Summary
Overview
Work History
Education
Skills
Charity work
Personal Information
References
Timeline
Generic

Courtney Bebriss

East Brisbane,Australia

Summary

With hands-on experience in market research, customer discovery, and building scalable business models, I specialize in optimizing customer acquisition strategies and driving product-market fit. Having developed two startups, including Gloss Guide, I bring a deep understanding of user validation, MVP development, and market alignment. I aim to deliver measurable results and scalable growth for fast-paced startups in competitive markets.

Overview

4
4
years of professional experience

Work History

CEO and Co-Founder

Gloss Guide
08.2024 - Current
  • Developing the MVP for Gloss Guide, a directory positioned as the LinkedIn meets TrustPilot for personalized beauty services
  • Designing a system to pre-upload and filter providers based on criteria like booking links, Instagram presence, portfolios, and reviews
  • Received positive feedback from over 100 key beauty providers and consumers, validating the concept’s potential to simplify service discovery
  • Exploring monetization opportunities through third-party ads and data aggregation to diversify revenue streams
  • Addressing existing gaps in beauty directories, focusing on user-friendly service discovery without the noise of social media

Research and Data Collection Consultant (Events)

IER
01.2021 - Current
  • Conduct event-based consumer research using Qualtrics, gathering data on attendee engagement and event performance
  • Provide insights on economic and social impacts to sponsors and organizers, helping justify funding to government bodies like Events Queensland
  • Deliver insights that contribute to a 30% improvement in sponsor engagement and retention
  • Support event strategy by delivering data for performance measurement and future planning

Founder / CEO & Product Lead

Byoutibiz Pty Ltd
11.2022 - 08.2024
  • Developed Byoutibiz, a mobile app that increases visibility for solo beauty providers
  • Conducted market surveys with over 200 respondents to validate product features, resulting in 55% alignment with providers' key needs
  • Built a scalable model with loyalty points and referral systems
  • Distributed 200+ pamphlets and branded water bottles, engaging with beauty school instructors and generating over 100 new leads
  • Pivoted from a B2C mobile app to a directory after interviewing providers, who wanted a solution compatible with their existing booking software options

Social Media & Branding Consultant

Agneswhostyling
01.2021 - 01.2024
  • Increased the stylist’s social metrics by 40% in 30 days through targeted campaigns and strategic content management
  • Organized online styling events, achieving a 70% conversion rate
  • Utilized emailing tactics to engage prospects, increasing repeat business by 20%
  • Leveraged LinkedIn Sales Navigator to grow the stylist's network by 15% in 60 days
  • Drove higher engagement, follower growth, and overall brand visibility across social platforms

Boutique Manager

Scanlan Theodore
01.2021 - 01.2023
  • Led initiatives that improved inventory turnover, resulting in a 30% increase in sell-out figures year-on-year
  • Developed and executed styling events tailored to corporate clients, boosting engagement and increasing sales by 15%
  • Managed team performance, building a high-performing unit by leveraging individual strengths and maintaining brand standards
  • Implemented strategic inventory management processes that reduced stock waste by 70%

Education

Lash Lifting & Extensions - Beauty

Elleebanna
Brisbane, QLD
08-2022

CERT IV Leadership & Management -

01.2022

Year 12 QCE -

Corinda State High School
Brisbane
01.2012

Skills

  • Market Research & Customer Discovery (Qualtrics, Survey Tools)
  • Go-to-Market Strategy & Growth Planning
  • Product-Market Fit Validation
  • Digital Marketing
  • A/B Testing & Optimization
  • Lead Generation & Partnership Development
  • Proficient in LinkedIn Sales Navigator, HubSpot, Mailchimp, Trello, and Project Management Tools
  • Data-Driven Decision Making
  • Brand Management
  • Budgeting and cost control
  • Sales Leadership

Charity work

Participating in the 2025 Vinnies CEO Sleepout, aiming to raise $5,000 for emergency housing relief

Personal Information

  • Citizenship: Australian Citizen
  • Date of Birth: 06/12/95

References

References available upon request.

Timeline

CEO and Co-Founder

Gloss Guide
08.2024 - Current

Founder / CEO & Product Lead

Byoutibiz Pty Ltd
11.2022 - 08.2024

Research and Data Collection Consultant (Events)

IER
01.2021 - Current

Social Media & Branding Consultant

Agneswhostyling
01.2021 - 01.2024

Boutique Manager

Scanlan Theodore
01.2021 - 01.2023

Lash Lifting & Extensions - Beauty

Elleebanna

CERT IV Leadership & Management -

Year 12 QCE -

Corinda State High School

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Courtney Bebriss