Chloe Lloyd

· Preparing the shopping centre's annual marketing budget and strategic marketing plan.

· Manage the marketing income and expenditures.

· I report on retailer sales, centre traffic, PR, and marketing activities.

· Managing and implementing a calendar of marketing activities for the centres.

· I manage the Instagram and Facebook social media accounts for Sunnybank Hills Shoppingtown (@sbhshoppingtown).

· Driving community engagement across the centre.

· Building relationships, providing retailer support, and ensuring that opportunities were fully explored.

· Maintaining the centre's branding and positioning relevant to the trade areas and markets.

· Preparing the shopping centre's annual marketing budget and strategic marketing plan.

· Manage the marketing income and expenditures.

· I report on retailer sales, centre traffic, PR, and marketing activities.

· Managing and implementing a calendar of marketing activities for the centres.

· I manage the Instagram and Facebook social media accounts for Aspley Hypermarket (@aspleyhypermarket).

· Driving community engagement across the centre.

· Building relationships, providing retailer support, and ensuring that opportunities were fully explored.

· Maintaining the centre's branding and positioning relevant to the trade areas and markets.

· Identification, negotiation, and closing of all business deals.

· Digital strategy built through content marketing and Style Magazines' advertising mediums.

· Partner/sponsorships with agencies and national large-format retail groups to create digital strategies using SEO, Style Magazines' advertising platforms, and user-generated content.

· Creative concept ideation for entire campaigns and strategies, including video, magazines, photoshoots, activations, editorial pieces, display ads, native articles, social media, and co-branded events.

· Ideate, produce, and execute innovative campaigns that challenge the status quo while incorporating an omnichannel marketing strategy.

· Identify and fulfil specific customer needs.

· I assist with the editorial direction for Style Media's website and monthly publication.

· I develop initiatives and strategies to best serve my company and the client.

· Preparing quotes and proposals on various software platforms (Adobe, Canva and Microsoft)

· Acquisition, implementation, and account management of new businesses

· Pitches, proposals, and stakeholder management.

· Briefing external agencies to support the best of my inherent company.

· Researching business opportunities and their associated viable commercial/income streams.

· Conceptualisation, implementation, and monitoring of digital campaigns, as well as the use of key metrics and KPIs to measure each campaign's success.

• Project managing creative campaigns across print and digital mediums. Inclusive of pre-production, production and campaign rollout.
• Production management – timeline planning, workflow management, quality control and deadline execution.
• Account management includes managing existing and new client relationships for long-term success.
• Project managing client campaigns and schedule of tasks and deadlines to ensure completion of this work whilst managing new business.
• Responsible for satisfying clients with a high level of service and responding promptly to deliver a positive customer experience consistently.
• Proven track record in sales. KPI-driven with the ability to focus on the result. A clear understanding of achieving both company and client goals/targets.
• Prepares reports by collecting, analysing, and summarising sales data.
• Ability to establish strong working relationships and work with others to achieve team goals.
• Exceptional communication skills across all mediums, both verbal and written.
• Ability to plan and prioritise effectively and efficiently depending on daily tasks and
deadlines.
• Researches competition in the marketplace by identifying and evaluating
characteristics, market share, pricing, and advertising; maintaining research
databases.
• Plans meetings, identifying, assembling, and coordinating requirements; establishing
contacts, and developing schedules.
• Develop new business opportunities with local and national businesses through
proactive selling.
• Educate clients on marketing strategies and advertising solutions to achieve their
business goals in partnership with Style Magazines.
• Strategic development, initiation and execution of proposals/campaigns.
• Identifies opportunities for expansion/extension of campaigns for digital and print
presence and manage projects to implement agreed outcomes.

• Planned and executed internal and external marketing events.
• Boosted brand awareness with target customer demographics with social, print, and email campaigns.
• Created engaging brochures and flyers to use for promotional materials and distribution.
• Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
• Answered general marketing department inquiries by email, phone, and mail.
• Collaborated with cross-functional teams to establish successful execution of projects and campaigns.
• Developed and executed marketing plans for trade shows and other events to increase brand awareness.
• Used online and offline marketing to generate leads, increase visibility and drive sales growth.
• Managed relationships with external vendors and contractors to acquire mutually benefiting contracts and successful project delivery.
• Researched, monitored and analyzed market trends, customer insights and competitors to avail of resources and exercise strategic decisions.
• Tracked and reported on marketing campaign responses.
• Managed workflow between staff, coordinating documents and creative material distribution.
• Developed and tracked performance indicators to measure results of marketing campaigns.

• Greeted clients, showed apartments, and prepared leases.
• Verified tenant incomes and other information before accepting lease applications.
• Assisted prospective tenants in paperwork completion and other logistics to facilitate smooth move-in processes.
• Responded to messages and inquiries from various parties and used well-developed active listening and open-ended questioning skills to promote quick issue resolution.
• Responded to requests and scheduled appointments for property showings.