Dynamic and results-driven marketing and artist management professional with over 4 years of experience in the music industry, combined with a strong academic background in business and finance. Holding a Bachelor’s degree in Commerce (Information Systems & Finance), I bring a unique blend of creative expertise and corporate acumen. Skilled in strategic marketing, talent management, and campaign development, with a proven track record of driving brand growth and building successful artist relationships. Experienced in digital marketing, social media management, and contract negotiations, having collaborated with top-tier artists like Drake, NBA YoungBoy, and Trippie Redd. Adept at navigating both the fast-paced, creative demands of the music industry and the structured, results-oriented environment of corporate workplaces. Passionate about leveraging industry trends, business strategy, and creative vision to drive success in dynamic and evolving industries.