Dajana Wilkinson
North Parramatta,NSW
Summary
Experienced with managing executive schedules and travel arrangements, overseeing virtual mailboxes and responding on behalf of Senior management, preparing and organising materials for meetings and presentations, event planning and screening and prioritising communications. Highly organised and results - oriented utilising strong interpersonal skills to facilitate communication and collaboration among team members. Knowledge of office management software and administrative processes.
Overview
21
21
years of professional experience
1
1
Certification
Work History
Administration, Sales & Marketing Manager
Sydney Hills Gymnastics
01.2019 - Current
- Managed executive calendars, scheduling meetings and appointments and coordinating travel arrangements to optimise time.
- Supported the Director in all administrative tasks, delivering a high standard of work.
- Managed event planning and execution, ensuring smooth and successful end of year events.
- Monitored and managed various inboxes, ensuring emails are actioned according to their urgency.
- Arranged and booked travel and accommodation for coaches, athletes and parents.
- Created agendas and took minutes during meetings ensuring high level of communication.
- Built and maintained productive working relationships with internal and external stakeholders including athletes, coaches, parents, regulatory bodies, external suppliers and media.
- First point of call, politely receiving parents, athletes and visitors and helping them with their queries.
- Collaborated with leaders from other departments to achieve consistent processes and maximise efficiency of resources.
- Streamlined administrative processes by implementing efficient administrative systems, resulting in increased productivity and reduced operational costs.
Marketing Manager /Executive Assistant to Founder
TDMN PTY LTD
01.2019 - 01.2022
- Created various reports and communication material, delivering on time and within budget.
- Handled a high volume of calls and emails.
- Handled confidential and sensitive information with discretion and tact.
- Managed executive calendars, scheduled meetings and appointments and coordinated travel arrangements to optimise time.
- Liaised with various stakeholders to ensure timely project delivery.
- Collaborated on special projects to improve overall business operations within the organisation efficiently.
- Enhanced executive productivity by managing email correspondence and prioritising critical issues.
- Created marketing material and managed social media channels, boosting brand awareness.
Marketing Manager/Business Co-Owner
Gatehouse Tea Rooms
01.2013 - 01.2022
- Managed executive calendars, scheduled meetings and appointments and coordinated travel arrangements to optimise time.
- Created and managed all social media content across multiple channels boosting brand awareness.
- Ran special promotions that placed Gatehouse Tea Rooms on the map as a must-visit destination.
- Liaised with Parramatta City Council and the Department of Environment and Heritage in promotional collaboration.
- Prepared reports and news articles that were published in local newspapers raising brand awareness.
- Ensured smooth daily operations through consistent maintenance of office equipment, troubleshooting IT issues when necessary.
- Improved customer loyalty by implementing effective email marketing campaigns and personalised offers.
Franchisee Sales Support
Aussie Parramatta
01.2016 - 01.2017
- Ran sales pipeline to ensure timely delivery of loan approvals to clients.
- Managed website content and LinkedIn profiles of the two Directors.
- Organised the monthly property investment seminar ensuring everything ran smoothly.
- Created targeted EDMs increasing client retention.
- Managed executive calendars, scheduled meetings and appointments and coordinated travel arrangements to optimise time.
- Streamlined executive communication by managing emails, phone calls, and scheduling appointments.
- Answered high volume of phone calls and email inquiries delivering excellent customer service.
- Improved overall customer experience by consistently delivering exceptional service and promptly addressing any issues or concerns.
Business Manager
Trinity P3
01.2014 - 01.2016
- Provided administrative support to the Director and Senior staff, ensuring a timely delivery of projects and tasks.
- Managed over 40 consultants to ensure cohesion and collaboration.
- Managed website content, writing effectively for SEO.
- Assisted with training and onboarding of new employees.
- Prepared and distributed monthly newsletter, increasing client engagement.
- Prepared Agency Search and Selection reports and presented them to clients.
- Drafted reports and documents to improve correspondence management, schedule coordination and recordkeeping.
- Created and executed business plan and communicated company vision and objectives to motivate staff.
- Interacted well with customers to build connections and nurture relationships.
Communications Coordinator
Careflight
01.2012 - 01.2013
- Coordinated and attended various events raising brand awareness.
- Assisted with planning, production and execution of email blasts, digital signage boards, special event flyers and social media campaigns.
- Increased event attendance through targeted marketing efforts, resulting in higher levels of community engagement.
- Created a Brand Guide and engaged various departments on its use to continuously promote the brand.
