Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Charles Munyi

Adelaide,SA

Summary

Organized and dependable contributor with more than 8 years of experience delivering impactful content and messaging solutions to support mid-market and Fortune 1000 companies' personal finance niches. Senior-level creative in content development, marketing strategy, digital marketing, marketing operations, social media, and brand management with a strong record of accomplishment in transforming business goals into gains that power profitability.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Business and Financial News Writer

InvestorPlace
09.2021 - Current
  • Wrote, fact-checked and edited more than 20,000 words worth of written content per month.
  • Increased publication's editorial and publishing output by 20% through evergreen, news, and newsletter content on data-driven topics
  • Collaborated with team members on topic ideation to determine key buyer personas and goals.
  • Prepared, rewrote, and edited pieces to improve readability and impact
  • Collaborated with editors and graphic designers to develop content schedules and plan workflows
  • Adhered to Associated Press and internal style guidelines, educating staff on standards
  • Proofread, edited and evaluated final copy to verify content aligned with established guidelines

Contributing Writer

Benzinga
01.2020 - 07.2021
  • Wrote more than 300 high ranking pieces on subjects such as personal finance, investing, insurance, wealth management, and personal development.
  • Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
  • Conducted interviews with subject matter experts to generate topics.
  • Created briefs, features and general content articles.
  • Repurposed and optimized existing content for use in different mediums.
  • Researched and wrote original content for case studies, emails, and newsletters.

Freelance Content Writer

Various Online Clients
02.2014 - 12.2019
  • Ghostwrote more than 5,000 articles for different clients and agencies in beauty, finance, technology, real estate, insurance, health, fitness, pet, home, gardening, and nutrition industries.
  • Ensured that material developed was factually and technically accurate, as well as interesting and engaging
  • Coordinated with marketing and design teams to illustrate articles and develop graphics.
  • Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
  • Edited and proofread content to confirm proper grammar, quality, and consistency with AP style.
  • Conducted interviews with subject matter experts to generate topics.

Education

BBA - Good With Words: Writing And Editing

University of Michigan
Michigan
2020

Bachelor of Science - Electrical Engineering

Multimedia University of Kenya
Kenya
2018

Skills

  • Search Engine Optimization (SEO) writing
  • Strong Technical Writer
  • Researching News and Stories
  • Story development
  • AP style expert
  • News writing
  • WordPress & SEO
  • Ms Office and Google Suite

Certification

Advertising, Marketing, and Sales Writing (Online Course) ABCs of English Grammar (Online Course) English Composition (Online Course) Copywriting Persuasive Writing Business Writing Skills (Online Course)

Timeline

Business and Financial News Writer

InvestorPlace
09.2021 - Current

Contributing Writer

Benzinga
01.2020 - 07.2021

Freelance Content Writer

Various Online Clients
02.2014 - 12.2019

BBA - Good With Words: Writing And Editing

University of Michigan

Bachelor of Science - Electrical Engineering

Multimedia University of Kenya

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Charles Munyi