Christopher Richard Tasker
Goonellabah,Australia
Summary
Results-driven management professional with proven ability to lead teams to success. Strong focus on team collaboration, operational efficiency, and achieving measurable outcomes. Adept at strategic planning, process improvement, and fostering culture of accountability and excellence. Known for adaptability and consistently meeting changing organizational needs.
Overview
37
37
years of professional experience
Work History
Executive Materials Handling Specialist
Sitecraft Materials Handling
01.2016 - Current
- Company Overview: Sitecraft Materials Handling is an Australian based company specialising in materials handling based solutions across all industry sectors, enabled and supported by their inhouse manufacturing division
- Responsible for market research, identification of key strategic market growth opportunities and establishing and maintaining relationships with external stakeholders.
- Key National Account Management: eg Bunnings, CAT, Volvo Australia and Aust Post
- Delegation, training and supervision of staff, enabling successful delivery of key strategic and operational goals
- Training clients/vendors in product usage, complying at all times with safe work legislation
- Representation of Sitecraft at International & National Trade events, corporate and government client meetings
- My team has seen a 30% growth in revenue annually in 23/24.
- Exceeded performance targets consistently through a proactive approach towards problem-solving, attention to detail, and effective time management skills.
- Coordinated cross-functional teams for seamless execution of complex handling projects, resulting in successful completion within deadline constraints.
Australian Manager
Simpro Handling
01.2014 - 01.2016
- Company Overview: Simpro Handling is an Auckland, New Zealand based organisation that designs, manufactures and distributes intelligent materials handling solutions globally since 1986
- A 29% strategic increase in Simpro’s distribution network in Australasia
- Management, training and development of sales agents both Nationally and Internationally
- Assisting with Simpro’s expansion strategies international markets including North America market
- Achieved first year financial growth of approximately 33%, since then year on year financial growth while maintaining my personal ethical and moral stands
- In conjunction with the Senior Management team, setting, maintaining and reviewing company budget, COGS and Sales budgets for all regions under my purview
- Travelled and represented Simpro throughout Asia and North America
- Account Management of Key National accounts that include some of Australia’s and Europe’s largest organisations
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
National Sales, Marketing & Finance Manager
Wrightway Products
01.2010 - 01.2014
- Company Overview: Wrightway Products is an Engineering business that is a leader and innovator in the Facilities Services, Materials Handling and Waste and Recycling Industries in Australia and the South Pacific
- Established, developed and maintained a National and International Customer and Distribution Network
- Account Management of International and National Sales, Tenders, Estimating and Contract negotiations
- Successfully developed new business opportunities, products and innovative customer solutions
- Account Management and Contract Negotiations with “Top 100 Companies” including Coles, Woolworths, BHP, BMA and Rio Tinto
- Financial Management ensuring KPI’s are obtained/surpassed, corporate sustainability and maintaining cash flows
- Leading, training and mentoring of sales team, distribution networks
- Project Management, Human Recourses Management and Change Management
- Mentored junior staff, fostering professional development and strong team dynamics.
State Sales & Marketing Manager
East West
01.2008 - 01.2010
- Company Overview: East West is one of Queensland’s largest insurance brokerage firms situated in Brisbane
- Developed strategic and operational business and marketing plan along with marketing material, including web marketing, which has identified our Unique Selling Position (USP) and our Points of Difference (PoD)
- Built a data bank of potential internal and external stakeholders and implemented a “7 touch” program, which yielded an increase in win ratio
- Strategically increased the company’s market share and presences by building and maintaining a referrer database of key external stakeholders, brand awareness and customer service
- Developed and negotiated new contracts with new clients
- Identified and developed new products for the firm’s strategic expansion plans
- Developed and nurtured sales and marketing teams and their channels
- Developed strategic and operational sales & marketing plans
Regional Sales and Marketing Manager
Baptist Community Services
01.2006 - 01.2008
- Company Overview: Baptist Community Services is the third largest organisation in their sector, with greater than 3000 staff & an operational budget of 450 million dollars annually
- Managed marketing and sales team with a strong strategic customer focus while exceeding KPI’s by 9%
