Chantel Crossman
Kingswood,SA
Summary
Dynamic leader with a proven track record with tertiary and major events sectors in partnership development, sponsorship activation and stakeholder engagement. Expert in forming innovative revenue generation initiatives and sourcing profitable collaborations that enhance brand visibility. Adept at strategic planning and governance, effective communication, driving impactful outcomes to deliver organisation strategies and community transformation.
Overview
12
12
years of professional experience
Work History
Director, Education Partnerships
Flinders University
Adelaide, SA
12.2023 - 09.2025
- Develop and manage the Universities major partnerships portfolio on behalf of the Vice Chancellor
- Activating the sponsorship across multiple Colleges, portfolios and teams internally and externally and managing formal governance process
- Identify commercial outcomes for the University and its partners through introduction of new curriculum, returning income to both parties
- Source new and profitable partnerships with industry to raise the profile of Flinders, and ultimately influence and translate in to student recruitment strategies.
Manager, Stakeholder Engagement
University of Tasmania (Wicking Institute of Dementia)
Hobart, TAS
06.2018 - 10.2019
- Identify, build, and maintain networks with industry partners for commercial and revenue-raising purposes.
- Political lobbying, policy research, and engagement with state and federal political representatives.
- General management of Wicking's digital channels and oversight of MOOC alumni, a global database of 350,000.
- Develop, deliver, and analyze a series of strategic global campaigns to grow enrollment of the Wicking Dementia Research and Education Centre’s online dementia courses, leading to pathways into award courses and donations.
- Develop a strategic media plan and coordinate all media announcements and releases
Partnership Marketing Specialist
Self Employed
Hobart, TAS
01.2014 - 06.2018
- Provided consultation services to source sponsors and partnerships on behalf of major events with the aim of transforming communities.
Past projects:
Dark Mofo 2018, 2017, 2016
Taste of Tasmania 2017, 2016 & 2015
The Royal Hobart Show 2016
Hobart Carols by Candlelight 2015 & 2016
Myer Christmas Pageant 2015 & 2016
Development and Partnership Manager
Ten Days on the Island
Hobart, TAS
10.2014 - 12.2017
- Develop existing and new corporate partnerships; grow the philanthropic giving programs; increase capacity and avenues for revenue generation and secure financial support to facilitate the delivery of the festival. As head of the Development team, I was responsible for planning, implementing, and delivering the Development strategies and activities.
• Managing comprehensive budgets for Development activities.
• Maintaining and developing relationships with sponsors, private philanthropists, federal, state and local government
Development and Partnership Manager
The Friends School
Hobart, TAS
12.2014 - 08.2017
- Responsible for managing all fundraising including capital campaigns, community relations, friend-raising, and bequests development on behalf of the School.
- Leading Alumni relations and a calendar of engagement of year group reunions of Old Scholars across Australia and China, in addition to a range of community relations activities and capital fundraising campaigns to aid the development of additional School infrastructure.
- Representing school in Community and delivering outreach efforts to increase awareness of school locally and internationally
Education
Masters - Marketing
University of South Australia
Adelaide, SA12-2008
Bachelor - Economics
University of Adelaide
Adelaide, SA12-2000
Skills
- Partnership development
- Stakeholder engagement
- Strategy design and delivery
- Commercially astute
- Revenue generation and innovation
- Effective, clear and transparent communication
- Project and contract governance
- Strategic planning
- Collaborative team operator
Timeline
Director, Education Partnerships
Flinders University
12.2023 - 09.2025
Manager, Stakeholder Engagement
University of Tasmania (Wicking Institute of Dementia)
06.2018 - 10.2019
Development and Partnership Manager
The Friends School
12.2014 - 08.2017
Development and Partnership Manager
Ten Days on the Island
10.2014 - 12.2017
Partnership Marketing Specialist
Self Employed
01.2014 - 06.2018
Masters - Marketing
University of South Australia
Bachelor - Economics
University of Adelaide