- Wrote and edited content for operations, marketing and public relations needs.
- Developed new channels to keep internal teams updated, as well as communicate effectively with vendors, customers and members of media.
Freelance Interpreter
Self Employed
01.2009 - 01.2012
- Provided interpreting services to clients in medico-legal setting, delivering an excellent service.
- Translated various documents, with a high level of accuracy.
- Outsourced interpreting work to other interpreters, ensuring customer satisfaction.
- Ran all facets of the business including invoicing, client management and sourcing new business.
- Utilized active listening skills and cultural sensitivity to convey accurate interpretations.
- Interpreted remotely through video conferencing or phone to facilitate communication between parties unable to meet in person.
- Used knowledge of accepted ethical guidelines to interpret confidential and sensitive information.
- Prepared for interpreting tasks by researching and gathering information about tasks beforehand.
- Aided immigration processes for clients seeking citizenship status, interpreting interviews and assisting with document preparation when necessary.
New Client Acquisition Marketing Exec
The Bradford Group
01.2008 - 01.2009
- Created direct marketing campaigns across a range of collectible items such as dolls, clocks, figurines, and jewellery.
- Statistically analysed previous results to predict future outcomes and created marketing campaigns accordingly.
- Liaised with graphic designer to create new product concepts ensuring they are compatible with demand.
- Coordinated logistical process to ensure timely delivery of products to customers.
- Analysed competitors' offerings, identifying gaps in the market to capitalise on unmet client needs.
Loyalty & Retention Marketing Exec
Foxtel
01.2006 - 01.2007
- Created and managed electronic and hard copy Welcome Packs helping to onboard new customers.
- Wrote educational material for the Foxtel magazine, educating customers on how to best search for relevant content.
- Managed the subscriber section of the Foxtel website with educational content, competitions, and news to increase customer engagement and retention.
- Executed and analysed retention marketing campaigns, championing the brand.
- Enhanced customer loyalty by providing exceptional service and addressing concerns promptly.
Marketing Assistant
Daikin Airconditioners
01.2004 - 01.2006
- Assisted Trade Marketing Manager with report creation and administrative day-to-day tasks to ensure smooth running of the marketing department.
- Managed executive calendars, scheduled meetings and appointments and coordinated travel arrangements to optimise time.
- Ran the Daikin Winter Rewards campaign two years in a row, increasing sales of split systems.
- Managed casual staff to ensure the Daikin Winter Rewards cash back vouchers were processed in a timely manner.
- Assisted in preparation and distribution of marketing material for dealers, ensuring dealers have all the relevant information to support the sales function.
- Conducted market research, uncovering significant obstacles and identifying opportunities.
- Assisted in creation and execution of marketing campaigns on time and within budget.
Education
Bachelor of Business - Marketing
Western Sydney University
Parramatta, NSW01.2003
Associate Diploma - Business Studies
College of TAFE
Liverpool, NSW01.2000
Skills
- Strong communication skills
- Event planning experience
- Executive support
- Highly organised with strong time management skills
- Administrative support and processes
- Self motivated
- Schedule & calendar planning
- Customer Service-oriented
- Calendar management
- Travel coordination
Certification
- First Aid Certificate
- Working with Children Check
- Golden Key International Honour Society Member (in recognition of outstanding scholastic achievement and excellence)
- Project Management Fundamentals Cert
Hobbies and Interests
- Cooking
- Fitness/Sport
- Reading
- Meditation
- Bush walking
Languages
Serbian
Native or Bilingual
Timeline
Administration, Sales & Marketing Manager
Sydney Hills Gymnastics
01.2019 - Current
Marketing Manager /Executive Assistant to Founder
TDMN PTY LTD
01.2019 - 01.2022
Franchisee Sales Support
Aussie Parramatta
01.2016 - 01.2017
Business Manager
Trinity P3
01.2014 - 01.2016
Marketing Manager/Business Co-Owner
Gatehouse Tea Rooms
01.2013 - 01.2022
Communications Coordinator
Careflight
01.2012 - 01.2013
Freelance Interpreter
Self Employed
01.2009 - 01.2012
New Client Acquisition Marketing Exec
The Bradford Group
01.2008 - 01.2009
Loyalty & Retention Marketing Exec
Foxtel
01.2006 - 01.2007
Marketing Assistant
Daikin Airconditioners
01.2004 - 01.2006
Bachelor of Business - Marketing
Western Sydney University
Associate Diploma - Business Studies
College of TAFE
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