- Focused on Operational Management, delivery and objectives
- Event Coordination including corporate events, regional events/trade shows and PR coordination
- Developed the strategic and operational marketing plan for Northern NSW which projected a growth of 11.5% in income
- Subsequently, wholly implemented in the national plan without change
- Change management implementing new processes and procedures
- Increased the sales of Bonds and Units thereby amplified ROI by 48% & 60 % respectively for the organisation through targeted marketing campaigns
- Reduced empty villas by 80% through constructing and maintaining a network register and contact system of 26 fundamental key external stakeholders
- Negotiated and prepared contracts for independent living units, ensuring adherence to legislative requirements
- Increased company’s market presence to be provider of choice by continually updating Marketing research, branding and customer services
- Developed and nurtured sales and marketing channels
- HR, trained, mentored and supervised administration, finance, operational and sales and marketing staffs
Operational and Finance Manager
Fresh n Fancy
01.2003 - 01.2006
- Company Overview: Fresh n Fancy is a hydroponic wholesale, orchard and small crops business, supplying fresh produce to clients across the Northern Rivers
- Project management of farms operations including construction of multiple dams on site, irrigation systems and hydroponic infrastructure
- Developed and implemented machinery maintenance programmes and schedules
- Briefed, Engaged, Coordinated and liaised with trades personal
- Human resource management
- Responsible for safe usage of chemicals, insecticides and fertilisers
- Financial management
- Ensured adherence to Occupational Health and Safety legislation
- Championed our company as a role model for sustainability best practices and being a good corporate citizen
- Fresh n Fancy is a hydroponic wholesale, orchard and small crops business, supplying fresh produce to clients across the Northern Rivers
Manager Director
Natural Buzz Honey
01.1988 - 01.2006
- Company Overview: A gourmet honey firm encompassing primary production, product research and development and marketing of unique boutique style products for the Australian market
- Developed business sectors and opportunities, direct selling experience in B2B, B2C and wholesale, stock control and logistics management
- Financial & budgetary management, maintaining business and accounting records to comply with Australian Accounting Standards
- Crop forecasting
- Inspection, analysis and management of pests and disease affecting beekeeping operations and honey production
- Researched and Developed new products i.e
- Skin care line, which value added 19% to operational income
- Project Management, engaging contractors ensuring works were satisfactorily completed on time and on budget
- Ensure adherence to OH & S legislation, including undertaking risk management analysis
- Supervision of staff including performance reviews and professional development
- Manufacture of all beekeeping supplies
- A gourmet honey firm encompassing primary production, product research and development and marketing of unique boutique style products for the Australian market
Education
Diploma - Project Management
Plenty Training
01.2014
Bachelor of Business - Accounting & Marketing
Southern Cross University
01.2006
Certificate I - Information Technology
North Coast TAFE
01.2002
Statement of Attainment - National Engineering TP
North Coast TAFE
01.1996
Skills
- Marketing & Sales
- Business Management
- Business Development
- Financial Management
- Contract Negotiations
- Project/Brand Management
- Senior Management
- Operational Manager
- HR; training & managing staff
- Material handling expertise
References
Excellent references supplied on request.
Hobbies and Interests
- Fishing: sea, beach and estuary
- Camping: with family
- Travel: overseas and domestic
- Beekeeping
Training
- Currently undertaking Cert IV in Outdoor Recreation
- Apply First Aid – HLTFA311A, Current
- BCS Leadership Development Program
- O H & S Manual Handling Training
- O H & S Fire Modules 1, 2, 3 and 4
Sector experience
- Manufacturing & Mining
- Aged Care/not-for-profit
- Wholesale, Retail
- Property Development
- Engineering & Waste
- Government
- Construction
- Insurance
- Agriculture
Timeline
Executive Materials Handling Specialist
Sitecraft Materials Handling
01.2016 - Current
Australian Manager
Simpro Handling
01.2014 - 01.2016
National Sales, Marketing & Finance Manager
Wrightway Products
01.2010 - 01.2014
State Sales & Marketing Manager
East West
01.2008 - 01.2010
Regional Sales and Marketing Manager
Baptist Community Services
01.2006 - 01.2008
Operational and Finance Manager
Fresh n Fancy
01.2003 - 01.2006
Manager Director
Natural Buzz Honey
01.1988 - 01.2006
Certificate I - Information Technology
North Coast TAFE
Statement of Attainment - National Engineering TP
North Coast TAFE
Diploma - Project Management
Plenty Training
Bachelor of Business - Accounting & Marketing
Southern Cross University
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