Craige-Anthony Sander

Adcorp is one of the leading workplace solutions providers’ offering a diverse range of talent management solutions across a spectrum of industry sectors, job types, and geographic regions. The Adcorp group of companies operates throughout Africa and Australia and Asia.

Business Manager Dare Energy Brisbane

(July 2017 to December 2019)

• Dare Energy / Contracting, a subsidiary of Adcorp, is a white-collar technical outsourcing and recruitment business specializing in the Oil & Gas vertical.
• Having managed one of the largest and most profitable technically diversified blue & white-collar businesses within the Adcorp stable, I was tasked with diversifying Dare Energy’s business across the engineering, mining, and infrastructure verticals.

As Business Manager I,

• Analysed the marketplace and determined that we would need to adapt our business model to substantially include permanent placements if we were to survive and thrive within the Brisbane market.
• Set up white collar outsourcing in Queensland and across the East Coast, including New Zealand.
• Successfully recruited a small team of technically diverse recruiters. Together we canvassed the market and managed to put together a robust sales pipeline.
• Set up digital marketing campaigns on social media and implemented extensive client interaction, attended industry events, and generally promoted our brand (which was completely unknown in the Queensland region).
• Secured our inclusion on multiple PSA’s and secured several agreements with tier 1 and 2 companies to supply staffing services. (Engineering, Water, Rail, Mining & General Infrastructure)
• Responsible for P&L, budgeting/forecasting and general management of the company’s day to day operations.
• Manage the consultant’s sales pipeline, set, and manage sales targets along with KPI and CRM monitoring, whilst developing key relationships with clients.

Executive General Manager – Capital Africa

(May 2012 to June 2017)

• Capital Africa is a subsidiary of The Adcorp Group and one of the largest managed workforce solutions providers in Africa. We specialised in staffing project work within the mechanical and structural construction sector. Typically involved in heavy engineering, E&I, as well as shutdowns, outages rebuilds and new construction projects. Our main areas of operation covered engineering, mining, petro-chemical, infrastructure, power-generation, pulp & paper, sugar, oil, and gas.

As Executive General Manager I was,

• Responsible for South Africa, Botswana, the Offshore Division as well as White Collar Recruitment Division
• Responsible for delivering on agreed turnover and profit contribution by managing staff; establishing and accomplishing business strategy and objectives.
• Direct, lead and control the daily operations of our South African and Botswana Outsourcing Business, along with the Offshore division and the White-Collar Recruitment Business.
• At peak we would put 2500 contractors to work each day, across multiple national and international geographies and sites.
• Complete autonomy and was responsible for P&L across 2 countries and 3 divisions.
• Met and exceeded financial objectives by forecasting requirements, preparing an annual budget, scheduling expenditures, analysing variances, and continually initiating corrective actions.
• Review performance data (financial, sales and activity reports) to monitor and measure productivity, goal progress and activity levels
• Increased management's effectiveness by recruiting, selecting, orienting, training, coaching, counselling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities, planning, monitoring, and appraising job results, developing incentives, developing a climate for offering information and opinions and providing educational opportunities.
• Established the procurement, production, marketing, field, and technical services policies, and practices.

Key achievements:

• Increased EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) from 1.97% to 8% in 5 years
• Increased turnover more than 650% from R89m to R581m in 5 years
• Increased PBIT more than 815% (Profit Before Interest and Taxes) from R4.9m to R40m in 5 years
• Contribute on average 50% of the Groups Turnover
• Contribute on average 30% of the Groups PBIT
• Out of 16 Countries & Divisions, I was the most profitable in the group 2 years running
• Only Country to exceed budget every year
• Landed and retained the largest Client in the Capital Africa Group
• Landed and retained 2 clients in the Adcorp group top 20
• Only 45 staff (ops, recruitment & management) vs 250+ staff in similar turnover companies in the Group
• Sales growth of minimum 30% year on year
• 2500 Contractors in the field at peak.

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• I generated and managed multiple contracts (average value of R15 million per contract) for a fibre optics infrastructure contracting company.
• Responsible for P&L for the business
• Manage and motivate various levels of staff (150-350)
• Salary & union negotiations, handling industrial action/labour relations
• Decision making and initiating action
• Manage all operational functions
• Negotiate pricing structures, variations, and new works
• Project cost control
• Project planning, initial as well as daily updates
• Site Survey and establishment
• Logistics control, Budgeting, and cash flow forecasting
• Vetting and Management of sub-contractors
• Procurement of resources and materials
• Client Liaison and Daily project reporting
• Co-ordination of resources and staff to maximise productivity
• Oversee daily reporting and operational effectiveness in line with the project plan

A generalist recruitment company, servicing the greater Durban Area in Senior Management and specialist positions.

• General management of company’s day to day operations
• Full P&L responsibility.
• Manage the Consultant’s sales pipeline and supervise all staff
• Set and manage sales targets
• Cash-flow management, and general financial management of the company, forecasting and optimal planning of resources to maximise profitability
• Staff development and retention. Employee induction and training
• Conduct sales meetings and hook-up session
• Develop key relationships with clients, interpret client requirement and actual need
• Manage client expectations and consult on HR/IR matters
• Oversee Mass recruitment of semi-skilled staff and project staff

Primeserv is a temporary employment service provider (TES). They are a generalist Labour Broker, active in FMCG, Logistics, Mechanical, Construction, Engineering, and shutdowns.

• Responsible for setting and achieving the regional sales budget
• Manage the sales pipeline for 12 staff
• 2IC to Regional Director
• Develop existing clients and develop new client business
• Training and development of all sales staff
• Setting of budgets and targets
• Client liaison and entertainment
• Create regional sales and marketing plan
• Report to board via Commercial manager
• Report to Regional Manager
• Weekly sales meetings
• Monthly Managers meetings and presentations to the board of directors