Campbell Carson
Brunswick,VIC
Summary
With 20 years of experience as a Chartered Accountant and Financial Controller, I began my career at Pitcher Partners, where I developed a strong foundation in financial management and strategic planning. Over the past five years, I have leveraged my commercial acumen and analytical expertise as the Commercial Analyst at Collingwood Football Club. In my current role as Data Insight Lead, I oversee commercial data analytics, providing actionable insights that drive business decisions and enhance operational efficiency.
Overview
25
25
years of professional experience
Work History
Data Insight Lead
Collingwood Football Club
06.2019 - Current
- Key contributor to the establishment of the Data & Technology Team.
- PowerBI and Tableau champion within the Data and Technology Team.
- Designed and created PowerBI dashboards to analyse attendance and TV ratings for AFL and AFLW.
- Business partner to Membership, marketing & product and the Commercial Partnership and Commercial Sales Teams
- Champion of the Customer Relationship Management System (SportsRM) and the ERP system (Microsoft Dynamics AX)
- Data analytics to inform key stakeholders and executives for cost control initiatives and evaluation of new investments opportunities
- System improvements – process automation and dashboard reporting.
Financial Controller
Koko Black
04.2018 - 06.2019
- Overseeing a finance team of two including a management accountant and accounts payable
- Responsible for the day to day finance function of the business including the management and forecasting of cashflow and accounts payable
- Management of corporate and wholesale receivables
- End to end control of the month end process
- Ensuring the dissemination of financial information to all departments including the effective communication of financial information to non-financial department leaders
- Analysis of retail performance by store and investigation of variances.
Financial Controller
Clamms Seafood
09.2016 - 04.2018
- Overseeing a finance team of four
- Responsible for the day to day finance function of the business including the management of receivables, payables, cash management and the month end process
- Ensuring the dissemination and effective communication of financial information to all department leaders
- Creating and maintaining a 3-Way model incorporating the profit and loss, balance sheet and cashflow
- Responsible for the quarterly reporting of financial information to financiers
- Responsible for the monitoring of banking covenants
- Developed stocktake procedures to be followed each quarter for frozen and fresh product including multiple locations
- Review of the annual insurance program to ensure all policies are sufficient and appropriate
- Responsible for tax compliance and planning including the preparation of the annual FBT return, monthly and quarterly BAS, annual income tax returns and state related employment taxes
- Preparation of the annual financial statements for each entity within the group
- Liaising with external advisors including accountants, solicitors, financiers and insurance brokers
- Liaising with key stakeholders, owners, financiers, suppliers, debtors.
Chief Financial Officer
PSG Facility Services
02.2016 - 08.2016
- Overseeing a finance team of three including one qualified accountant
- Responsible for the day to day finance function of the business
- Creating and maintaining a 3-Way model for both the Australian and PNG operations
- Review the implementation of the cloud based accounting software Xero to ensure completeness
- Development of Key Performance Indicators for each departmental leader
- Commenced discussions with Westpac regarding the establishment of new banking arrangements to support future growth plans
Financial Controller
The Bean Alliance
03.2011 - 02.2016
- Responsible for the design and implementation of a new ERP System – Microsoft Dynamics Great Plains. This encompassed BOM, sales, inventory, purchasing and financial reporting
- Assisted with the acquisition and integration of a cakes and biscuit business, including the review of all legal documents ie sale of business agreements
- Responsible for the day to day operations of the groups finances including daily cashflow management, reporting and forecasting
- Responsible for tax compliance and planning including the preparation of the annual FBT return, monthly and quarterly BAS, annual income tax returns and state related employment taxes
- Preparation of the annual financial statements for each entity within the group
- Preparation of the quarterly financial statements and reporting to financiers in accordance with relevant banking covenants
- Co-ordinated the negotiation of a new Letter of Offer with the current bank financiers
- Preparation of detailed 3-Way model (balance sheet, profit and loss and cashflow) forecasts for provision to the current financier
- Liaising with external advisors including accountants, solicitors, financiers and insurance brokers
- Supervision of four accounting staff as well as the direct financial report for staff from subsidiary companies
- Return to work co-ordinator
- Responsible for all group company secretarial matters and business name registrations.
