CHRIS CHEN
Sydney,Sydney
Summary
As a creative and self-driven Graphic Designer with nearly 10 years of experience working with global companies, advertising agencies, design studios, and FMCG brands, I provide comprehensive design solutions across both digital and print platforms. My expertise spans logo and branding design, packaging, web and eDM design and development, event and exhibition design, and marketing collateral development. Over the course of my career, I have successfully delivered a wide range of projects for diverse clients. You can view my portfolio and explore more of my work here: https://hellochris1213.myportfolio.com/
Overview
13
13
years of professional experience
Work History
Digital Graphic Designer
Orion Creative
10.2024 - Current
- Expertise in branding and packaging design, delivering creative solutions that strengthen brand identity.
- Skilled in website design and development, including EDM design and production for marketing campaigns.
- Hands-on experience in event and exhibition design, from concept development to execution.
- Proficient in video editing and animation to create engaging multimedia content.
- Strong project management skills, coordinating multiple stakeholders and ensuring timely delivery.
- Proven ability in client relationship management, building trust and delivering solutions aligned with business goals.
Senior Graphic Designer (Contractor)
Healthier Tastier Foods
01.2024 - 06.2024
- Directed and executed marketing design initiatives aligned with promotional strategies, producing collateral including posters, brochures, booklets, flyers, EDMs, social banners, websites, and UI designs.
- Conceptualised and developed visually engaging booth and exhibition designs, effectively capturing brand identity and maximizing audience impact.
- Led end-to-end packaging design projects, from concept to production, ensuring compliance with brand guidelines and food packaging regulations (e.g., Nutrition Information Panels, allergen requirements).
- Applied strong knowledge of printing processes, color systems, and production specifications to deliver high-quality outcomes.
- Collaborated with cross-functional teams and external stakeholders, including sales, marketing, and manufacturers, to ensure seamless project delivery.
- Successfully managed up to seven new product development projects simultaneously, demonstrating strong problem-solving, task prioritisation, and time management skills.
- Spearheaded workflow improvements by implementing in-house processing systems, introducing tools such as Asana and Miro to streamline project management and team collaboration.
Graphic Designer
Sussex Media
10.2021 - 01.2024
- Led the design and execution of diverse digital and print projects, including marketing collateral (posters, banners, EDMs, flyers, brochures), packaging, branding, identity, and web design.
- Collaborated with cross-functional teams—marketing, sales, web developers, and production suppliers—to ensure projects were delivered on time and exceeded client expectations.
- Created innovative social media content and expanded brand presence across platforms such as WordPress, MailChimp, WeChat, Facebook, Twitter, Instagram, and Little Red Book.
- Managed multiple projects simultaneously, consistently meeting tight deadlines while upholding high design standards.
- Designed exhibition and booth event materials, boosting brand visibility and audience engagement.
- Produced animated banners and videos, enhancing marketing campaigns with dynamic multimedia elements.
Senior Graphic Designer
Nexty Pty Ltd.
06.2019 - 06.2021
- Led visual identity initiatives, including brand identification, promotions, and digital marketing design for diverse clients, and designed a wide range of marketing advertisements such as brochures, catalogs, banners, labels, signage, and various visual collateral.
- Executed end-to-end logo and branding design, ensuring cohesive and impactful brand presence.
- Collaborated effectively with third-party teams to co-create packaging print production designs, providing valuable design insights and overseeing the approval process for completed projects.
- Proficiently designed and developed digital media assets, including website design and eDMs, utilising WordPress and MailChimp to manage and maintain up-to-date information on websites.
- Worked closely with account managers, other designers, and stakeholders to brainstorm and deliver innovative solutions, consistently achieving outstanding results while maintaining efficiency.
- Demonstrated the ability to work independently and manage multiple projects simultaneously.
Graphic Designer
Paybang Pty Ltd.
11.2018 - 06.2019
- Design and develop marketing collateral, including posters, flyers, pull-up banners, signage, and brochures, for both online and print production.
- Collaborate with the Marketing team to create banners and H5 pages for e-commerce marketing promotions.
- Develop social media content and visual layouts for platforms such as WeChat, Instagram, Twitter, and Facebook.
- Coordinate marketing campaigns and event execution.
Marketing Designer
MANN+HUMMEL (China) Co., Ltd. Shanghai, China.
03.2013 - 01.2016
- Produce posters, publications, company brochures, newsletters, magazines, marketing advertisements, and invitations for both online and print.
- Shoot and edit various videos for in-house use, including campaigns, outdoor and indoor activities, and exhibitions.
- Participate in and support marketing exhibition activities.
- Handle office administration and warehouse management tasks.
Education
Master of Urban and Regional Planning -
The University of Western Australia
Perth, WA09.2018
Bachelor of Digital Media Design - undefined
Shanghai Sanda University
06.2013
Skills
- Photoshop
- Illustrator
- InDesign
- After effect
- Premiere Pro
- Figma/ Adobe XD
- Wordpress development
- Campaign Monitor
- Visual Studio Code
LANGUAGES
English
Mandarin
Timeline
Digital Graphic Designer
Orion Creative
10.2024 - Current
Senior Graphic Designer (Contractor)
Healthier Tastier Foods
01.2024 - 06.2024
Graphic Designer
Sussex Media
10.2021 - 01.2024
Senior Graphic Designer
Nexty Pty Ltd.
06.2019 - 06.2021
Graphic Designer
Paybang Pty Ltd.
11.2018 - 06.2019
Marketing Designer
MANN+HUMMEL (China) Co., Ltd. Shanghai, China.
03.2013 - 01.2016
Bachelor of Digital Media Design - undefined
Shanghai Sanda University
Master of Urban and Regional Planning -
The University of Western Australia