an exceptional conversion rate of over 50% of in-home consultations translating to Sale (industry average 35%)
  • Maintained high-level understanding of system design and product utilisation
  • Proved successful working within tight deadlines and fast-paced atmosphere.
  • Resolved problems, improved operations and provided exceptional service.
  • Self-motivated, with a strong sense of personal responsibility

Solar Consultant

Instyle Solar
09.2018 - 12.2021
  • Instyle Solar is the most awarded Solar company in the industry, and the 3rd fastest growing company in Australia (Financial Review 2019)
  • This role requires efficient sales conversions in a very competitive industry
  • My conversion rate and overall results match the best in the business (over 25 consultants across the country)
  • Prepared analyses of customer's current and projected electrical usage, demonstrating financial return on investment via new system introduction.
  • Produced quotes, proposals and contracts as part of sales process.
  • Gathered information from prospective customers to identify solar energy needs

Sales Consultant

Solahart
02.2018 - 08.2018
  • Primarily a field-based role developing and presenting solar solutions to households and businesses
  • The role required me to nurture relationships with businesses, community groups, and government bodies
  • This role facilitated an understanding of system design, industry structure, and solar sales strategy
  • I concluded this role when I was offered a position with Instyle Solar, the market leaders.
  • Generated solar energy customer leads to develop new accounts.
  • Gathered information from prospective customers to identify solar energy needs.
  • Produced quotes, proposals and contracts as part of sales process.
  • Prepared or reviewed detailed design drawings, specifications or lists related to solar installations.
  • Maintained currency on changing industry conditions and product advancements through training workshops and conferences.
  • Demonstrated respect, friendliness and willingness to help wherever needed.
  • Carried out day-day-day duties accurately and efficiently.

Business Development Manager

Accountancy Insurance - Canada
01.2016 - 01.2017
  • Secured eighty accounting firms, reaching extremely ambitious targets for a new market and country Achieved a detailed understanding of the Canadian tax system and associated implications for accounting firms’ business operations Established a comprehensive accounting industry partner network Presented to a multitude of discussions groups, conferences and events Developed marketing material and promotion for industry publications Trained relevant Account Managers and associated support staff Achieved market penetration within 12-months of operations beginning
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Performed research to uncover potential target areas, markets and industries.
  • Represented company and promoted products at conferences and trade association meetings.
  • Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
  • Generated new business with marketing initiatives and strategic plans.
  • Created reports and presentations detailing business development activities.
  • Collaborated with sales and marketing departments to support business objectives and client acquisition.
  • Identified key products, services and customers and used data to devise innovative sales and marketing plans enabling dramatic growth.
  • Developed and implemented favorable pricing structures balancing firm objectives against customer targets.
  • Scheduled promotional activities in accordance with available inventory and staff resources.
  • Compiled product, market and customer data to generate informed sales and profit projections.

Business Development Manager & Account Manager

Accountancy Insurance
02.2009 - 01.2016
  • My role was to strategically manage the expansion and development of Accountancy
  • Insurance business operations in Queensland and Northern NSW while maintaining a personal client base of over one hundred accounting firms
  • I was responsible for managing and implementing the business procurement strategy for Audit Shield in combination with a full-time account management role (not managed by anyone else in the company prior or since, due to the extensive expertise and time-management required to perform these roles in combination)
  • Achievements: Exceeded target each year for new business acquisition Exceeded 99% client retention rate as Account Manager Represented Audit Shield at industry events, presenting on the topic of tax audit and ATO strategy, along with product focused information (tax investigation
  • Page 3 of 4
  • Cameron McLary insurance) Trained majority of Account Managers who would subsequently be placed in the other Australian and New Zealand offices Consistently generated leads from industry events, discussion group participation, and referrals Provided exceptional Account Management (typically the more complicated clients in our overall client base) Assisted with marketing and content generation for a variety of advertising/publications Developed a detailed knowledge of the insurance industry, regulatory bodies, trends, and growth opportunities Preparation of reports for management Training the majority of new Account Managers for Australian and New Zealand offices Contributed to the overall growth of Audit Shield, achieving a total client base of over 2000 firms across Australia and New Zealand by departure
  • In 2016 I accepted responsibility to strategically manage the establishment of
  • Accountancy Insurance operations in Canada
  • My role for 12-months was to implement the business development and marketing strategy in order to build the initial client base
  • Operating with support from Head Office in Sydney, my focus was to establish an industry presence, develop sources for lead generation, arrange conference participation, train staff, and establish our reputation in a market previously unaware of our offering
  • We secured 80 Accounting Firms as clients in that first year, an extremely impressive outcome, with numerous challenges.

