CHRISTOPHER MCGOVERN

National Events Manager with responsibility for planning and delivery of 100+ national events annually for 44,000+ ACS members. Lead a national team of 8, managing project management, stakeholder engagement, budgets, governance, reporting, risk management, and operational delivery across conferences, forums, roadshows, webinars, hybrid events, and national activations to achieve strong organisational outcomes.

· Built strong stakeholder engagement across Board Directors, executive leadership, sponsors, suppliers, venues, government representatives, and internal teams to support successful delivery, activation, and event outcomes.

· Led the national ACS Digital Pulse roadshow, supporting a report that achieved 1M+ downloads.

· Increased national event attendance by 9% year-on-year, webinar registrations by 6.3%, and webinar attendance by 4%.

· Delivered the annual ADMA Conference to a sell-out result, with a further 5% increase in attendance.

· Produced project plans, briefing papers, risk assessments, run sheets, post-event evaluations, and executive reporting to support governance, informed decision-making, and continuous improvement.

· Brought additional creative production expertise from live events, television, fashion, and large-scale public activations.

Senior Event Stylist with experience delivering large-scale external events, editorial photo shoots, and creative activations. Applied project management, stakeholder engagement, governance, reporting, and risk management to support effective delivery, compliance, audience experience, and strong event outcomes.

· Delivered large-scale events and editorial shoots for industry magazines, combining creative direction, project management, and operational delivery to achieve strong brand and audience outcomes.

· Supported the Head of Design with training, reporting, research, and planning activities to strengthen team capability, governance, and continuous improvement.

· Managed stakeholder engagement with clients, suppliers, and external partners to ensure clear communication, effective issue management, and successful delivery against agreed objectives.

· Collaborated with production and marketing teams to deliver activations aligned to project objectives, timelines, governance requirements, and measurable outcomes.

· Oversaw logistics from bump-in to bump-out, coordinating schedules, suppliers, resources, and on-site delivery while identifying and managing operational risks.

· Produced monthly reporting and post-event analysis to support evaluation, informed decision-making, risk review, and continuous improvement.

• Executed in-store monthly marketing campaigns across diverse channels, strengthening brand presence.
• Facilitated product and seasonal launches, promoting existing products to maximise visibility.
• Scheduled and planned look book, campaign, and social media photo shoots in alignment with the overall marketing strategy.
• Assisted in drafting marketing communications, including EDMs and sales collateral to enhance outreach.
• Engaged directly with directors to create promotional and visual merchandising calendars, ensuring consistency.
• Developed insightful campaign reports and performed in-depth analyses of sales data.
• Managed an off-site photo studio while overseeing client expectations to maintain high-quality standards.
• Monitored and maintained the sectional and marketing budget to ensure fiscal responsibility.