Summary
Overview
Work History
Education
Skills
Skills
Training
Timeline
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Chloe Pickering

Wollongong,NSW

Summary

Detail-oriented Marketing professional/Content Creator with extensive knowledge in Adobe, Canva, Social Media and the use of digital marketing platforms. Committed to unique and aesthetically pleasing content with a talent for adapting to changing markets. Successful at posting frequently and using content management systems alongside collaborating closely with clients, managing projects with precision, and ensuring brand identity though marketing projects.

Overview

7
7
years of professional experience

Work History

Freelance Content Creator (Business and Communications)

Myself
01.2024 - Current
  • Collaborated with clients to develop customized content strategies tailored to their business objectives and target audiences.
  • Produced a wide range of written and visual content, including flyers, Instagram posts, Facebook posts, social media updates, and promotional materials, crafted to resonate with specific audiences and drive engagement.
  • Utilized comprehensive research methods to stay informed about industry trends, competitor activities, and audience preferences, integrating relevant findings into content creation processes to maintain relevance and effectiveness.
  • Organized workflows, set realistic timelines, and communicated proactively with clients to ensure project deadlines were consistently met.

Social Media assistant/planner

Juanita Rudman
01.2022 - 12.2022
  • Orchestrated the establishment of various social media accounts, tailoring content calendars to encourage a steady flow of engaging posts.
  • Formulation of distinctive hashtags, templates, and captions that resonated with target audiences across the social platforms.
  • Reviewed analytics and strategies on a weekly basis, leveraging data-driven insights to gauge performance and refine my approach.
  • Identified opportunities and scheduled daily posts promoting company brand, events and special offers.
  • Researched key industry trends and competitive insights to keep messaging relevant to target demographic.
  • Created engaging content to keep social media channels updated and on brand.

Supervisor

Flipout Trampoline Park Enterprises
01.2018 - 01.2022
  • Managed daily operations and ensured smooth functioning of all park activities.
  • Provided exceptional customer service, handling inquiries and resolving issues promptly.
  • Led and motivated a team of staff members, fostering a positive work environment.
  • Implemented and maintained rigorous safety protocols and ensured compliance with regulations.
  • Coordinated events such as birthday parties and corporate gatherings.
  • Managed inventory of equipment and supplies to support operational needs.
  • Proactively solved problems and made decisions under pressure.
  • Conducted training sessions for new employees and provided ongoing development opportunities.

Social Media/Job Assistant

Joy and Me Candles
01.2021 - 12.2021
  • As a key contributor to the creative aspects of the branding initiatives, I played a role in the design and production of labels, ensuring a seamless and visually compelling representation of the products.
  • I assisted in conceptualising and refining label designs, overseeing the printing process, and meticulously preparing the final product for immediate use.
  • In addition to label design, I took charge of crafting distinctive business cards and tags that aligned with the brand identity, contributing to a cohesive and professional presentation of the products.
  • Reviewed and edited documents for accuracy, grammar and clarity.
  • Worked closely with management to provide effective assistance for specific aspects of business operations.

Education

Bachelor of Communication and Media - Marketing and Visual Design

University of Wollongong
11.2024

Skills

  • Digital publishing
  • Content scheduling
  • Influencer Collaboration
  • Social Media Marketing
  • Audience Engagement
  • Client Consultations
  • Content Strategy
  • Website Design
  • Traditional marketing
  • Digital channel management
  • Social media expert
  • Brand Development
  • Social Media Management

Skills

  • Adobe and Canva Suite
  • Team Collaboration
  • Public Relations and Marketing
  • Critical Thinking
  • Exceptional writing abilities
  • Effective Communication skills

Training

  • HLTAID012 Provide First Aid in an education and care setting
  • HLTAID011 Provide First Aid
  • HLTAID010 Provide Basic Emergency Life Support
  • HLTAID009 Provide Cardiopulmonary Resuscitation

Timeline

Freelance Content Creator (Business and Communications)

Myself
01.2024 - Current

Social Media assistant/planner

Juanita Rudman
01.2022 - 12.2022

Social Media/Job Assistant

Joy and Me Candles
01.2021 - 12.2021

Supervisor

Flipout Trampoline Park Enterprises
01.2018 - 01.2022

Bachelor of Communication and Media - Marketing and Visual Design

University of Wollongong
Chloe Pickering