Business Development Manager

Mint Finance
01.2006 - 01.2009
  • The core of this role was to develop and implement strategies for the generation of new business and operate as main client contact for our client base
  • I re-designed many aspects of this business - streamlining loan processing methods, developing business alliances, establishing referral agreements, and subsequently managing the advice and loan settlement process
  • My role was to both manage external contacts, while ensuring client management was maintained to the highest standards
  • I also managed my own client base as part of this role, specialising in investment finance and portfolio structuring.
  • Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
  • Represented company and promoted products at conferences and trade association meetings.
  • Collaborated with company departments to develop new strategies to capitalize on emerging customer and market trends.
  • Capitalized on industry and marketplace trends to strategize marketing solutions and enhance business operations.

Investor Finance - Business Development Manager

01.2001 - 01.2006
  • Operating in the capacity of national Business Development Manager I was responsible for training all new brokers, assisting with the development of alliances and referral relationships for each of their businesses, and providing advise on more complicated lending scenarios
  • In 2001 we started with four employees and quickly grew Investor Finance to over 20 offices, and more than 40 staff
  • I was responsible for managing the performance and success of each of the brokers, while maintaining my own client base and referral networks, achieving loan volumes exceeding $2mill per month in my name, and achieving overall targets for the company as a whole.

Education

Bachelor of Commerce - Major in Banking & Finance

University of Queensland
12.2001

Bachelor of Business Management - Majors in Marketing & Organisational Behavior

University of Queensland
12.2001

Skills

  • Highlights of Expertise:
  • Exceptional communication ability
  • High level business acumen
  • Extensive knowledge of solar design and sales
  • Experience in property investment strategy
  • Experienced in property portfolio structuring and finance
  • Advanced negotiation skills
  • Experienced in complex business development
  • High level expertise in account management
  • Exceptional results demonstrated in B2C and B2C consultative sales
  • Experienced in presenting to groups
  • Able to work autonomously, very driven and self-motivated
  • High level attention to detail
  • Utility bill analysis

Affiliations

Specialist Knowledge: Lending

PS146 Tier 1 - Insurance

Specialist Knowledge: Managed Investments

Specialist Knowledge: Derivatives

Personal Information

Title:

Work History

MM-YYYY,MM-YYYY

Education

MM-YYYY,MM-YYYY

Interests

Rock Fishing

Timeline

Energy Consultant

Helcro Solar
07.2024 - 12.2024

Consutant

Adapt Energy
01.2024 - 06.2024

Senior Energy Consultant

NDF Group
04.2023 - 12.2023

Solar Energy Consultant

Arkana Energy Group
01.2022 - 04.2023

Solar Consultant

Instyle Solar
09.2018 - 12.2021

Sales Consultant

Solahart
02.2018 - 08.2018

Business Development Manager

Accountancy Insurance - Canada
01.2016 - 01.2017

Business Development Manager & Account Manager

Accountancy Insurance
02.2009 - 01.2016

Business Development Manager

Mint Finance
01.2006 - 01.2009

Investor Finance - Business Development Manager

01.2001 - 01.2006

Bachelor of Business Management - Majors in Marketing & Organisational Behavior

University of Queensland

Bachelor of Commerce - Major in Banking & Finance

University of Queensland
Cameron McLary