Manager - Business Services
GMK Partners Pty Ltd
10.2006 - 03.2011
- Primary contact for clients in relation to accounting and taxation issues
- Liaising with senior management of clients, ATO, legal advisors and partners to ensure all stakeholders are informed of all relevant information on compliance and non-compliance assignments
- Provision of strategic accounting and taxation advice
- Preparation of financial statements for SMEs in accordance with relevant accounting standards
- Preparation of consolidated financial statements and consolidated income tax reconciliations
- Supervision of accounting staff and review of their work
- Preparation of budgets for all major assignments including variance analysis and reporting to engagement directors regarding job progress and client activity
- Responsible for the preparation of the GMK Way (The firm wide standard documents for the preparation of compliance files.)
- Held the position of Chair Controller of Sapphire Team for 12 months from 1 July 2008 to June 2009 (11 staff members) and again from 1 July 2010 to March 2011 (9 staff members)
- Reporting to team director on a regular basis regarding team KPIs
- Awarded Employee of the Year 2008.
Group Financial Accountant
John Holland Group Pty Ltd
01.2005 - 10.2006
Accountant - Supervisor
Pitcher Partners Accountants, Auditors and Advisors
04.1999 - 12.2004
Education
Graduate Certificate in Analytics - Data Analytics
RMIT University
Melbourne, VIC12.2020
Professional Year Program -
Institute of Chartered Accountants Australia And New Zealand
Institute Of Chartered Accountants12.2002
Bachelor of Commerce/ Bachelor of Arts - Accounting And Finance Politics And Philosophy
University of Melbourne
Melbourne, VIC12.1998
Skills
- Microsoft PowerBI
- Tableau
- Advanced Excel
- Microsoft Word
- Microsoft Dynamics AX
- NetSuite ERP
Significantcareerachievements
- Project lead on the ERP and CRM systems upgrade at Collingwood Football Club.
- Data warehouse mapping documentation for systems improvement and data analytics across departments.
- Designed and created weekly attendance and TV rating PowerBI dashboard reports for ELT and commercial team.
- Implemented a daily sales report from Tableau for the membership team.
- Preparation of annual budgets.
- Reporting of monthly actual results to budget and prior periods with commentary.
- Created a 3-Way model linking profit and loss, balance sheet and cashflow at Collingwood Football Club, Bean Alliance, Clamms Seafood and PSG Facility Services.
- Represented Clamms Seafood at the Inquiry and Advisory Committee hearing submission from local business regarding the impact of the West gate Tunnel Project.
- Implementation of a new ERP System for the Bean Alliance including a full bill of material, debtor, creditor and perpetual inventory system.
- Assisted in the acquisition of a new manufacturing business.
- Awarded Employee of the Year at GMK Partners Pty Ltd 2008 (formerly GMK Centric Pty Ltd).
- Member of the GMK restructure committee during 2008.
Additionalskillsandtraining - Computerskills
- Microsoft PowerBI
- Tableau
- Microsoft Dynamics AX
- CRM – SportsRM
- NetSuite ERP
- Xero cloud-based ERP
- Microsoft Dynamics Great Plains
- Advanced Excel
- Microsoft Word
- MYOB
Telephone - Mobile
0413 089 823
Professionalmemberships
Institute of Chartered Accountant Australia and New Zealand, 12/01/02
Hobbies and Interests
- Sport including football, running, cycling, golf and swimming.
- Cooking, sourdough baking
Timeline
Data Insight Lead
Collingwood Football Club
06.2019 - Current
Financial Controller
Koko Black
04.2018 - 06.2019
Financial Controller
Clamms Seafood
09.2016 - 04.2018
Chief Financial Officer
PSG Facility Services
02.2016 - 08.2016
Financial Controller
The Bean Alliance
03.2011 - 02.2016
Manager - Business Services
GMK Partners Pty Ltd
10.2006 - 03.2011
Group Financial Accountant
John Holland Group Pty Ltd
01.2005 - 10.2006
Accountant - Supervisor
Pitcher Partners Accountants, Auditors and Advisors
04.1999 - 12.2004
Graduate Certificate in Analytics - Data Analytics
RMIT University
Professional Year Program -
Institute of Chartered Accountants Australia And New Zealand
Bachelor of Commerce/ Bachelor of Arts - Accounting And Finance Politics And Philosophy
University of Melbourne
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